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How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

Research by Zarella at HubSpot suggests that doing so can impact your results pretty drastically: HubSpot Chart Showing Best Day of Week to Send Email for Max Clickthroughs. HubSpot chart showing best time of day to send email for max clickthrough rate. Very often the company your customers keep would also make great customers for you.

Campaign 111
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Actionable SEO Tactics for B2B Startups

Austin Startup

However, having a well-written and compelling description can attract web users to click on your search listing versus someone else’s, and the more people that click on your listing (increasing the clickthrough rate of that page), the higher the chances are of increasing your search listing rank for that page.

B2B 62
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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. B2B buyers aren’t all-rational, and they will often follow and recommend tools they’ve heard of even if they’ve never used them.

B2B 94
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The Rising Importance Of Images In Google Search

Duct Tape Marketing

Mike Blumenthal (08:23): So the latter, it's not clear in organic that images are ranking factors, but Google understands the content of images and it will increase your clickthroughs. You know, I'm gonna, not only am I going to get more clickthroughs, I'm probably going to improve my, my search results. John Jantsch (09:58): Yeah.

Search 78
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Why Your Customers Buy More When Value Outweighs Cost

ConversionXL

Simply pointing out three specific value points that the Heritage Foundation brought the contributor resulted in a 20% increase in clickthrough rates and a 14.66% increase in donation size. They even do live A/B testing on the newspaper’s Boston.com website to see which versions drive the most clickthroughs. Conclusion.

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Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

Andrew Chen explained this as the Law of Shitty Clickthroughs. The MQL (Marketing Qualified Lead) is a prospect that somehow expressed interest in your company/product and it’s ready to interact with a human, often Sales Development Reps. There is no exception for marketing. This happens in advertising all the time. Image Source.

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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

In the last article about ReOptimizing your AutoResponder , I quoted a case study by Mauro D’Andrea about how he improved his email clickthrough rates. Knapp’s “ Four Stages of Relationship Development ” model and creates his campaign to reflect each stage. Stage 1: Value Addiction. Email every 2 days.

Campaign 130