Cofounder Partner Sales Sales Cycle 
ConversionXL
MARCH 17, 2021
From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them. Let’s dive in.
ConversionXL
MAY 27, 2022
Without awareness and leads, you’re missing out on opportunities to close sales and grow your business. This has changed how buyers interact with sales. More than two-thirds of buyers have researched your solution (and others’) before talking to sales. Plus, 60% prefer not to interact with sales reps at all.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
YoungUpstarts
AUGUST 19, 2016
Then come the marketing, sales, and accounting considerations. WeVue co-founder Taylor Wallace told me he doesn’t have a lot of time for training in the competitive software development industry, so he hires the “naturally curious” to fit with the company’s product-oriented business model. Does your budget reflect that?
Lightspeed Venture Partners
FEBRUARY 12, 2013
Almost a year ago, my partner Barry Eggers and I met with Craig Elliott and Scott Hankins to talk about their vision for a new company, Pertino. Instead of selling to the CIO (which could have long, costly sales-cycles), Pertino has focused on marketing and selling their services directly to the end-user.
Duct Tape Marketing
NOVEMBER 17, 2022
Debbie is the co-founder and CEO of Senior Living SMART, a full-service marketing agency focused exclusively on the senior housing and care industry. She is the co-founder and CEO of Senior Living Smart, a full service marketing agency focused exclusively on the senior housing and care industry. We just need leads.
Startup Lessons Learned
MAY 9, 2012
From Lean Startup Machine , Lean LA and San Diego Tech Founders , to countless speeches and workshops, I have seen the impact that their leadership has had first hand. Or will you need to staff and finance a whaling ship to be out at sea for months at a time to catch two or three whales (enterprise sales model)?
Both Sides of the Table
OCTOBER 19, 2009
After my company was acquired by Salesforce.com I was asked to stop blogging and they took over my blog as an asset in the sale of the company. I had really positive experiences such as working with Greg Gretsch at Sigma Partners where he championed us to a partners’ meeting where we sort of got crucified.
Expert insights. Personalized for you.
150 
Let's personalize your content