Duct Tape Marketing

JANUARY 4, 2024

Our deep dive into the world of email newsletters unveils tactical strategies for transforming subscribers into revenue-generating assets. Russell shares invaluable insights on the resurgence of email newsletters. Discover the resurgence of email newsletters as a dynamic tool for content marketing and direct response promotion.

Revenue 78

Revenue Advertising Email ChatGPT 78

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Email marketing.

Lead Generation 365

Lead Generation Customer SEM Marketing 365

Hearpreneur

JANUARY 22, 2023

We've also seen extensive use of technology and increased remote working. As a result, businesses in this field should leverage technology to provide interactive, easy-to-understand educational content that can help customers make health-related decisions and maintain healthy habits. Thanks to Erik Pham, Health Canal ! #2-

Artificial Inteligence 125

Artificial Inteligence Technical Review Entrepreneur Social Media 125

Duct Tape Marketing

MAY 18, 2023

He’s the Founder of theCLIKK, an email newsletter about digital marketing. Key Takeaway: Newsletters have made a comeback by combining email marketing with content marketing and direct response promotion. He's the founder of theCLIKK an email newsletter about digital marketing. Like this show? This is John Jantsch.

ChatGPT 91

ChatGPT Advertising Email Viral 91

Both Sides of the Table

OCTOBER 22, 2010

He stood up, grabbed the mic and gave a heartfelt overview of his experiences in experimenting with new technologies to build relationships with his audience, get feedback on his product quality and to market his music all the way to the top of iTunes. In his early career he realized the importance of email lists. He was riveting.

Entrepreneur 356

Entrepreneur Los Angeles Norway Audience 356

Both Sides of the Table

SEPTEMBER 17, 2013

The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. That is the definition of Disruptive Technology.

Video 339

Video Technical Review Distribution Aggregator 339

SoCal CTO

MAY 21, 2012

He's also led significant technology projects for a very impressive list of companies including Citibank, Lexus, Microsoft, Nissan, Universal, IBM, HP, Sun, and the list goes on. Its common for startups to think about services like hosting/computing, storage, analytics, maps, email delivery and tracking, and eCommerce. Tony has a Ph.D.

Fractional CTO 175

Fractional CTO CTO Hire Startup Social Network 175

Haystack

FEBRUARY 1, 2019

I’ve been traveling all week, digging out of email, and closing two deals and — hence — have been pretty quiet online. market by launching in connection with Facebook viral invites? 5/ Underlying RSS Technology Not Optimal For 21st Century Media. Speaking of SoundCloud, remember Twitter tried to buy them?

Acquisition 134

Acquisition Media Audio Technical Review 134

Startup Professionals Musings

SEPTEMBER 28, 2012

Don’t use the same message on Twitter you developed for email blasts and postcard blitzes. Read everything you can about viral marketing. Successful people don’t wait for their kids to teach them about new technologies, or wait to be the last one on the block to try new things. Start social networking with peers.

Social Media 289

Social Media Small Business Media Technical Review 289

ConversionXL

APRIL 4, 2017

Email Marketing. I’m not aware of any companies who aren’t doing email marketing, at least in some way or another. Email is absolutely still one of the best ways to convert new prospects while retaining and engaging existing customers when it’s personalized. Some businesses are built on the back of email.

Channel 118

Channel Marketing Viral SEO 118

ConversionXL

FEBRUARY 3, 2022

The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. SEO, email marketing, Facebook advertising). Instead, they could simply click a link and enter an email address. Revival messaging.

Retention 113

Retention Marketing Acquisition Channel 113

YoungUpstarts

MARCH 18, 2015

Consumers now come to expect the ability to complete nearly all daily tasks via their smartphone whether it be sending emails, browsing the web, watching videos or even paying for products. One of the reasons why mobile gaming has been afforded this growth, is due to the improving technologies that support the industry.

Mobile 100

Mobile North America Marketing Technical Review 100

The Next Web

DECEMBER 12, 2013

A marketplace is not often a natural hangout, and relies on a barrage of emails, offers and marketing campaigns to get you to remember to go back to check out the site or app. “In Myth #4: It’s all about the technology, not the service. In the early days of e-commerce, sales were typically the most important metric for success.

Mobile 136

Mobile Silicon Valley Viral Technical Review 136

Cracking the Code

MARCH 23, 2007

Popular Media: the key to viral marketing. Popular Media is a hosted, web-based technology platform that enables customers to quickly create, optimize, and scale viral marketing programs - and it seems to work pretty well. Subscribe via email. Popular Media: the key to viral marketing. Newer Post. Older Post.

Software Review 48

Software Review Viral Media Marketing 48

ReadWriteStart

APRIL 19, 2011

There's a spike in traffic and solid number of names and email addresses of interested people. The Viral Launch Page. And like many other startups, Easel implemented the viral sign-up page - something popularized by LaunchRock. It's a familiar story: a startup launches their beta. But then what? And it has. Discuss.

Technical Review 118

Technical Review Viral Startup Email 118

YoungUpstarts

MARCH 20, 2018

The rise of technology has invited a fall in consumer trust. When the Google Arts and Culture app released a feature in January that matches a selfie to a famous work of art, it didn’t take long for the doppelganger game to go viral. by KJ Dearie, product specialist and small business advisor at Termly.

Customer 200

Customer Technical Review Security Internet 200

Startup Professionals Musings

AUGUST 17, 2018

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing. Email marketing.

Lead Generation 137

Lead Generation SEM Viral Social Media 137

Startup Lessons Learned

SEPTEMBER 22, 2008

I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." Here, the key metrics are Acquisition and Referral, combined into the now-famous viral coefficient. If the coefficient is > 1.0 , you generally have a viral hit on your hands.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

crowdSPRING Blog

SEPTEMBER 26, 2016

In the days following the announcement, almost every technology publication, blogger, and influencer posted some kind of content related to the new iPhone. The phone’s release took over the news cycle again 9 days later, with reviews, guides, and commentary dominating the front page of most news outlets and technology websites.

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

SEPTEMBER 26, 2016

In the days following the announcement, almost every technology publication, blogger, and influencer posted some kind of content related to the new iPhone. The phone’s release took over the news cycle again 9 days later, with reviews, guides, and commentary dominating the front page of most news outlets and technology websites.

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

SEPTEMBER 26, 2016

In the days following the announcement, almost every technology publication, blogger, and influencer posted some kind of content related to the new iPhone. The phone’s release took over the news cycle again 9 days later, with reviews, guides, and commentary dominating the front page of most news outlets and technology websites.

Viral 48

Viral Technical Review Startup Social Network 48

The Startup Magazine

JULY 28, 2023

If you go viral, your brand will soar. You can use Email marketing to reach your regular customers when you announce amazing new products. Online marketing is equally as important as representing yourself physically among competitors. It provides your business with unlimited potential to tap into endless audiences.

Marketing 143

Marketing Social Media Audience SEO 143

Duct Tape Marketing

MARCH 29, 2023

How To Take Back Control Of Technology written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Gaia Bernstein In this episode of the Duct Tape Marketing Podcast , I interview Gaia Bernstein. She writes, teaches, and lectures at the intersection of law, technology, health, and privacy. Like this show?

Technical Review 78

Technical Review Technology China Business Model 78

ConversionXL

FEBRUARY 27, 2019

Ian McAllister of Amazon offers greater detail on the process: The target audience for the press release is the new/updated product’s customers, which can be retail customers or internal users of a tool or technology. The initial 12,000 followers generated during that campaign have since grown to an email list of 20,000.

Product 110

Product Campaign Acquisition Social Media 110

VC Cafe

MAY 13, 2014

Again and again (after a few drinks, of course) my European friends confided the same perception about Israeli startups: wonderful technologies, horrendous marketing. Proactively approach top tech publications with a finished article and a concise, one sentence email pitch. Email Your Targets Using Rapportive. Viral Projects.

Lean 162

Lean Viral Startup Marketing 162

Board Effect

NOVEMBER 12, 2019

Mashable made the public announcement, and Giving Tuesday quickly went viral. People are receiving emails, postcards and social media ads from lots of nonprofits in the weeks around Thanksgiving. Let your board know that you can provide sample content for email requests and social media posts. Explain how to make it successful.

Afghanistan 63

Afghanistan Social Media Campaign Iraq 63

Startup Professionals Musings

APRIL 25, 2014

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Email marketing. Technology and consumer feedback have indeed changed the landscape. Don’t hesitate to use small test projects to compare the results of multiple approaches.

Lead Generation 248

Lead Generation SEM Social Media Startup 248

Hunter Walker

FEBRUARY 4, 2014

It went viral – almost 2,000 RT’s and likes. Q: What are some ways that technology has helped The Strand become a modern retailer? So to answer your question, technology has enabled the Strand to show, maybe even remind customers what we offer beyond just selling a new bestseller off of a table. Modest we are not.

Technology 107

Technology Monaco Social Media Curation 107

Austin Startup

SEPTEMBER 16, 2017

Today, women at tech giants like Google, Microsoft, and Apple participate in making technological advances nearly every day. In February 2017, former Uber engineer Susan Fowler’s blog post about the sexual harassment she experienced while working at Uber went viral.

Silicon Valley 48

Silicon Valley Engineer Viral California 48

mashable.com

MAY 9, 2011

This is especially true when it comes to tech companies hiring the wrong chief technology officer. An Eye for Business Development Your new CTO’s technology vision should fall in line with your overall business strategy. ); // Welcome to Mashable! Sign in with Facebook or Twitter to get started! Zach Cutler , The Cutler Group.

CTO Hire 73

CTO Hire Fractional CTO CTO Technical Review 73

Startup Professionals Musings

FEBRUARY 1, 2019

In today’s world of constant change and information overload via the Internet, content marketing and branding are often more important to success than product quality or technology. Contrary to a popular myth, word-of-mouth and viral marketing are not a substitute for more basic branding activities.

Differentiation 184

Differentiation Social Media Analytics Viral 184

Cracking the Code

FEBRUARY 23, 2011

In comparison, the overall technology sector growth was projected at 9-10% in early 2010 and this forecast did not change significantly today. To justify a 60pts difference, we have to believe that the current growth rates of 10% for technology and 20% for SaaS will continue to hold for the next 9 years before converging. Newer Post.

Software Review 101

Software Review Technical Review Valuation Europe 101

David Teten

DECEMBER 3, 2019

When I met my now-wife, I realized that any technology that can find me a spouse is a killer app. I’d argue that the same type of technologies that have revolutionized dating can revolutionize our industry. . I walk through below how progressive investors are using technology and analytics throughout all of their operations.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Cracking the Code

DECEMBER 28, 2006

Best Venture and Technology Podcasts for 2007. Subscribe via email. Popular Media: the key to viral marketing. Best Venture and Technology Podcasts for 2007. Cracking The Code. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Thursday, December 28, 2006.

Software Review 48

Software Review Technical Review Technology San Francisco 48

ConversionXL

SEPTEMBER 13, 2018

G2 Crowd, a business technology review site, has almost 3,000 reviews of Google Analytics. There are other use cases, too, such as app developers seeking to maximize the value of users for a viral game with a lifespan of days or weeks. Image source ). Acquisition. We don’t know where our traffic is coming from.”.

Analytics 119

Analytics Technical Review Acquisition Retention 119

crowdSPRING Blog

JUNE 11, 2013

However, when your industry is super specific– like, say, sustainability– it can be a struggle to connect in a meaningful way outside of cold calling and sending hundreds of unreturned emails. Our website is for professionals working on very specific issues, so that created a challenge in getting the campaign to go viral.

Small Business 77

Small Business Technical Review Cofounder Viral 77

Both Sides of the Table

NOVEMBER 5, 2012

Costs of product on YouTube content is literally 99% cheaper than traditional TV and; Distribution of content can now go viral and can predictably distributed via social networks. For the first time in history content producers can build a direct relationship with views through subscribers, email addresses and mobile phone number.

Silicon Valley 374

Silicon Valley Los Angeles Distribution Java 374