24 Entrepreneur Explain How They Come Up With Their Business Name
Hearpreneur
NOVEMBER 10, 2021
Simply gather a stack of old magazines and catalogs to create a mood board. When I had the idea for the company nearly 8 years ago, I told a former manager of mine at a different PR firm who was a bit of a mentor to me. I said I want to call it FischHook PR, like ‘hook' for a story' or something like that.
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