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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. But don’t stop there.

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6 Reasons For Your Business To Embrace Social Media

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the almost 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

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7 Lessons On How Startups Use Social Media To Succeed

Startup Professionals Musings

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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How to create a sustainable social media strategy for your startup

The Next Web

Along with building a product and a company, you need to build social momentum and buzz. Here are five essential, efficient ways to eliminate guesswork and make your startup a success on social media. Strategy Adopted: Leveraging Social Media Analytics. Prioritize social networks.

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What You Could Learn from @John About Teens and Social Media

Both Sides of the Table

He explained to me that especially for young girls social media apps are really intimidating because increasingly teens are judged by the number of followers they have or by the number of people who like their photos on Instagram. So I sat down with John (whose Twitter account is, well, @john) and learned his story.

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10 Strategies To Keep Ahead Of Market Changes Today

Startup Professionals Musings

In today’s world, it seems that emotion, not logic, sparks the new trends that become culture, and drives our devotion or disappointment in new products and brands. Businesses which ignore this contract are excluded from consideration, despite maybe having a logically better product or price. Use social media to generate emotion.

Marketing 317
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How Sharing Content Via Social Media Can Help Your Business

YoungUpstarts

Because of modern technology, social media has become a useful marketing tool for several businesses. With the growing number of people using different social media platforms for interaction, it’s something that most business owners like you should take advantage of if you want to grow your business.