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The Future Of SEO And Online Visibility

YoungUpstarts

It’s all about your social interaction, online reputation, mobile search and videos engagement. In 2013, more than 45 percent of user searching was done through mobile devices. By 2015 more than 50 percent of Google pay per click ad campaigns will be the result of a mobile search.

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7 PPC Mistakes You’re Probably Making (and How to Fix Them)

ConversionXL

To craft a PPC ad that’s so compelling people are happy to click it. If PPC has been around since 1996 , why doesn’t it happen more often? The Current State of PPC. Not only 78% of marketers feeling “really good” about their PPC success in 2015, but 60% believe the PPC market has improved over 2014.

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How Mobile Apps Help eCommerce Businesses Develop Faster

Up and Running

For most ecommerce entrepreneurs, building a business is all about optimizing the website, fine-tuning PPC advertising, and relentlessly perfecting email strategy. But there’s one growth avenue that many ecommerce entrepreneurs neglect: mobile apps. The first step is to figure out if a mobile app makes sense for your business.

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10 Reasons Why People Don’t Trust Your Website

Duct Tape Marketing

You don’t have a Decent, Mobile Friendly Web Design. With over 50% of Internet searches made on mobile devices, you simply must have a mobile friendly website. Social media is considered a two-way street and if you don’t participate in the conversation, then it can cause customers to lose trust in what you do and offer.

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The Advanced Guide to Holiday Testing

ConversionXL

Of course, some industries are more affected by the holiday season than others… In 2015, eMarketer predicts that total retail sales will increase 5.6% Calls to action in PPC ads, on landing pages, in emails. Your Christmas 2015 traffic will not yield the same results as your March 2016 traffic. Tweet It!].

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6 Useful Tips To Maximize Your eCommerce Sales During Christmas

Brandanew

Push up your social media advertising & PPC campaigns. Think about loading speed and mobile experiences while you re-design. Make your website mobile friendly: Do not over invest in ad spending on social media when you can’t provide the optimal mobile site experience. Provide free shipping services.

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What is Structured Data & Schema for Websites & SEO?

Duct Tape Marketing

Like the mobile friendly ranking update that was launched in 2014, Google is now starting to give some pretty strong hint that schema will become a direct ranking factor. Rich snippets (schema-triggered data in SERPs) have a HUGE impact on organic click through rate (CTR), and it’s well known that CTR is an organic ranking factor.

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