Advertising, Cofounder, Internet and Japan

Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

SEPTEMBER 22, 2008

Either way, you can use any marketing channel thats available to bring in new customers, including word of traditional advertising, SEO, SEM - wherever you can find prospects who are going to find your product addicting. Thats why eBay advertises on search engines, and Facebook doesnt. As far as they are concerned, thats eBays job.

San Francisco

San Francisco CPA SEM CTO Hire

How to Attract Talent to Your Start-up

www.inc.com

JULY 9, 2010

How to Attract Talent to Your Start-up: Face-to-Face Interaction No matter how small the internet has made the world, experts still recommend in-person networking as the No. Ive done a lot of placing people into positions, and I have never used a job board as a way to do that," says Rich Sloan , co-founder of StartupNation.

Intellectual Property

Intellectual Property Los Angeles San Francisco New York

Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

NOVEMBER 7, 2008

Finally the day came, we unleashed the landing page, emailed our existing customers, and started advertising online. False negatives would be an issue, but combining ad words with other forms of advertising, such as guerrilla marketing, might yield a more robust answer. Getting educated about advertising, agencies, and.

Demand

Demand San Francisco Lean Continuous Deployment

Lessons Learned: What is customer development?

Startup Lessons Learned

NOVEMBER 8, 2008

Instead, we do everything possible to validate the founders belief. Most people cant sustain more than a few of these iterations, and the founders rarely get to be involved in the later tries. In order to do this, we have our customer development team work hard to find a market, any market, for the product as currently specified.

Customer Development

Customer Development Developer San Francisco Customer

Lessons Learned: Stevey's Blog Rants: Good Agile, Bad Agile

Startup Lessons Learned

NOVEMBER 6, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Getting educated about advertising, agencies, and. No departments The Five Whys for Startups (for Harvard Business R.

Agile

Agile San Francisco Software Review Continuous Deployment

Soundbites from the future

Start Up Blog

APRIL 28, 2011

There are 5 senses, and we still can’t experience 3 of them on the internet – so we must complete the connection / transaction off line…. The internet is trying to mimic the real world. This is ahead of the USA, the UK and Japan. The internet is in every second pocket. The retailers that survive anyway.

Moldova

Moldova Internet Australia Libya

Lessons Learned: Principles of Lean Startups, presentation for.

Startup Lessons Learned

NOVEMBER 4, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Getting educated about advertising, agencies, and. No departments The Five Whys for Startups (for Harvard Business R.

Lean

Lean San Francisco Agile Continuous Deployment

Lessons Learned: The four kinds of work, and how to get them done.

Startup Lessons Learned

NOVEMBER 17, 2008

Some companies and founders refuse to serve existing customers, and are always lurching from one great idea to the next. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th.

San Francisco

San Francisco Lean Continuous Deployment DC

Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

SEPTEMBER 15, 2008

It was actually my co-founder Will Harvey who taught me to present this data in the simple format weve discussed in this post. More often This logic can be extrapolated to the web world to mean: more users, visiting your site more often, for longer amounts of time to maximize advertising exposure. Buy a higher quantity 2.

San Francisco

San Francisco Lean Technical Review Continuous Deployment

Lessons Learned: ScienceDaily: Corporate culture is most important.

Startup Lessons Learned

NOVEMBER 18, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Getting educated about advertising, agencies, and. No departments The Five Whys for Startups (for Harvard Business R.

San Francisco

San Francisco Continuous Deployment Lean DC

Getting educated about advertising, agencies, and media buyers

Startup Lessons Learned

NOVEMBER 5, 2008

Lessons Learned by Eric Ries Wednesday, November 5, 2008 Getting educated about advertising, agencies, and media buyers I see lots of startups whose business plans revolve around selling high-value ad space to brand advertisers. Getting educated about advertising, agencies, and. At first glance, this makes a lot of sense.

Advertising

Advertising San Francisco Media Continuous Deployment

The Lean Startup Workshop - now an O'Reilly Master Class

Startup Lessons Learned

MAY 14, 2009

Were not going to have any form of advertising, but I am considering trying to offer a scholarship program to worthy entrepreneurs, just as we did for the Web 2.0 Lastly, some people have asked about discounted rates for those that cant afford the tuition fee. Others have asked about sponsorship opportunities at the workshop.

Lean

Lean San Francisco Continuous Deployment Software Review

Lo, my 2295 subscribers, who are you?

Startup Lessons Learned

MARCH 4, 2009

Thanks to those of you who were willing to fill out the survey, I learned my net promoter score (about 25) as well as some clear other segmentation insights: about 80% of you are founders of or work at a startup, you read many of the same other blogs, and many of you would like to engage with Lessons Learned in formats and venues beyond this blog.

San Francisco

San Francisco Lean Continuous Deployment DC

Marching through quicksand

Startup Lessons Learned

AUGUST 24, 2009

And thanks to the radical transparency enabled by the internet, the quality of these proposals is actually constantly rising, to the point that it’s almost impossible to judge the quality of the final product – because all the proposals look polished and professional, even the terrible ones. Eric, First of all, great post.

San Francisco

San Francisco Lean Technical Review Distribution

Lessons Learned: The engineering manager's lament

Startup Lessons Learned

OCTOBER 20, 2008

Excepting for cosmically co-incidental success stories, the fuzzy requirement stuff never congeals as a holistic engineering exercise. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th.

Software Review

Software Review Engineer Management Technical Review

Lessons Learned: Three freemium strategies

Startup Lessons Learned

JANUARY 27, 2009

Their economics blends elements of the free, advertising-supported, "eyeballs" business with more traditional e-commerce and subscription businesses. For founders, I think it also has another big attraction: the ability to avoid a lot of " free vs paid " arguments. Is it that they act as free advertising for our premium product?

San Francisco

San Francisco Lean Continuous Deployment DC

Case Study: SlideShare goes freemium

Startup Lessons Learned

AUGUST 16, 2010

Rashmi Sinha, co-founder and CEO of SlideShare , describes an early version of the analytics package that’s part of the Pro accounts the company announced today. Rashmi Sinha, co-founder and CEO of SlideShare , describes an early version of the analytics package that’s part of the Pro accounts the company announced today.

San Francisco

San Francisco Lean Analytics Continuous Deployment

[Interview] Ryan Bonnici of HubSpot On Inbound Marketing In Asia

YoungUpstarts

DECEMBER 28, 2015

We pored through the rest of the report and checked in with Ryan Bonnici, marketing director at HubSpot Asia Pacific & Japan – who is an experienced digital marketing leader having held roles previously at Salesforce, ExactTarget, Microsoft and Qantas Airways – to explain some of the findings.

Asia

Asia Las Vegas Marketing Technical Review

Lessons Learned: CPI > CPC

Startup Lessons Learned

JANUARY 11, 2009

Lessons Learned by Eric Ries Sunday, January 11, 2009 CPI > CPC Google revolutionized advertising by popularizing pay-per-click. Because social networks have generated staggering quantities of traffic without generating as much economic value from traditional advertising models, theres a big opportunity to buy traffic on a new model.

San Francisco

San Francisco Social Network Lean Continuous Deployment

Business ecology and the four customer currencies

Startup Lessons Learned

DECEMBER 14, 2009

This attention is valuable to yet another set of people: namely, the traditional businesses (see above) who are using marketing to grow, and are looking to advertise to new prospects. In the old days, these media companies would then themselves plow this profit back into marketing and advertising, and grow. Sorry about that.)

Customer

Customer San Francisco Viral Lean

Lo, my 1032 subscribers, who are you?

Startup Lessons Learned

NOVEMBER 19, 2008

Im Community Manager at VenCorps, co-host of commandN. I worked at Flock, ConceptShare and co-founded Raincity Studios in Vancouver. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th.

San Francisco

San Francisco Lean Continuous Deployment DC

Pivot, don't jump to a new vision

Startup Lessons Learned

JUNE 22, 2009

Some startups fail because the founders cant have this conversation - they either blow up when they try, or they fail to change because they are afraid of conflict. Although I wish I could take credit for these pivots, the reality is that they were not caused by my singular insight or that of my other co-founders.

San Francisco

San Francisco Lean Continuous Deployment Agile

In Silicon Valley, Founders Fight for Control

online.wsj.com

JULY 11, 2012

The Wall Street Journal is phasing out support of the Internet Explorer 6 (IE6) browser. Internet Explorer. Andreessen Horowitz is telling entrepreneurs it prefers situations where the founders have controlling stakes, reckoning that theyll be better able to resist outside distraction and focus on making great products.

Silicon Valley

Silicon Valley Founder Software Review Technical Review

From Nothing To Something. How To Get There.

techcrunch.com

OCTOBER 23, 2010

Tech Gadgets Mobile Enterprise GreenTech CrunchBase TechCrunch TV Disrupt SF More TechCrunch TV Beta Invites Crunchies Elevator Pitches Gillmor Gang Podcasts TechCrunch Europe TechCrunch Trends TechCrunch France TechCrunch Japan Whats Hot: Android Apple Facebook Google Microsoft Twitter Yahoo Zynga Subscribe: From Nothing To Something.

Technical Review

Technical Review Cofounder Technical Cofounder Software Review

Lessons Learned: Where did Silicon Valley come from?

Startup Lessons Learned

NOVEMBER 11, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Getting educated about advertising, agencies, and. No departments The Five Whys for Startups (for Harvard Business R.

Silicon Valley

Silicon Valley San Francisco Lean Continuous Deployment

Good enough never is (or is it?)

Startup Lessons Learned

SEPTEMBER 27, 2010

I believe this is one reason why the myth of the dictatorial startup founder has such enduring appeal. Its easier to believe in a glorious future when you have only zeroes, for everyone: founders, investors, and employees. Freemium or subscription or advertising? Freemium or subscription or advertising?

San Francisco

San Francisco Lean Continuous Deployment Software Review

Lessons Learned: The ABCDEF's of conducting a technical interview

Startup Lessons Learned

NOVEMBER 29, 2008

I was wondering if you could expand on finding a technical co-founder. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Getting educated about advertising, agencies, and.

San Francisco

San Francisco Lean Agile Java

The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

SEPTEMBER 23, 2012

日本 (Japan). Advertising. Consider Daniel Dreymann, a founder of Goodmail Systems Inc., Mr. Dreymann moved his family from Israel in 2004 after co-founding Goodmail in Mountain View, Calif., INTERNET BUSINESSES. General Internet. - View All Search Results » Subscribe. América Latina.

Venture Capital

Venture Capital Software Review Rhode Island North Dakota

First 100 Days: Washington Has Become the New, New York

Seeing Both Sides

APRIL 29, 2009

The large media companies, too, were seen as great early customers and hotbeds of innovation (I remember how thrilled we were when we secured Time Warner's ground-breaking Pathfinder division as a customer at Open Market back in 1995, thinking we had landed what would be the 800 lb gorilla of the Internet age).

New York

New York Washington New York City DC

Finding Your Co-Founders

techcrunch.com

OCTOBER 23, 2010

The number one question you all asked after reading my last blog post about starting a business from scratch was “how do I find my co-founders?&# And therein lies the problem in finding co-founders for that startup you’re dying to launch. Having trouble meeting folks you think would be good co-founders?

Cofounder

Cofounder Founder Silicon Valley Technical Cofounder

Lessons Learned: Don't launch

Startup Lessons Learned

MARCH 13, 2009

Founders push for it. In some ways, founders are even worse. My experience is that many founders actually have a deep anxiety that maybe they are not succeeding. Here was our experience at IMVU, which I have seen replicated at many other consumer internet startups. See if their answer is about tactics or strategy.

San Francisco

San Francisco PR Lean Early Stage

Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

SEPTEMBER 13, 2008

You declare how much someone clicking an advertisement is worth to you, and then the search engine does its best to get you as many clicks as it can at that price. Trying to answer that question at IMVU led me to discover Google AdWords and the world of search engine marketing. SEM is a simple idea. Take a look and let me know what you think.

SEM

SEM San Francisco Lean Continuous Deployment

How to conduct a Five Whys root cause analysis

Startup Lessons Learned

JULY 2, 2009

I work in advertising and this system would work to analyze failures. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. No departments The Five Whys for Startups (for Harvard Business R.

San Francisco

San Francisco Lean Technical Review Software Review

Lessons Learned: The four kinds of work, and how to get them done.

Startup Lessons Learned

NOVEMBER 17, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Getting educated about advertising, agencies, and. No departments The Five Whys for Startups (for Harvard Business R.

San Francisco

San Francisco Lean Continuous Deployment DC

7 A/B Testing Resources for Startups and Solo Developers

mashable.com

NOVEMBER 4, 2010

Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! All Rights Reserved.

Developer

Developer Software Review PHP Social Media

Lessons Learned: Five Whys

Startup Lessons Learned

NOVEMBER 13, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Getting educated about advertising, agencies, and. No departments The Five Whys for Startups (for Harvard Business R.

Software Review

Software Review Technical Review San Francisco Continuous Deployment

Lessons Learned: The metrics and levers of engagement.

Startup Lessons Learned

MARCH 24, 2009

But that is not the only source of positioning: brand advertisers have been using packaging and TV ads to do this for years. ► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th.

Metrics

Metrics San Francisco Lean Viral

50+ Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

SEPTEMBER 16, 2015

Ori had been working in advertising for 7 years but had been waiting to find the right start-up opportunity. Internet businesses are harder and harder to name since the dot com is still the leading TLD. A mutual friend connected me in San Francisco with Ori in New York. In the summer of 2013, we decided to found Sindeo.

Naming

Naming Entrepreneur Haiti Nigeria

The Superbowl ad test

Startup Lessons Learned

SEPTEMBER 13, 2010

By only releasing vanity metrics , companies co-opt the press into helping them mislead others. Isn’t it equally possible that this company is spending more money on advertising or marketing than it’s competitors? By only releasing vanity metrics , companies co-opt the press into helping them mislead others.

San Francisco

San Francisco Metrics Lean PR

Lessons Learned: Net Promoter Score: an operational tool to.

Startup Lessons Learned

NOVEMBER 22, 2008

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. Getting educated about advertising, agencies, and. No departments The Five Whys for Startups (for Harvard Business R.

.Net

.Net Operations San Francisco Lean

Think Your Start-up Is Venture Worthy? Think Again.

techcrunch.com

FEBRUARY 19, 2010

Tech Gadgets Mobile Enterprise GreenTech CrunchBase TechCrunch TV Disrupt SF More TechCrunch TV Beta Invites Crunchies Elevator Pitches Gillmor Gang Podcasts TechCrunch Europe TechCrunch Trends TechCrunch France TechCrunch Japan Whats Hot: Android Apple Facebook Google Microsoft Twitter Yahoo Zynga Subscribe: Think Your Start-up Is Venture Worthy?

Venture Capital

Venture Capital Technical Review Sweat Equity Valuation

Invest in Israel Newsletter: July 2011 Edition

VC Cafe

AUGUST 15, 2011

ICQ FOUNDER SELLS ISRAEL’S DOTOMI FOR $295 MLN. The company has developed a kind of private advertising channel that enables advertisers to send marketing messages directly to potential customers via Internet banners. The company has plants in Israel and the US, and sales offices in the US, Japan, and Europe.

China

China Cofounder India

Lessons Learned: What is a market? (a guide for hackers)

Startup Lessons Learned

FEBRUARY 12, 2009

Having worked with dozens of founders over the past few months, I think I can safely say, without naming any names, that most of us are not too clear on what were talking about when it comes to markets. Are advertisers customers, and are they part of a market? But I work with a lot of hackers-turned-founders who I do relate to.

San Francisco

San Francisco Continuous Deployment Ruby Lean

Learning from Obama: maneuver warfare on the campaign trail

Startup Lessons Learned

NOVEMBER 5, 2008

Yet, I believe it was Obamas superior agility that led to a decisive 12-point margin in Arapahoe County, CO: I want to say thanks to everyone on the campaign, from the candidate on down to the paid staff and volunteers that I got to work with. Getting educated about advertising, agencies, and.

Campaign

Campaign San Francisco Lean Agile

Lessons Learned: The three drivers of growth for your business.

How to Attract Talent to Your Start-up

Trending Sources

Lessons Learned: Using AdWords to assess demand for your new.

Lessons Learned: What is customer development?

Lessons Learned: Stevey's Blog Rants: Good Agile, Bad Agile

Soundbites from the future

Lessons Learned: Principles of Lean Startups, presentation for.

Lessons Learned: The four kinds of work, and how to get them done.

Lessons Learned: The one line split-test, or how to A/B all the time

Lessons Learned: ScienceDaily: Corporate culture is most important.

Getting educated about advertising, agencies, and media buyers

The Lean Startup Workshop - now an O'Reilly Master Class

Lo, my 2295 subscribers, who are you?

Marching through quicksand

Lessons Learned: The engineering manager's lament

Lessons Learned: Three freemium strategies

Case Study: SlideShare goes freemium

[Interview] Ryan Bonnici of HubSpot On Inbound Marketing In Asia

Lessons Learned: CPI > CPC

Business ecology and the four customer currencies

Lo, my 1032 subscribers, who are you?

Pivot, don't jump to a new vision

In Silicon Valley, Founders Fight for Control

From Nothing To Something. How To Get There.

Lessons Learned: Where did Silicon Valley come from?

Good enough never is (or is it?)

Lessons Learned: The ABCDEF's of conducting a technical interview

The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

First 100 Days: Washington Has Become the New, New York

Finding Your Co-Founders

Lessons Learned: Don't launch

Lessons Learned: SEM on five dollars a day

How to conduct a Five Whys root cause analysis

Lessons Learned: The four kinds of work, and how to get them done.

7 A/B Testing Resources for Startups and Solo Developers

Lessons Learned: Five Whys

Lessons Learned: The metrics and levers of engagement.

50+ Entrepreneurs Explain How They Came Up With Their Business Name

The Superbowl ad test

Lessons Learned: Net Promoter Score: an operational tool to.

Think Your Start-up Is Venture Worthy? Think Again.

Invest in Israel Newsletter: July 2011 Edition

Lessons Learned: What is a market? (a guide for hackers)

Learning from Obama: maneuver warfare on the campaign trail

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