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If you build it, they won't come, unless.

A Smart Bear: Startups and Marketing for Geeks

Great," I always exclaim, sharing the thrill of modern software development, "so how will people find out about this brilliant website?". The software is good — don't get me wrong — but what sets Peldi (the founder) apart isn't prescient feature selection or bug-free releases, it's his startling transparency.

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3 Things to Consider When Staffing a Software Development Project

mashable.com

You can deal directly with full-time or freelance/contracted employees, or you can outsource using local or offshore development firms. Each of these three concepts demands extensive consideration in the specific context of the project and the organization as a whole.

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The Benefit of Market Research

Up and Running

Finally, you need to be very clear on your basis for competing as it is likely there will be many other coffee shops where you plan on opening. For Irish developers it is important to have a global outlook from day 1. The domestic market is small and does not offer the scale software companies need.

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Twitter Link Roundup #229 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Betting on the Ponies: non-Unicorn Investing – crowdspring.co/1jqLtKQ. Advertisers are surprised that people aren’t paying attention to ads, even when targetted – crowdspring.co/1qskctz. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link].

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I Will Review Your Website for Free

Software By Rob

What I’ve found during the last year of running the Micropreneur Academy is that once you’ve seen hundreds of websites and run fifty A/B tests you develop a sixth sense about how a site can be improved. You begin to do this almost without thinking (unconscious competence for those in know).

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Three Tips for Getting People to Read Your Email Newsletter

Software By Rob

BTW, do you have separate for lists members and non-members, for any given web app? #2 at 1:03 pm >>BTW, do you have separate for lists members and non-members, for any given web app? Despite low traffic numbers, it’s getting a good conversion rate. Next step: producing newsletter autoresponders. 2 Rob on 10.19.10

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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

The traditional method of product development, known as the waterfall model , the design and creation of a product follows a very liner, and sequential process. Though the waterfall model is specifically to software development, it’s core principles resonate beyond software and into startups across the board.