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[Interview] Jim Ewel, Author Of ‘The Six Disciplines of Agile Marketing: Proven Practices For More Effective Marketing And Better Business Results’

YoungUpstarts

Marketing pioneer Jim Ewel has the answer in three words: “With Agile marketing.”. As Ewel says, “Agile marketing teams can think on their feet, pivot at a moment’s notice, and ride a continuous wave of new ideas — allowing businesses to win in a post-pandemic world.”. What does this mean? How can it give businesses an edge?

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Are Agile Innovation Methods Right for Your Team?

The Startup Magazine

Developing successful agile innovation methods can drive companies to great new heights. Then implementing agile innovation methods should be top on your list of to-dos. Taking an agile approach to project management means taking large tasks and splitting them into smaller tasks, as well as finding ways to be more innovative.

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It’s An Agile World

Feld Thoughts

My post on How to Fix Obamacare generated plenty of feedback – some public and some via email. One of the emails reinforced the challenge of “traditional software development” vs. the new generation of “Agile software development.”

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Escaping the Design Trap in Agile Marketing

crowdSPRING Blog

The biggest trend in marketing in 2016 has been the idea of “agile marketing.” In a survey conducted by Workfront and Marketing Profs, roughly 30% of marketers are already using an agile methodology in their departments. Although undeniably useful, Scrum was originally created for software development.

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Kent Beck keynote, "To Agility, and Beyond"

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 4, 2010 Kent Beck keynote, "To Agility, and Beyond" Kent Beck will give the opening keynote at the Startup Lessons Learned conference on April 23. Kent is a significant figure in the field of software development. Kent is a significant figure in the field of software development.

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Social, Agile, and Transformation: Strategic Agile Thinking: Balancing Value, Innovation and Research

ctotodevelopers.blogspot.com

Social, Agile, and Transformation. I cover several topics including agile software development, software startups, web 2.0, Strategic Agile Thinking: Balancing Value, Innovation and Research. 2) The agile "happy place". Agile teams sprint when value is known, implementation is low risk.

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Lessons Learned: Combining agile development with customer development

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customer development Today I read an excellent blog post that I just had to share. Jim Murphy is a long-time agile practitioner in startups. But startups sometimes have trouble applying agile successfully.

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