Remove Agile Remove Marketing Remove Product Remove Product Development
article thumbnail

Bringing Marketing and Product Development Together

Duct Tape Marketing

Bringing Marketing and Product Development Together written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Jill Soley. On this episode of the Duct Tape Marketing Podcast, I visit with author and product and marketing executive Jill Soley. Podcast Transcript.

article thumbnail

Agile Marketing, Part II

OnlyOnce

Agile Marketing, Part II. I wrote about this years ago when I was temporarily running Marketing and was noting a lot of the similarities between running contemporary Product Development and Marketing efforts.

Agile 54
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Companies and Government Do “Innovation Theater” Instead of Actual Innovation

Steve Blank

If they were a commercial company, they figured out product/market fit; or if a government organization, it focused on solution/mission fit. HR processes, legal processes, financial processes, acquisition and contracting processes, security processes, product development and management processes, and types of organizational forms etc.

article thumbnail

Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. We didnt think wed able to compete with that.

article thumbnail

5 Types Of Business Strategies To Consider Before Opening Up Shop

YoungUpstarts

Different ways of working are better suited to different industries and business sizes, so it’s crucial to consider these sorts of things before you begin hiring or go to market. Consider a Production-Ready SOM. Other advantages of production-ready SOMs include more CPU choices and a smaller footprint.

SCRUM 147
article thumbnail

Lessons Learned: Combining agile development with customer development

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customer development Today I read an excellent blog post that I just had to share. Jim Murphy is a long-time agile practitioner in startups. But startups sometimes have trouble applying agile successfully. Thats pretty clear.

Agile 111
article thumbnail

Where Does Your Software Company Go From Here?

ReadWriteStart

Creating a well-designed product that’s a hit with users takes a lot of hard work, not to mention a little strategy and luck. Achieving longevity, it seems, is not as simple as creating one successful software product. To successfully evolve , you can’t just rely on a broad understanding of where the market is going.

Software 171