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Blowing up the Business Plan at U.C. Berkeley Haas Business School

Steve Blank

Berkeley Haas Business School is a leader in entrepreneurship education. It has replaced how to write a business plan with hands-on Lean Startup methods. The final deliverable for that class was a 30-page business plan. We had multiple business plan competitions. Today the U.C.

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Are Business Plans Still Necessary?

Both Sides of the Table

The last couple of years has also seen the huge initial success of Ycombinator, the Lean Startup and many other product driven approaches to going to market. In an era of “launch and learn&# is there a need for a business plan? I have seen really great product people espouse the death of the business plan.

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

And how thinking of a solution to this commonly used model’s failures led to a new model – the Customer Development Model – that offers a new way to approach startup activities outside the building. Given this certainty, it’s logical that a startup will hire a sales and marketing team to simply execute your business plan.

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I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

We’ve pivoted our Lean LaunchPad / I-Corps curriculum. We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. Lessons Learned.

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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? For software, we have many - you can enjoy a nice long list on Wikipedia. But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." This is a common mistake.

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Customer Validation - 33 Great Articles

SoCal CTO

" One was an enterprise software product. Vision Synching in a Lean Startup The Fallacy of Customer Development Entrepreneurs, Lower Investors’ Risk by Validating your Start-up Company’s Business Proposition Lessons Learned: What is customer development? Neither felt like a slam dunk.

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Why Build, Measure, Learn – isn’t just throwing things against the wall to see if they work

Steve Blank

I am always surprised when critics complain that the Lean Startup’s Build, Measure, Learn approach is nothing more than “throwing incomplete products out of the building to see if they work.”. It’s time to update Build, Measure, Learn to what we now know is the best way to build Lean startups. Here’s how. Build-Measure-Learn.

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