Startup Professionals Musings

AUGUST 18, 2013

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. Social media activities span the gamut from curation to gifting, building relationships and groups, blogging, service actions, to lead conversion. You spend the months influencing the influencers.

Social Media 256

Social Media Media Product Conversion Ratio 256

Startup Professionals Musings

JULY 27, 2012

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. Social media activities span the gamut from curation to gifting, building relationships and groups, blogging, service actions, to lead conversion. You spend the months influencing the influencers.

Social Media 229

Social Media Media Conversion Ratio Lead Generation 229

Duct Tape Marketing

AUGUST 23, 2023

Lloyed explores the intricate art of harnessing the community’s strength as your ultimate acquisition channe l, brand differentiator, feedback source, retention lever, and catalyst for transformative change. So it gives you content, multiple distribution channels, and you start building this audience. So that is the third thing.

Community 54

Community Kuwait Cofounder Bootstrapping 54

ConversionXL

JUNE 2, 2022

It’s not a channel, campaign, or tactic. ABM is a full-court press to build powerful engagement with contacts on the channels that they’re most active. Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention. ABM isn’t a quick and easy win. Get executive buy-in. Do they get along?

Customer 98

Customer Marketing Channel Acquisition 98

YoungUpstarts

JULY 5, 2018

Penney has led the way among department stores by partnering with Bombfell (a curated apparel box service) to create personalized boxes for big and tall male customers. Walmart , ever known for its low prices, markets a $5 beauty box that comes quarterly and includes a smattering of name-brand essentials, including eyeliner and hairspray.

Programming 113

Programming Bankruptcy Curation Retention 113

Up and Running

SEPTEMBER 5, 2018

Mobile apps can improve everything from store performance and conversion optimization to customer retention —but as I said, they’re not for everyone. All that said, a mobile app can be a transformative channel for an ecommerce business. Increased retention and reduced customer churn.

eCommerce 60

eCommerce Mobile Developer Retention 60

www.kalzumeus.com

AUGUST 13, 2012

This is objectively suboptimal, because email is the best broadcast channel ever invented for business purposes. Email: Geeks Ignore The Best Marketing Channel Ever. There are, of course, other companies which make scads of money from carefully curated email lists. I keep a list of my best work curated. ” (P.S.

Email 54

Email Software Review Software Campaign 54

ConversionXL

AUGUST 18, 2021

It’s a good idea to work with your human resources team to make sure you cover all your bases before sending employees off to publicly curate company content. Consider creating a channel or group in your team’s online communication tool to share exciting company updates and talking points. Conclusion.

Social Media 117

Social Media Employee Media Programming 117

ConversionXL

NOVEMBER 9, 2021

You invest in a variety of digital marketing channels to get in front of new audiences and drive traffic back to your site. This interactive demo of the product’s features solves a common barrier to app user retention and prolonged engagement. Your landing page is the make or break of these efforts.

Audience 156

Audience Video Software Review Conversion 156

Up and Running

JULY 7, 2021

Defining your target market helps curate your brand. Review your chosen communication channels. Small factors like these can play a big role in customer retention. Is your eCommerce brand a technology-focused business? From there, begin to fine-tune your strategy in the following ways. Utilize customer service professionals.

eCommerce 149

eCommerce Social Media Naming Technical Review 149

Ben's Blog

MAY 15, 2020

You typically have to have the more directive leadership style, versus curating things from the bottom up, in order to move quickly. Whatever CAC LTV assumptions that we had potentially no longer hold. In a lot of cases, when the companies are facing headwinds, things like that are the first things that get cut.

Founder 36

Founder Conversion Technical Review Cash Position 36

maplebutter.com

JANUARY 8, 2013

Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. I just launched a small online retail business last week, and feel a bit lost about marketing ideas and how to get the most out of social media channels. It all depends on where you’re at.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

ConversionXL

JANUARY 21, 2021

It depends on my objective — sometimes I study to obtain a certification to reinforce my ‘skills signals’ (narrow study) — which usually means running through e-learning modules and quizzes in a tight time frame to increase the chances of information retention to pass the final certification module. Subscribe to tons of podcasts.

Marketing 163

Marketing SEO Video Analytics 163

ConversionXL

OCTOBER 30, 2021

However, with every new technology, channel, and distraction served up by the internet, that journey becomes less linear, and the traditional funnel becomes less relevant. Social media, on the other hand, are browsing channels. Conversion rate per channel. Measure the success of the channel (e.g., Consideration.

Customer 140

Customer Marketing Social Media CPA 140

Startup Lessons Learned

MAY 25, 2021

If you become their primary customer acquisition channel, you can now use your influence with the front door of the healthcare system to create a more democratized marketplace for the rest of the healthcare. But I think what you're seeing is that the omni-channel care idea is going to become more dominant.

Silicon Valley 60

Silicon Valley Turkey Los Angeles California 60