crowdSPRING Blog

JANUARY 18, 2016

Every small business owner has a lot to do but little time to accomplish everything. In the long run, successful small businesses find ways to improve their profitability (the amount of money remaining after all business expenses are paid). Unfortunately, failure to do so can doom the business.

Small Business 48

Small Business Churn Rate Advertising Social Media 48

Duct Tape Marketing

AUGUST 24, 2022

But ultimately the reason for tracking that is to then say, okay, of the channels, for example, of our traffic, what of that traffic is ultimately converting to a customer. Our are trafficked by channel. Obviously I want to track various, uh, social networks. So there is a, there is kind of a linear order to this.

Marketing 82

Marketing Metrics Analytics Social Media 82

crowdSPRING Blog

JANUARY 30, 2013

The most effective content marketers spend a higher percentage of their marketing budget on content marketing (compared to other strategies), and use more tactics than the average to distribute their content through more social networks. I expected to see thought leadership and lead generation to rank a bit higher.

North America 100

North America B2B America Marketing 100

Duct Tape Marketing

FEBRUARY 21, 2014

5 Forgotten Offline Marketing Tactics written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Thursday is guest post day here at Duct Tape Marketing and today’s guest is Jayson DeMers – Enjoy! Drop business cards. photo credit: publichealth.columbus.gov (public domain).

Marketing 78

Marketing Seattle Lead Generation Social Media 78

Duct Tape Marketing

APRIL 11, 2013

I learned what you know: your website is often not your business. I went on to market strictly through the digital channel. So I went years without having a good solid list of people to reach out and connect with about doing business. I don’t sell nearly as much via my social networks as I do via my newsletter.

Marketing 68

Marketing Lead Generation Social Network Social Media 68

Duct Tape Marketing

JUNE 9, 2017

5 Marketing Automation Tools to Increase Lead Conversions written by Guest Post read more at Duct Tape Marketing. Marketing automation helps small businesses compete with large organizations by helping them accomplish more with less manpower and time. This isn’t channel-specific.

Conversion 60

Conversion Marketing Social Media Lead Generation 60

Duct Tape Marketing

OCTOBER 3, 2014

The Ultimate Tutorial to Add Inbound Marketing Into Your PR Strategy written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. This helps in rendering the value along with things like social sharing and additional resources. Social media. photo credit: Gavin Llewellyn via photopin.

PR 67

PR PPC Marketing Social Media 67

Duct Tape Marketing

OCTOBER 9, 2018

Combined with the text below you should have a pretty good feel for how to use LinkedIn to generate sales conversations. LinkedIn is the oldest social network. Everyone seems to be on it, but no one seems to know quite how to use it to generate sales conversations. Why is LinkedIn Important? Status Updates.

Conversion 75

Conversion Sales Audience Social Network 75

Duct Tape Marketing

AUGUST 26, 2013

Why Outbound Marketing Has Never Been More Effective written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing The rallying cry of inbound and content marketers everywhere is that outbound marketing, you know, things like advertising, cold calling and overt promotion are evil.

Marketing 76

Marketing Social Media Social Network Lead Generation 76

Duct Tape Marketing

JUNE 19, 2012

There was a day when the press release did a lot of the work in generating actual media coverage for a firm announcing a new product, acquisition, award or some other newsworthy milestone. Publishing a consistent stream of press releases as a tool to announce and distribute news is a proven lead generation tactic right now.

PR 65

PR SEO Social Bookmarking Distribution 65

Duct Tape Marketing

JULY 2, 2013

Organizations that get this, that foster this and that build marketing strategies and campaigns that take full advantage of this, will build customer loyalty and word of mouth lead generation in ways that cannot be matched by competitors trading on lower price. YouTube Video channel selector. Facebook lead capture.

Marketing 69

Marketing Social Media Aggregator Database 69

Duct Tape Marketing

NOVEMBER 18, 2015

If you are using social media marketing as a channel to grow your business, awesome! But do you know how it’s working for your business? Engagement is defined differently across the various social networks but in general it’s the total number of interactions with your posts. Engagement.

Social Media 28

Social Media Media Social Network Metrics 28

Duct Tape Marketing

OCTOBER 3, 2013

Three Key Principles to Maximize Your Converged Media Strategy written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Thursday is guest post day here at Duct Tape Marketing and today’s guest is Sam Decker- Enjoy! Referral Marketing Small Business Marketing Social Media Sam Decker'

Media 62

Media Social Media Advertising Audience 62

Up and Running

JANUARY 31, 2017

With that in mind, here are the WordPress plugins you can use to fully optimize your blog for user experience and lead generation. Floating Social Bar. Social networks are now an important channel to distribute website content. See Also: How a Small Business Can Compete With the Big Guys at SEO.

SEO 60

SEO Analytics Caching Engineer 60

YoungUpstarts

DECEMBER 3, 2019

In today’s digital world, many business owners know the importance of search engine optimization for big and small businesses when being implemented. Generally, SEO refers to the process of improving the quantity of traffic to a website using organic search engine results. Use Search Engine Optimization.

Customer 219

Customer Social Media Audience SEO 219

VC Cafe

SEPTEMBER 5, 2012

In a nutshell: Acquisition - Get people to hear about your product from press, blogs and social channels. Business Development - find partners who can help you grow by sharing mutual incentives – lead generation, affiliate partnerships or incentivize downloads/sharing partners can be a great way to get new users at a low costs.

API 167

API Viral Startup Retention 167

Duct Tape Marketing

AUGUST 7, 2014

How Mobile Marketing is Changing the Face of Events written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. These developments are aimed at enhancing the mobile experience for the user and are giving mobile marketers an increasing number of channels through which to reach their customers.

Mobile 67

Mobile Social Media Marketing Social Network 67

Duct Tape Marketing

AUGUST 17, 2017

For many entrepreneurs and small business owners, it lies in creating content profitably and sustainably over the long haul. Online behaviors, for example, their preferred social network, content types (video, text, audio), frequency, and duration. What is the greatest marketing challenge in the digital age?

Social Media 66

Social Media Syndicate Syndication Matching 66

Up and Running

MAY 21, 2014

He is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network that trains and licenses small business marketing consultants around the world. His practical take on small business is often cited as a resource in publications such as The Wall Street Journal , The New York Times , and CNNMoney.

Marketing 72

Marketing Social Media Sales Media 72