Startup Lessons Learned

AUGUST 24, 2009

Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media). There are too many products clamoring for attention. Test-marketing is now easier than ever before, thanks to leveraged distribution channels like AdWords and Facebook.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

YoungUpstarts

JUNE 6, 2018

In today’s rough-and-tumble startup scene, “lean” is all the rage, and the ability to cut costs without compromising performance is prized above virtually any other managerial competency. Product Development. Most lean startups simply don’t have the wherewithal to get a dozen consumers in a room somewhere.

CPA 124

CPA Bandwidth Lean Startup 124

Up and Running

JULY 26, 2016

1x hacker in charge of product/development. 1x hipster working with both product and growth. Lean marketing. Cost of Acquisition (CAC): The total cost of acquiring a user through a given channel. If the CAC is above the LTV, but not too much—there’s some potential in this channel. Big press (cheap or free).

Revenue 60

Revenue Acquisition Channel Campaign 60

Up and Running

JULY 26, 2017

Before devoting resources to building a full version, consider launching an MVP (minimal viable product) first. Learn more about validating your business idea and product concept here. Now, consider whether can you bring extra value by leveraging another channel. Social media. Office: web and desktop apps.

Mobile 81

Mobile Application Development Web Software Review 81

Startup Lessons Learned

MARCH 13, 2009

Again, its critical to focus your marketing launch on those publications, venues, and channels that your potential partners are paying attention to. So dont combine your product launch with a marketing launch. Instead, do your product launch first. We used social media to get alpha users as outlined here during Feburary.

San Francisco 168

San Francisco PR Lean Early Stage 168

mashable.com

JUNE 11, 2013

Social Media. Social Media. In my first company, people liked our product but were embarrassed to share it because the design and presentation was so poor. In Running Lean , Ash Maurya says that you know when you have spoken to enough customers when you can start to predict what they will say. Entertainment.

Cofounder 111

Cofounder Technical Review Startup Software Review 111

Startup Lessons Learned

AUGUST 16, 2010

First, SlideShare is a fantastic product (that I use on a regular basis) and an impressive company example of Lean Startup practices in action. Second, their story illustrates a key Lean Startup idea: proving the business in micro-scale. Early this year, SlideShare launched custom channels. Did you find this post useful?

San Francisco 167

San Francisco Lean Analytics Continuous Deployment 167

bizthoughts.mikelee.org

MARCH 8, 2012

link] # 4 hours ago Going #lean and testing with imagemaps, cuz concepts are cheap and code is expensive. # iPhone & iPad #distribution #ormaybemarketing # 19 hours ago @davemcclure Idea 2: Partner with someone with an established distribution channel, ie. 2 hours ago What wise & mature words. startupcto

Technical Cofounder 40

Technical Cofounder Cofounder Technical Review Software Review 40

ConversionXL

FEBRUARY 9, 2016

Social media drives communication…to drive sales. 5 Social Media Growth Hacks for Small Businesses by Forbes. The key differentiator being the product-level focus vs. the channel-level focus of traditional marketing effort. Growth hacking is done best when it begins at the start of product development.

Retention 48

Retention Metrics Acquisition Conversion 48

Duct Tape Marketing

NOVEMBER 1, 2017

And then I think in a lot of ways it’s become air for every sort of channel and element and, even as you suggest in your last book, a business model in itself. It’s just that if we look at that as a form of marketing, like social media marketing or mobile marketing, that it really is just marketing that happens to use content.

Cost 36

Cost Marketing Audience Media 36

Up and Running

FEBRUARY 6, 2017

So, if you’re anything like me, your first startup will need to be self-funded and operated with a very lean budget. After all, sweat equity can make up for a trim marketing budget, but it would be hard to make up for cuts in product development and customer service without sacrificing customer experience.

Sweat Equity 60

Sweat Equity Equity Sales PR 60

crowdSPRING Blog

JULY 13, 2016

In some situations the product or service itself can accomplish these goals, but often it is great brand identity that can make the difference between your first customer or a lost lead. Though most startups know the importance of brand identity, it can often take the back seat to more pressing matters such as product development or finances.

Marketing 48

Marketing Startup Differentiation Naming 48

www.vccafe.com

MARCH 11, 2013

Lean Methodology Sources. Steve Blank on Lean Customer Development. Part 3- Lean Cust. Social Media Tracking/Marketing. IE Developer Toolbar (for ie6 & ie7). Steve Blank’s Lean Startup Resources. Lean Startup Circle â?? analytics for social media and online.

Software Review 53

Software Review Technical Review Startup 53

Startup Lessons Learned

NOVEMBER 22, 2008

It is an essential lean startup tool that combines seemingly irreconcilable attributes: it provides operational, actionable, real-time feedback that is truly representative of your customers experience as a whole. Use whatever communication channel you normally rely on for notifying your customers. Even just 10 might be enough.

.Net 158

.Net Operations San Francisco Lean 158

Up and Running

MARCH 1, 2016

So, if I were going to invent something, I’d probably start by creating an affordable jeweler’s workbench, not least because I’d be able to test it, and because I already know all the distribution channels I’d need to hit in order to sell it. What product doesn’t function like people wish it would? What do your friends want?

Non-disclosure Agreement 60

Non-disclosure Agreement NDA Non-Compete Naming 60

maplebutter.com

JANUARY 8, 2013

How to stay lean and iterate quickly while you’re building a two sided marketplace, especially when “network effect” and “critical mass” are the two main focuses? Near shoring development with your team (ex: your team is based in Canada / India) is cool, but not outsourcing. What is the secret?

Technical Review 44

Technical Review Startup Cofounder Software Review 44

www.quora.com

JANUARY 16, 2011

Find Questions, Topics and People Add Question Add Question Team Configuration 500 Startups Guerilla Marketing Organizations Entrepreneurship Startup Founders & Entrepreneurs Startups Startup Incubators and Seed Programs Seedcamp Y Combinator TechStars Lean Startups What is the perfect startup team? Find out what motivates people.

Technical Review 51

Technical Review Startup CTO Hire Cofounder 51

www.readwriteweb.com

OCTOBER 18, 2010

He should then bootstrap his product development by using the consulting fees. David should use his credibility in capacity planning and convince a dozen customers to pay him consulting fees to solve their capacity planning problems.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

www.readwriteweb.com

OCTOBER 18, 2010

He should then bootstrap his product development by using the consulting fees. David should use his credibility in capacity planning and convince a dozen customers to pay him consulting fees to solve their capacity planning problems.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

techcrunch.com

OCTOBER 23, 2010

Twitter is an excellent distribution channel for us. (B) would love your thoughts on our startup (well its well started) imorial.com [link] Be a social media star: a menu board of 5 competences « flowing motion [.] link] Three Ships Media » MORE Sage Start-Up Advice from Meebo CEO Seth Sternberg [.]

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84