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Build Predictable Startup Models by Forming an Agency

ReadWriteStart

Build a Talented Team of Technology and Business Professionals. Being able to hire talented professionals remains a difficult proposition in the current job market, especially when sourcing experienced developers, designers, and project managers. Why It’s Critical to Choose a Modern Software Development Technology.

Incubator 188
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Vertical Markets 2: Customer/Market Risk versus Invention Risk.

Steve Blank

Steve,&# he said, “you’re missing the most interesting part of vertical markets. Markets with Invention Risk are those where it’s questionable whether the technology can ever be made to work – but if it does customers will beat a path to the company’s door. are much more differentiating than technology.

Vertical 147
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The Digital Era and Global Lockdown: See How These Industries Evolved

ReadWriteStart

“If global leadership is able to rise to the occasion, then this pandemic offers a great opportunity to digitally transform our societies and economies. According to Accenture , 84% of aerospace and defense executives agree that technology has become an inextricable part of the human experience. Closing Thoughts.

Global 179
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Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. Convergent Technologies was one of those OEM suppliers. I was surprised to see that they were in the room.

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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Other advisors provided marketing with industry-specific advice in our initial vertical markets (computational fluid dynamics, computational chemistry, finite element analysis, and petroleum engineering). We hired a PhD in computational fluid dynamics from Duke who had worked on helicopter design.

Engineer 205
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Why We Invested in Monument

View from Seed

Our mantra at NextView is to “ design the future we want to live in ”. Some of the most well-known and successful programs have existed for nearly a hundred years, but have not evolved as technology, medical practices, and end-user attitudes have shifted. That is particularly true in the case of Monument.

Vertical 207
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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

Knowing what the competitors are doing—how they’re thinking about the market, which tactics they’re using, how they’re crafting messages and design—can make all the difference in the battle for customers. Often, the layout is something their web designer came up without doing a thorough analysis or testing. (In

SEO 126