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10 Reasons To Market Globally While Selling Locally

Startup Professionals Musings

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Optimize how you website looks on mobile devices.

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7 Modern Day Business Strategies For Long-Term Growth

Startup Professionals Musings

In these days of global competition via multiple channels, you need continuous marketing to find more customers. I continue to be amazed that more than a quarter of new businesses don’t even have a website , and many more don’t pay attention to social media, or monitor feedback on sites like Yelp. They won’t find you.

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The most important 2021 Predictions in entertainment tech and gaming

VC Cafe

Covid-19 accelerated the adoption of entertainment tech, gaming and commerce. The move to remote work forced quick adoption of cloud technology and tools that were once having difficulties selling to large corporates, saw explosive growth – from Zoom to Hopin, new unicorns were born in record time. 2020… where to start?

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The Digital Era and Global Lockdown: See How These Industries Evolved

ReadWriteStart

Every industry has experienced the change in its own particular way, and we are all watching the global process under the magnifying glass. . So, in the new normal, banks have become counterparts performing the role of digital educators for their customers and raising the overall tech literacy and acceptance of the digital economy. .

Global 179
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Pre-Seed: faster deck reviews, longer fundraising time

VC Cafe

The time spent on reviewing decks went down compared to 2021. Going back to the Docsend research, which includes a survey of 300 founders and VCs in addition to their anonymous data collection on thousands of decks shared and reviewed, they found the top components/slides on successful pre-seed decks. Good luck out fundraising!

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How to Hire a Remote Software Development Team

ReadWriteStart

Simply put, it’s a group of highly skilled software developers , designers, and other tech professionals who work together on projects from different locations, often spread across the globe. You could post on job boards, social media, and your company’s website. You might probably know what remote work means.

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8 Tactics To Make You A Fearless Business Innovator

Startup Professionals Musings

As a potential investor, I always think of the high rate of failure of disruptive technologies, due to the longer learning curve of customers, infrastructure change consistently required, and higher marketing costs. Technology is great, but high-tech major-step-forward solutions are not the answer to all our change challenges.