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5 Reasons Why Public Relations Is Important to Your Brand

The Startup Magazine

Whether your brand is a small business just getting started or an established corporation with global ambitions, establishing a solid public relations strategy can be the key to unlocking new heights of brand awareness and company growth. There’s no denying that PR is an indispensable cog in any brand’s marketing machinery.

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Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

To grow a business, most entrepreneurs know that they should be implementing PR strategies. But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City.

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Why Some Startups Win

Steve Blank

But my favorite was when the public relations manager told me, “We’re here to summarize the data sheets and put them in press releases and then answer the phone in case the press calls.”. And it was going to mention the two words that marketing needed to live and breathe: revenue and profit. We hired union laborers to do that.

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6 Reasons You Need PR For Your Startup

YoungUpstarts

For most of my 20+ year-career, I have worked with small businesses, startups, entrepreneurs and inventors, and I have seen the power public relations can have on these businesses. There is no doubt that public relations (generating positive media stories) can be impactful to your startup, and here’s why: 1. Amplify it!

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How To Find PR Opportunities For Your Business

YoungUpstarts

Public relations is not the first thing you think of when it comes to marketing a small business. But PR can play a significant role in determining the kind of customers you attract and the level of brand loyalty that you enjoy. Once you subscribe to HARO, you get new PR requests from journalists multiple times in a day.

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Twitter Link Roundup #240 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Benchmarking SaaS Startup Efficiency with Revenue per Employee Metrics | by @ttunguz – crowdspring.co/1sRVdjm. Hire the Right Type of VP Marketing ?Or Design Is Changing How We Innovate | Co.Design – crowdspring.co/1sChJN5. How to Ruin Your Company with One Bad Process | by @bhorowitz – crowdspring.co/11FYS9R.

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Is Your PR Agency Dying On The Vine? Seven Steps To Make You Relevant Again

YoungUpstarts

by Iliyana Stareva , author of “ Inbound PR: The PR Agency’s Manual to Transforming Your Business With Inbound “ If you work in PR, you know there’s been a sea change. Here’s the problem: Most PR firms are still outbound organizations trying to survive in an inbound world.

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