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The unimportance of product names

37signals.com

Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. We usually decide upon a product name by seeing what the product does. Everybody knows what a product name should be.

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Nuts & Bolts of Intellectual Property for New Startups

Gust

So you’ve chosen a name for your startup, product, or both. Tech startups are at the other extreme. The gulf has widened with the proliferation of social Internet / user-generated content and mobile application startups. Most of our early-stage startup clients fit this description.

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7 Reasons To Think Globally While Still New And Local

Startup Professionals Musings

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. What all this doesn’t mean is that you should roll out your product in every country at the same time. Find global sources now. It is both homogeneous and heterogeneous.

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Prepare Your Startup Now for International Markets

Startup Professionals Musings

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. What all this doesn’t mean is that you should roll out your product in every country at the same time. Find global sources now. It is both homogeneous and heterogeneous.

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7 Strategies To Prepare For Global Market Challenges

Startup Professionals Musings

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. What all this doesn’t mean is that you should roll out your product in every country at the same time. Find global sources now. It is both homogeneous and heterogeneous.

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Many Startups Stumble on International Cultures

Startup Professionals Musings

Although the Internet gives you pervasive reach, it hasn’t reduced the world to one locale for your business. Watch your product naming. Product naming is always a major effort and mistakes can result in costly failures. Have you properly factored international into your product or service?

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Seven Keys to Strategic Startup “Glocalization”

Startup Professionals Musings

Entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, popularly known as “glocalization.” What all this doesn’t mean is that you should roll out your product in every country at the same time. Tags: entrepreneur act local startup glocalization business.