PR Revenue Valuation Viral 
Cracking the Code
FEBRUARY 23, 2011
It would have been easy to explain the difference by changes in the 2010/2011 revenue growth projections but unfortunately that is not the case. revenues while large caps are trading at 6.4x. Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Popular Media: the key to viral marketing.
Startup Lessons Learned
SEPTEMBER 22, 2008
is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. But its not really viral growth, even when its exponential.
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Steve Blank
MARCH 18, 2011
The signals are loud and clear : seed and late stage valuations are getting frothy and wacky, and hiring talent in Silicon Valley is the toughest it has been since the dot.com bubble. VC’s worked with entrepreneurs to build profitable and scalable businesses, with increasing revenue and consistent profitability – quarter after quarter.
Cracking the Code
MARCH 12, 2010
Given the predictability of SaaS GAAP revenues on a quarterly basis, the fact that the 08/09 projections were unchanged is not a surprise. Given that the revenues are not growing very fast, this means that most of the companies have reduced their sales force and focused on productivity improvement. SaaS 13 Index Valuation.
Cracking the Code
DECEMBER 1, 2009
Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. The recession created opportunities! S&M productivity (CAC ratio) for the SaaS 13 Index. My Investments. CornerstoneOnDemand. anecdotes.
Cracking the Code
OCTOBER 9, 2009
This strong recovery has highlighted the resiliency of the recurring revenue model in a downturn as well as the stength of the shift to soaftware-as-a-service and cloud computing. In other words, how much of the decline in revenue growth is due to signing up fewer customer vs lower revenues from each new customer. anecdotes. (13).
Cracking the Code
NOVEMBER 10, 2009
It is intriguing to see the M&A dynamics in the space, highlighting the interest of tech companies for recurring revenue streams - even SAP announced in their analyst call earlier this month that they were moving from perpertual licenses to five year term licences. Detailed SaaS Spreadsheet (Valuation and CAC benchmark).
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