ConversionXL

JUNE 30, 2019

Things to pay attention to: Steps that don’t make sense from your customer’s perspective; Steps that are combined or eliminated compared to your funnel, as they may be superfluous; Upsells and cross-sells, which are additional revenue opportunities you could exploit. reviews, trust). The lean, aggressive ones do.

SEO 126

SEO Conversion Analytics Design 126

ConversionXL

MAY 11, 2017

Upsells and cross-sells (are there additional revenue opportunities you too could be leveraging?). Reviewing a competitor’s online presence helps me understand how to differentiate my client. I analyze the story the competitors tell with their landing pages, their site UX, and transparency (reviews, trust).

SEO 131

SEO Analytics Conversion Search 131

searchengineland.com

MAY 30, 2012

Enterprise SEM. Overview: What Is SEM? SEM Columns. Our SEM Events. How To: SEM / Paid Search. Enterprise Social Media Management Software. Also note that the data I’ve provide the candidate so far doesn’t include anything around revenue or costs. Search Week Newsletter. Search Month Newsletter.

SEO 54

SEO SEM Social Media Search 54

ConversionXL

FEBRUARY 3, 2022

When WordStream began receiving complaints that the seven-day free trial of their PPC management software wasn’t long enough, the brand decided to A/B test 14-day and 30-day trials. No changes were made to the customer journey, and it had nothing to do with revenue lift. It isn’t about finding quick hacks to boost short-term revenue.

Framework 102

Framework Marketing Acquisition Retention 102

crowdSPRING Blog

DECEMBER 14, 2016

For most businesses, success translates to more revenue (and profits). For example, if your revenue model is driven by advertising on your site, one interim goal could be to drive a certain amount of additional traffic to your site. Tip: Think about what needs to happen for your business to succeed. This can take time.

SEO 48

SEO Search Engineer Small Business 48

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. It appears that LTV should be about 3 x CAC for a viable SaaS or other form of recurring revenue model. For more on the topic of Viral Growth, refer to my blog post on that topic here.)

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

DECEMBER 13, 2022

If you call tests when you hit significance, you’ll find that most lifts don’t translate to increased revenue (that’s the goal, after all). This can result in calling a result early due to “spotting a trend” (impossible). Server-side tools render code on the server level. Regression to the mean.

Analytics 127

Analytics Technical Review Software Review Framework 127

Transformify

AUGUST 27, 2017

You don’t have the right people on board, you are burning cash and the work is not done, at its worst, your product is already live and you are losing clients due to software bugs and poor user experience. This could be the right move as the software development companies have well-trained teams which mitigates the risk.

Hiring 64

Hiring Software Review Burn Rate Startup 64

Occam's Razor

DECEMBER 6, 2010

My goal was to create one report where I can review the efficiency and performance across all streams of traffic to the site. If you click on Medium you'll drill down to Campaign Name (certain size, duration, destination, promo code, whatever you have coded). The first tab is focused on the SEM team. Search query.

Analytics 125

Analytics Web Customer SEM 125

Duct Tape Marketing

JULY 14, 2022

As a revenue-driven founder specializing in sales and business development, Melissa has learned how to build companies with very few resources — by automating what she could, outsourcing wherever possible, and inspiring talented people to join her team with shared focus and enthusiasm. [22:06] It was like an open house sign in software.

Technical Review 83

Technical Review Demand Cofounder Video 83

Austin Startup

MARCH 26, 2019

I frequently see promising startups with a great product and strong initial economics hit a wall due to the piling up of problems relating to these questions, or what I like to call the ‘DTC death by a thousand cuts’. How will you take advantage of SEO and SEM? What about appealing to a certain lifestyle category?

Technical Review 49

Technical Review Software Review China Acquisition 49

ConversionXL

SEPTEMBER 5, 2019

This post will outline the entire process, giving code examples, data analysis examples, survey questions—the whole thing. They can be utilized across teams— UX , CRO, social media, SEM, SEO , etc., Here’s the code in R for that (where x is your data frame): pcanalysis <- prcomp(x, scale = TRUE, center = TRUE) plot(pcanalysis).

Software Review 115

Software Review Design Agile Analytics 115

Cracking the Code

OCTOBER 10, 2008

Cracking The Code. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Save Asia for post-IPO Single instance, multi-tenant, single datacenter - Have only one version of the code in production. Labels: SaaS , sales and marketing , software. at 11:09 AM.

Software Review 48

Software Review North America Europe Metrics 48

ConversionXL

MARCH 7, 2017

This post will outline the entire process, giving code examples, data analysis examples, survey questions – the whole thing. They can be utilized across teams – UX, CRO, Social Media, SEM, SEO, etc., Here’s the code in R for that (where x is your data frame): pcanalysis <- prcomp(x, scale = TRUE, center = TRUE).

Software Review 102

Software Review Design Agile Analytics 102

Up and Running

MARCH 3, 2021

It is often used interchangeably with SEM, or “Search Engine Marketing.” This is due to your ability to test results and target keywords between multiple channels, shift low-performing paid targets into your organic strategy, and potentially target your customers at every stage of the sales funnel. Let’s get started. What is PPC?

PPC 81

PPC Small Business Management Advertising 81

ConversionXL

DECEMBER 2, 2015

If you’re calling your tests when you hit significance, you’ll find that most of your lifts don’t translate to increased revenue (that’s the goal, afterall). This can result in calling a result early due to ‘spotting a trend’ (impossible). PPC/SEM campaign. You’ll find that the lifts were in fact imaginary. Source type.

Technical Review 48

Technical Review Analytics Framework Software Review 48

Occam's Razor

JULY 1, 2008

conversion rate (average as reported by shop.org) and you are dutifully reporting our revenue of $1 million as a result. While you might be doing great in terms of direct revenue impact of your website, pause and consider what in God's name is happening to that other 98.3% "unconverted" traffic on your site?

Analytics 116

Analytics Conversion Campaign Redemption 116