Occam's Razor

JANUARY 6, 2010

No longer can tools or "analysts" just puke 15 metrics on a report and hope to survive. Young adults who are looking to buy net books. Here is a post with seven different strategies: Brand Measurement: Analytics & Metrics for Branding Campaigns. Got a creative use of statistics in your web metrics practice?

Analytics 99

Analytics Web Campaign PPC 99

Occam's Razor

JANUARY 20, 2010

End of a minor web analytics lesson on going beyond obvious metrics and never, ever, never forgetting context. Of course look at our favorite metric bounce rate by keyword (that tells you if you can get people to give you one solitary click , the most primitive measure of SEO success). Back to our story. Well don't give up.

Analytics 90

Analytics Search SEO Metrics 90

leananalyticsbook.com

AUGUST 19, 2012

The One Metric That Matters. One of the things Ben and I have been discussing a lot is the concept of the One Metric That Matters (OMTM) and how to focus on it. That doesn’t mean there’s only one metric you care about from the day you wake up with an idea to the day you sell your company. Lean Analytics Book.

Metrics 58

Metrics Clickthrough Lean Analytics 58

Occam's Razor

AUGUST 11, 2015

Custom reports allow you to deeply focus (by eliminating the rif-raf metrics and dimensions, they save time and show just what you want). We mis-align metrics and dimensions across Users, Session, Hits. Key Metrics: Map Overlay Visualization. Explore here: Dimensions & Metrics Explorer. Business Outcomes Analysis.

Analytics 60

Analytics Customer Metrics eCommerce 60

Occam's Razor

APRIL 25, 2011

Why not keep sending emails / spending on AdWords / running affiliate programs / buying display only on MSN. Making lame metrics the measures of success: Impressions, Click-throughs, Page Views. via David Rekuc] "Have lunch, get to know your fellow man (or woman), share reports and success metrics and goals."

Marketing 126

Marketing Flash Analytics Web 126

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 17, 2011

As a preamble to the metrics, it’s useful to know what you’re measuring and why it’s vital. We had a spike in this metric in February at WP Engine when our Internet provider themselves had a datacenter-wide catastrophe which brought us down for twelve hours; of course not all spikes will have such obvious causes.

Business Model 245

Business Model Metrics Engineer Technical Review 245

Occam's Razor

JUNE 6, 2007

Bonus: Interactive CD: Contains six podcasts, one video, two web analytics metrics definitions documents and five insightful powerpoint presentations. The book contains a cd with six podcasts, one video, two web analytics metrics definitions documents and five insightful powerpoint presentations. [If Bonus: Interactive CD.

Analytics 60

Analytics Web Affiliate Metrics 60

Reid Hoffman

JUNE 13, 2014

And your network identity is larger – or at least it should be larger — than your current position and company affiliation.). And while we once relied upon the broad strokes of resumes to define us, now we’re often judged by far more granular, network-derived metrics of influence and authority: Who retweets our tweets?

Networking 78

Networking Search Affiliate New York 78

ConversionXL

MARCH 16, 2016

What’s So Special About The Net Promoter Score? Net Promoter Score is a customer loyalty metric developed by (and a trademark of) Fred Reichheld, Bain & Company, and Satmetrix. Use them for testimonials, affiliates, etc. But overall, I like to think of it as a metric to improve internally. Passives (7-8).

.Net 48

.Net Metrics Retention Aggregator 48

David Teten

DECEMBER 3, 2019

Lean Case provides standard business models & metrics, so you can apply a standard approach to business planning, modeling, and profitability tracking. The simplest way to track a company’s performance: have them give you access to their internal metrics dashboard. I used Ipreo heavily at one of my prior VC funds.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

OCTOBER 30, 2019

The ROI of an existing customer is higher than the ROI of a net new customer. Metric examples: 30-day retention, 60-day retention, 90-day retention, 120-day retention, etc. Metric examples: Login frequency and consistency; Frequency of value experience; Product usage (e.g., Perhaps they’re enrolled in a formal affiliate program.

Retention 101

Retention Metrics Churn Rate Acquisition 101

ConversionXL

JANUARY 26, 2016

UsabilityGeek puts it well , saying that, “ultimately, the primary objective of usability metrics is to assist in producing a system or product that is neither under- nor over-engineered.”. There are many metrics used to measure UX. Net Promoter Score (NPS). You’ve likely already heard all about the Net Promoter Score (NPS).

Metrics 48

Metrics .Net Software Review Technical Review 48

Occam's Razor

MARCH 23, 2010

Because every tool uses its own sweet metrics definitions, cookie rules, session start and end rules and so much more. If you don't kill 25% of your metrics each year, you are doing something wrong. Here are some reasons: ~ It is really really hard to make sure you have implemented one tool correctly. our measurement strategies 2.

Analytics 118

Analytics Web Metrics Channel 118

ConversionXL

OCTOBER 30, 2019

The ROI of an existing customer is higher than the ROI of a net new customer. Metric examples: 30-day retention, 60-day retention, 90-day retention, 120-day retention, etc.; Metric examples: Login frequency and consistency; Frequency of value experience; Product usage (e.g., Image source ). Renewal rate. joining a user group).

Retention 48

Retention Metrics Churn Rate Acquisition 48

Occam's Razor

APRIL 5, 2010

Acquiring new customers isn't getting any easier: We've picked off the low-hanging SEO fruit, we're paying more for quality clicks in AdWords and the going rate for affiliate deals just keeps getting higher. Yet they are not of the same value to your business (Net Profit!). Or hang around for a few years?

Analytics 135

Analytics Customer CPA Acquisition 135

Occam's Razor

JULY 1, 2008

Now segment the Unique Visitors (or Visits) that display offline intent by referring urls or by email campaigns you are running or by search keywords or affiliates traffic or … the list is nearly endless (a very good thing). , that took ten seconds. Nice ain't it? 5: Leverage onexit online surveys (or Point Of Sale surveys)!

Analytics 116

Analytics Conversion Campaign Redemption 116

marketingland.com

OCTOBER 8, 2012

Affiliate Marketing. 8 Ways We Deceive Ourselves With Metrics (And How To Avoid Them), Part I. and particularly people involved in metrics and evaluation of “how did we do this week/month/quarter?” or in the cases of metrics and analytics, to increase the positive metrics you want more of ? Analytics |.

Metrics 47

Metrics Analytics Search Affiliate 47

Occam's Razor

MAY 18, 2010

This would include campaigns you run, like pay per click marketing (PPC), email, affiliate deals, display / banner ads, facebook marketing campaigns. Coupon affiliates. "Social But a typical set of metrics you'll evaluate will hopefully represent a spectrum of success, like for example. to your website. Paid search.

Analytics 123

Analytics Web Acquisition Metrics 123

Occam's Razor

JULY 26, 2010

You are paid to find real bottom-line impacting insights (remember line of sight to net income ?). PALM: People Against Lonely Metrics]. So why not your metrics? This is the problem with lonely metrics. Why not find a BFF for your lonely metric and present something like this. Or an actual outcome metric.

Web 96

Web Metrics Analytics eCommerce 96

A Smart Bear: Startups and Marketing for Geeks

DECEMBER 28, 2011

That’s a link to their website , not an Amazon affiliate link.). But what we found that there’s a much wider net out there of people that are starting businesses. And it’s not one of these things you can A-B test, watch some metrics and decide. So let’s address it right now.

Cofounder 223

Cofounder New York Conversion Entrepreneur 223

David Teten

JUNE 12, 2014

In December 2010, Richard Kane, then-President, Harvard Business School Club of New York , asked me if I’d like to found an HBS alumni-affiliated angel group in NY. We are also the second or third most active angel group in New York, depending on which metric you use. about 150 for Golden Seeds in New York, the largest group).

New York 114

New York Connecticut Angel Groups Florida 114

Occam's Razor

OCTOBER 22, 2008

On you left are the Dimensions (customer & campaign attributes) and Metrics (numbers, key performance indicators) you can choose to create custom segments of your own. Pick up Keywords and drag it on to the the Dimension or Metric box. Please only send a email (blog at kaushik dot net). Take a breath. :).

Analytics 105

Analytics Web Search Non-Compete 105

Occam's Razor

MAY 27, 2015

If you want to actually grow your business, actually acquire new customers, engage with audiences who are not already deeply loyal, you are going to have to use Think and Do marketing channels (Search, YouTube, Email, Affiliates, Display) and Think and Do audience platforms (desktop sites, mobile sites). < /A > ].

Analytics 60

Analytics Marketing Mobile Audience 60

ConversionXL

MARCH 5, 2014

In this article, I’d like to help you understand the different metrics associated with customer lifetime value, and explore how we can use this information to make more informed, data driven decisions as it relates to how we budget our marketing spend. Cost of Customer Visits (CoCV). Cost of Lead Acquisition (CoLA). image source.

Customer 133

Customer Churn Rate Retention Acquisition 133

Agile VC

NOVEMBER 9, 2015

Undoubtedly some small businesses who became Square customers were comforted by the affiliation… if it’s good enough for Starbucks’s billions in payments it must be good enough for me. Gross Margins / Net Revenue. It’s important to note that “net revenue” is calculated inconsistently for payments companies. Profitability.

IPO 165

IPO .Net Revenue Acquisition 165

VC Cafe

JUNE 19, 2020

There’s an increasing interest from institutional investors in particular, but also high-net-worth individuals, private banks and a variety of other players who are thinking to make more impact investments than we’ve seen in the past couple of years.”. 8200 Impact, an Israeli accelerator for Impact startups affiliated with the 8200 IDF Unit.

Venture Capital 174

Venture Capital Global South Africa 174