crowdSPRING Blog

MAY 11, 2012

The image above is an ad created by TBWA for Moustaches Make A Difference – a campaign to raise support for prostate cancer research. Six Myths of Product Development – [link]. Building It Is Not Enough: 5 Practical Tips On User Acquisition – [link]. 8 Core Beliefs of Extraordinary Bosses – [link].

Social Media 92

Social Media Small Business Design Media 92

Scalable Startup

AUGUST 3, 2012

Reblogged from TechCrunch: Google has just bought social marketing software developer Wildfire, which lets brands serve marketing and ad campaigns on Facebook, Google+, Twitter, Pinterest, YouTube and LinkedIn. Wildfire has grown to 400 employees over the last four years and now serves 16,000 customers.

Marketing 22

Marketing Software Developers Software Development Acquisition 22

Duct Tape Marketing

AUGUST 23, 2023

Lloyed explores the intricate art of harnessing the community’s strength as your ultimate acquisition channe l, brand differentiator, feedback source, retention lever, and catalyst for transformative change. It had oversight from the president, and that community organized the Save Harley campaign. So I'm on LinkedIn with that.

Community 53

Community Kuwait Cofounder Bootstrapping 53

Software By Rob

APRIL 15, 2010

I’m pretty sure he used a Google Adwords campaign with different headlines to refine his search, pointed at a landing page. . #9 Andrew Ward on 04.21.10 at 1:27 pm Rob, I’d missed this blog post until now. Have you read/seen Tim Ferriss talk about how he chose the name for the Four Hour Work Week? 10 Rob on 04.21.10

Software Review 37

Software Review RSS Audio Software Developers 37

ConversionXL

JANUARY 18, 2022

When it comes time to decide where to allocate resources to build brand equity, it seems like the best way forward would be to drive a brand awareness campaign. Use this information to drive your marketing and create campaigns that people want to share and shout about online. Customer acquisition cost. Relationships.

Equity 94

Equity Marketing Social Media Software Review 94

www.kalzumeus.com

AUGUST 13, 2012

Kalzumeus Software. Patrick McKenzie (patio11) blogs on software development, marketing, and general business topics. Almost every first-class e-commerce company treats their house email campaigns like they are the goose that lays the golden eggs, chiefly because they are. Greatest Hits. Standing Invitation. by Patrick.

Email 54

Email Software Review Software Campaign 54

YoungUpstarts

FEBRUARY 21, 2019

While all of these platforms offer paid advertising and awareness campaigns, thrifty and smart business owners know how to optimize their free accounts to leverage their marketing efforts. It’s a stark contrast from massive marketing campaigns that can cost thousands of dollars.

Cloud 113

Cloud eCommerce Security Advertising 113

Duct Tape Marketing

SEPTEMBER 29, 2022

7:52] Was there competition that you had to buy up, and/or what type of acquisitions did you feel like you had to make? [9:19] I, I literally just wanted a pizza and I was a software developer and so I wrote a version, one of, of a neighborhood delivery guide showed me all the restaurants delivered to me. I had quit my job.

Founder 80

Founder Chicago Kansas Startup 80

ConversionXL

JUNE 15, 2021

They even used this reputation to ask their customers not to buy their jackets in a groundbreaking anti-consumerism ad campaign : . The main character is Jason, a software developer working from home. Take Dove’s Real Beauty Productions “You are more beautiful than you think” campaign. Do not: Embellish the truth.

Audience 153

Audience Retention Campaign Video 153

ConversionXL

AUGUST 18, 2021

Like Snowflake, software developer Atlassian is a big company that solves different problems for different customers. Its “ Shot on iPhone ” campaign uses storytelling to engage viewers while showcasing the best features of the iPhone camera. It uses demos in a similar way.

Product 122

Product Analytics Part-Time VPE Video 122

ConversionXL

APRIL 25, 2016

The developers can use Google Analytics goals to track when users collect a certain number of cards, upgrade a card, advance to a new level, etc. Now you need to actually collect data from your app via a software development kit (SDK), which connects to the Google Analytics APIs. Use the Android Studio to help with development.

Analytics 48

Analytics Mobile Metrics Acquisition 48

ConversionXL

AUGUST 21, 2014

Software developer Patrick McKenzie aka @Patio11 (easily one of my favorite marketers to follow and learn from) asserts that 40-60% of users who sign up for a free trial of almost every software or SaaS application will use it once and never come back. Don’t limit your testing to flight risk customers. Actionable Advice.

Retention 106

Retention Churn Rate Metrics Software Review 106

ConversionXL

AUGUST 12, 2016

Customer Acquisition Cost (CAC). Customer Acquisition Cost refers to the resources that a business uses in order to acquire an additional customer. Common acquisition expenses are: paid ads, staff salaries, CRM, marketing automation software licenses, sponsorships, content marketing, and social media. Image Source.

Software Review 48

Software Review Metrics Revenue Acquisition 48

ConversionXL

NOVEMBER 5, 2020

A dramatic example of this is a software development agency offering UX and UI services. Other warning signs included a lack of responses to our high-performing outreach campaigns, along with the fact that new content wasn’t performing well. The two are interlinked but require wildly different capabilities and resources.

PR 120

PR B2B Lean Audience 120

crowdSPRING Blog

FEBRUARY 7, 2014

Amazon is surprisingly quiet/inactive when it comes to acquisitions | Re/code – crowdspring.co/1dhwOrm. 12 inspiring marketing campaigns from Google | Econsultancy – crowdspring.co/1fn1hcw. Legal Contracts for Software Developers Who Hate Contracts (w/free contract template to use today) – [link].

Social Media 95

Social Media Small Business Design Media 95

Hearpreneur

JANUARY 1, 2020

You have to constantly challenge yourself, your employees, and your business, whether it’s with new products, services, growth, or even a new marketing campaign. As I’m a software developer by trade, Bitcoin spiked my interest early on as it’s an amazing piece of technology. 24- Self-care.

Entrepreneur 118

Entrepreneur Social Media Community Cofounder 118

Software By Rob

FEBRUARY 10, 2009

As a software developer I want things in neat little boxes. Just as I go to my friend who’s a brilliant SQL developer to help me with my HAVING clause, I want to go to a marketing genius and have him/her tell me the exact steps I need to take to begin converting visitors to paying customers. I want solid answers.

Design 51

Design Software Review Marketing Software Developers 51

maplebutter.com

JANUARY 8, 2013

2) Co-Founders are the largest form of dilution (if you’re raising) 3) Everything around LeanStartup / Customer Development 4) Understand the micro economics of your business early. Acquisition / Lifetime Value, etc. I’m a web designer but I need to find a dependable software developer to team with. Youre the man.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Software By Rob

AUGUST 18, 2010

Part of any good marketing plan is customer acquisition costs and knowing when those costs are too high. Seems like a very successful marketing campaign. #56 Some startups can easily absorb the cost but either way they need to understand what the costs are instead of blindly going either way. 56 Justin Pirie on 08.20.10

Software Review 78

Software Review Software Revenue Cofounder 78

www.paulgraham.com

OCTOBER 23, 2010

You make elaborate plans for a product, hire a team of engineers to develop it (people who do this tend to use the term "engineer" for hackers), and then find after a year that youve spent two milliondollars to develop something no one wants. In theory, that could have meant someoneelse owned big chunks of our software.

Startup 105

Startup Cofounder Software Stock 105