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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Other publishers had similar issues , as Taneth Evans , Head of Audience Development at The Times in London, detailed: There were too many flaws with the model to participate, so the business opted out. Metering does allow sites to segment users who hit your paywall—a key audience for conversion optimization.

SEO 122
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Agam Berry’s Six Startup Tips For Aspiring Indian Entrepreneurs

YoungUpstarts

He has worked for more than a decade on developing this skill set and applying it to the digital world. Not only should you research your industry and make sure there is a demand, you need to build an audience to serve. If you build it, they will not come-garner an audience first. Know your market and your competition well.

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[ADV] Neil Billock On Rebuilding Puerto Rico: A Viable Market For SMBs To Penetrate

YoungUpstarts

To enliven Puerto Rico´s market, Neil Billock has recently moved his direct marketing business and entrepreneurship to the country. Billock´s decision to move his direct marketing expertise to Puerto Rico is intended to rejuvenate the country’s economy by helping local businesses grow.

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How To Master Your Offline Marketing Plan

YoungUpstarts

Marketing outside of the internet can often involve more time, workmanship and money, but when done correctly, the results make it all worthwhile. Physical advertising and person-to-person interaction is a powerful technique that helps you to build personal connections with your customers. Advertising in magazines and newspapers.

Marketing 124
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Microtargeting Tips for Startup Business Success

The Startup Magazine

It was not that long ago that marketing was a blunt instrument. Millions of direct marketing messages flooded mailboxes from coast to coast, with most of them destined for the trash. Marketing remained highly inefficient, with obnoxious come-ons and tuned-up messages. Things did not improve much for a long time.

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7 Easy and Effective Customer Segments to Target in Facebook Ads

ConversionXL

Facebook is, by far, the most promising social advertising platform for E-Commerce purposes — the site has 1.86B users , an average ROI on targeted ads of 152% , and is responsible for 85% of all social media e-commerce. In April of 2017, Facebook announced that there were more than 5 million active advertisers using their ad platform.

San Jose 133
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Why Small Businesses Should Adopt A Geofencing Marketing Strategy

YoungUpstarts

We like to thinking of geo-fencing as extremely advanced mobile advertising based on physical location. This technique is great for events, works in real time, easy to customize audiences, and can go back up to 6 months prior in terms of collecting data.