Advertising Global IP Media 
VC Cafe
OCTOBER 9, 2020
Source: Newzoo Global Esports Market report. A few facts about Esports revenue according to Newzoo : Global esports revenues will grow to $1.1 million in revenues—or three-quarters of the total market—will come from media rights and sponsorship. They own the IP. billion in 2020, a year-on-year growth of 15.7% Sponsorship.
This is going to be BIG.
JUNE 19, 2012
The other day I wrote a post about the lack of Enterprise Software disruption coming out of NYC —and a lot of people responded that I wasn’t citing Buddy Media. Our current focus is on creating sticky, super viral applications that help users get more out of Facebook and other social media.
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Occam's Razor
MARCH 23, 2021
Paid Media. Owned Media. The above-observed realities were on my mind as I took on a new role to lead Global Strategic Analytics. Does advertising really have a long-term business impact ? The first component is a gloriously scaled global creative pre-testing program. Customer Service. Data Warehousing.
YoungUpstarts
FEBRUARY 11, 2016
Programmatic media buying is the new wave of buying digital advertising. With a recent MediaPost report stating that “66% of marketers are planning to raise programmatic advertising budgets” in 2016, there is no indication that is going anywhere. This process of programmatic media buying has significantly changed the ecosystem.
Agile VC
AUGUST 1, 2012
About 6-12 months ago you could hardly throw a rock in the startup ecosystem without hitting a VC expressing their enthusiasm for “mobile” Now the frenzy about mobile has extended into the mass media and public equity markets, though with trepidation as often as excitement. That leaves advertising based consumer models.
Both Sides of the Table
APRIL 25, 2011
You own the IP you create. You struggle to get advertisers to pay your CPM rates and get your page clicks up in a business where you become a near commodity to ever other website out there. We built a hugely successful global services business yet we never got over our product envy from watching our tech clients.
venturebeat.com
MARCH 8, 2011
For example, you know that to avoid social media shitstorms you’re supposed to have stupendous customer service , so you claim as much on your website. As for the employer, I would say don't compete with your employer and don't come close to using any IP of theirs. You have to work in fits and spurts.
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