article thumbnail

How To Start and Grow Your SEO Business — 2021 Guide

Up and Running

You might want to be an all-rounder SEO agency or, as we discuss later in this piece, you may want to specialize your verticals. Expertise in a specific industry vertical or process? PPC is comparable to a speedboat — fast, agile, and quick to pivot but, as it requires constant refueling, it can soon get expensive.

SEO 147
article thumbnail

“Speed and Tempo” – Fearless Decision Making for Startups « Steve.

Steve Blank

That’s why startups are agile. Startups that are agile have mastered one other trick – and that’s Tempo – the ability to make quick decisions consistently over extended periods of time. Reply Reversible vs. Irreversible Decisions at Oregonstartups.com Blog , on April 26, 2009 at 4:25 pm Said: [.]

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Scale Organic Traffic (Without Writing a Million Blog Posts)

ConversionXL

blog posts) compared to sites that scale with inventory (e.g., Unless you’re a small, agile startup, shipping new features isn’t as simple as it sounds. If you’ve never heard the term scrum or agile before, you’re behind. The post How to Scale Organic Traffic (Without Writing a Million Blog Posts) appeared first on CXL.

SEO 159
article thumbnail

Am I a Founder? The Adventure of a Lifetime. « Steve Blank

Steve Blank

Agile – you may find the real opportunities for your company was somewhere else. This means you still need to have a resilient personality, and be agile. And you’ll still need to have a resilient and agile personality, as new customer and product opportunities will appear and change your work. How quickly will you recover?

Cofounder 219
article thumbnail

The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. The Focus on Execution Versus Agility The product development diagram has a linear flow from left to right.

article thumbnail

Vertical Markets 4: Putting it All Together « Steve Blank

Steve Blank

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. would look in each of the verticals. Waterfall, Agile, Lean? For example, How does sales differ from one market to another? Liquidity – How?

Vertical 122
article thumbnail

Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

Though it wasn’t intended, the last two articles I wrote on the PlainFlow blog have formed a series: The Modern SaaS Stack and the Unexploited Amount of Data is a walkthrough that shows how companies use Modern SaaS Stack to cover their Marketing/Support/Sales activities from day-0. A Brief History of Marketing Technology Software.