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[Interview] Jim Ewel, Author Of ‘The Six Disciplines of Agile Marketing: Proven Practices For More Effective Marketing And Better Business Results’

YoungUpstarts

Marketing pioneer Jim Ewel has the answer in three words: “With Agile marketing.”. As Ewel says, “Agile marketing teams can think on their feet, pivot at a moment’s notice, and ride a continuous wave of new ideas — allowing businesses to win in a post-pandemic world.”. What does this mean? How can it give businesses an edge?

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Empowering Leadership: Strategies for Fostering Organizational Agility

The Startup Magazine

Agile leadership, therefore, becomes the linchpin for organizations aiming to maintain competitive advantage and innovative edge. Building a Culture of Empowerment At the foundation of any agile organization lies a strong culture that empowers its members to act decisively and innovate freely.

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7 Keys To Keeping Your Business Agile And Competitive

Startup Professionals Musings

I’m sorry to predict it will never happen, so the agility you may have learned over the past couple of years will continue to be critical to your survival. Bezos believes that if you double the number of experiments you do per year, you’re going to double your agility, and thus outpace your competitors.

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Use agile budgeting to manage your cash

David Teten

Instead of budget approvals, monitor key metrics and give managers more flexibility. However, in a startup the most common scenario is that projections get missed. Entrepreneur Jeff Magnusson provides a sample agile budgeting workbook. Regardless of whether you take a traditional or agile budgeting approach, Robert A.

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10 Keys To Raising Your New Venture Funding Potential

Startup Professionals Musings

For early-stage startups, the goodwill component can easily exceed the size of all the financial elements together, or can just as easily mark a company with good financials as not investable. For startups, the entrepreneur and founder is almost always the face of the company. Strategic proficiency.

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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. It’s the antithesis of the Lean Startup.

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Why Startups Are Ready For A Reboot

YoungUpstarts

Yet despite the overarching negative outlook, startups seem to be weathering the storm. Quartz mentions that startups seem to be dealing with the pressures of the pandemic far more effectively than larger businesses and conglomerates. Much of this success is due to the flexibility of startups and their ability to adapt.