David Teten

SEPTEMBER 23, 2017

However, about 5% of the VCs in our database, mostly younger ones, are trying to build a competitive advantage by crawling large amounts of publicly available data and building analytical functions to flag companies with accelerating traction to them. Many tools designed for B2B marketing in general are also relevant to investors.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

Hearpreneur

DECEMBER 15, 2017

7- To prioritizes employee and client retention. The three of us had the exact opposite mentality and created a company that prioritizes employee and client retention. We treat employees with respect, reward them for a job well done, provide them with new opportunities, and challenge them with exciting projects.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

ConversionXL

JUNE 8, 2017

You can check the Web Marketing and Measurement Model by Avinash Kaushik (who is an analytics legend): Image Source. You are certainly already familiar with Google Analytics, but if you need to brush up your skills, there is a course by CXL Institute that can take you to the next level (or if you’re a total beginner try this one ).

Programming 97

Programming Revenue Analytics Software Review 97

ConversionXL

JUNE 16, 2019

This post applies Jakob Nielson’s 10 Usability Heuristics to B2B websites that focus on lead generation (as well as “high consideration” B2C sites that lack any transactional functionality). B2B websites often have to explain a lot to get buyers to convert. That’s an important distinction. Jakob Nielsen.

B2B 73

B2B Design Matching Search 73

Occam's Razor

JULY 6, 2016

Additionally, you are spending your day in the warm embrace of Adobe or Google Analytics because your job is set up as "data people." It does not matter if you are are B2B or B2C. I understand times are tough at United-Continental, but don't United employees buy wi-fi on United planes? Frustrating.

Design 86

Design Software Review Mobile Analytics 86

steveblank.com

JULY 8, 2011

Poplytics – online surveys and analytics AskYourTargetMarket – market research surveys SurveyMonkey - granddaddy of on-line surveys Amazon Mechanical Turk – you can set up a question and get answers PickFu – A/B testing $5 for 50 opinions Collaboration Dropbox – store, sync, and, share files online.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Duct Tape Marketing

MAY 2, 2017

More than 75% of the respondents of this survey had 1-5 employees and serve a mix of local, regional, and national customers. 22% of those polled focused solely on B2B, 19% on B2C, and 53% targeting both. Analytics and conversion. Believe in your online presence. Produce keyword rich, educational content. Email marketing.

Small Business 62

Small Business Marketing Lead Generation Non-Compete 62

Duct Tape Marketing

APRIL 28, 2017

They can be super-fans, happy consumers or employees. IronSource has employees across departments (everything from tech to marketing) share content and promotes the company on social networks like Twitter. 69% of prospect employees who look your company up won’t apply if you have a bad reputation. The result?

Social Network 50

Social Network Distribution Curation B2B 50

ConversionXL

JUNE 16, 2022

For example, a fast-food restaurant employee asking if you’d like fries with your order or a phone retailer asking if you’d like to bundle your handset with a cover. That B2B sales are built on relationships. Use insights from analytics to fine-tune your offers and increase their effectiveness. So, what does this tell us?

B2B 129

B2B Email Sales Acquisition 129

Venture Chronicles

JANUARY 5, 2014

The result of this is that device management becomes all important or a non-starter because how many employees are going to allow their company to control their personal smartphone or tablet over a wireless carrier’s network? 2) The NSA screws the tech industry. 3) Big data takes a breather.

Silicon Valley 62

Silicon Valley Cloud B2C Mobile 62

Mucker Lab

APRIL 6, 2023

If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. For example, Amplitude is a product analytics software. That would happen when a company had some employees using GitLab in their prior job or for a personal project. The usage is a great first focus area.

Product 78

Product CTO Hire Startup Fractional CTO 78

ConversionXL

FEBRUARY 10, 2021

What types of demos are used, and are there correlations between B2B and B2C demo usage? Let’s dive into the data and trends in this case study to help determine what kind of demo and format might be best for your business: 71% of the companies in this sample are B2B companies, the remaining 29% being B2C or a hybrid of B2B/B2C.

Product 120

Product B2C B2B Email 120

Occam's Razor

FEBRUARY 28, 2017

There is such a thing as employees that don’t really give a frek about their job or company, they just come to work. Likewise, the number of employees that go well above the call of duty, look to constantly push personal and company boundaries is also quite small.) Most employees work diligently to deliver against set expectations.

Metrics 60

Metrics Analytics Acquisition Naming 60

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. via B2B Marketing Alliance ]. Over a third of email marketers struggle with acquisition and close to a half say increasing engagement is their number one challenge.

Email 136

Email Customer Marketing Software Review 136

VC Cafe

JANUARY 16, 2011

Mobile analytics – measuring the impact of mobile and increasing customer engagement (Check out G-Stat). Established location-based services to enable the CSP offer B2B and B2C services based on mobile positioning, tracking & locating, turn-by-turn navigation and mobile local search.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

Occam's Razor

JUNE 7, 2017

The most imaginative B2B marketers could even figure out how to be a part of solving some of the deepest entrenched problems in the industry (STEM education, equal opportunity, + +) and in turn add an entire value-system to their brands. Go look at any post on the page if you are an Expedia employee. Let me show you what to look for.

Social Media 162

Social Media Media Artificial Inteligence Channel 162

Occam's Razor

NOVEMBER 2, 2015

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. The employees at One Hacker Way have managed incredible growth, tried to out-innovate themselves out of jams that killed earlier networks, and have made tons of money. This hurts.

Social Media 60

Social Media Media B2C B2B 60