Remove Audience Remove Curation Remove Distribution Remove Operations
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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

When I tell audiences that Americans consume 6 hours of video per day people seldom believe me (thus I publish the data). Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). But distribution is now unlimited. Not so fast.

Video 339
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Why Good B2B Content Marketing Is Not A One Man Show

YoungUpstarts

Good B2B Content Marketing is not new in the world of marketing, especially with the emergence of more and more distribution platforms, each needing signups, and consistent postings to become a relevant source in your content strategy. and not only the means but also the correct methods to distribute in order to maximize exposure.

B2B 153
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How to Write a Business Plan for a Subscription Box Service

Up and Running

Lots of new box companies have trouble ironing out the kinks in their process: their customer can’t easily unsubscribe, their boxes just aren’t exciting or well-curated, and more. Operations. The SAM for our example might be men with curly hair because you curate products specific to that style. Any of these can lead to failure.

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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

Content, including articles, guides, and case studies, can still generate prospects and customers consistently—you just need to approach distribution from a different angle. It’s been the industry’s go-to resource for 15 years, covering every imaginable nuance of call-center operations in a staggering level of detail.

B2B 133
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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

I’ve got to do something different in Tumblr than I do in Facebook because the audience is different. With this data, you can move away from the “post everything we publish” Facebook strategy and instead curate high-performing content based on past performance. If you want to win, you need to roll different. Otherwise you’re out.

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The Impact of Community

Duct Tape Marketing

Marketing was like me, and we bootstrapped this business to 10 million in revenue through building this traction community where we're bringing our ICP, our audience together around their aspiration and their goals. The influencer is gone, the community is gone because it's not a community, it's an audience. 19:23): And guess what?

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The 3 Essential SEO Tools for Any Marketing Consultant

Duct Tape Marketing

Marketing Insights: These include traffic rankings and analytics, providing insights into your audience, their geographic location, and what pages people are finding through which channels (direct, search, or social media). Listing Management: Distribute business information, manage reviews, and keep all local listings pages current.

SEO 76