crowdSPRING Blog
OCTOBER 4, 2013
These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Great post on the most important internet metric of them all – CONVERSION – crowdspring.co/18u6N8Y. Here are some of the links that I’ve liked and shared this past week!
ConversionXL
NOVEMBER 3, 2016
Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce? What Are Your Goals, and What Are Your Metrics? Image Source.
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OnlyOnce
SEPTEMBER 15, 2022
Follow up with an all-hands meeting to explain what happened, why you made the choices you did—preferably with metrics to back up your decisions—what’s next for the company, and whether people who weren’t laid off are at risk in the future. (Be In situations like this, it’s also a good idea to share metrics.
Duct Tape Marketing
JUNE 7, 2023
Effective leadership, a positive culture, and aligning the goals of the organization with the needs of employees are crucial for creating a balanced EX and CX. 10:07] How much would you say is just leadership or is it maybe just culture? [11:38] So consumers are, and B2B and B2C are starting to make decisions beyond the normal brand.
ConversionXL
MARCH 31, 2021
When presenting different formats in your content strategy document, try and include an example of what that format looks like, for example: Thought Leadership: Strategic in nature, thought leadership aims to challenge existing beliefs or present a new way of thinking. Lastly, you’ll want to decide how you’ll measure success.
View from Seed
MARCH 3, 2015
It’s so important to line up the type of marketer and leadership that fits the business model, the product, or even the founder’s philosophy or early attempts at marketing. Even identifying as a demand-gen marketer or branding or B2B or B2C leaves a lot of decisions still on the table to actually execute. Where do you start?
OnlyOnce
NOVEMBER 30, 2022
Even in traditional B2C businesses that make heavy use of traditional non-addressable media (like print, outdoor, radio, and TV) – even in those businesses, today everything can be tested and measured to some degree.
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