Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 Purchase: the customer buys your product. trillion in 2014.

SEO 80

SEO eCommerce Analytics Software Review 80

VC Cafe

JULY 15, 2021

According to Statista, revenue generated from apps (paid downloads and in-app advertising) will reach $935 billion by 2023, and that doesn’t doesn’t include the many trillions of dollars transacted via apps in the last decade alone (think Amazon, Uber, games, etc). Worldwide mobile app revenues in 2014 to 2023 (in billion U.S.

Mobile 190

Mobile Social Media Distribution PR 190

VC Cafe

NOVEMBER 2, 2019

In this post I’ll focus on benchmarking resources for seed and series A in the following three categories: SaaS B2C / Consumer apps Deep tech. In SaaS the main benchmarks being measured are revenue growth, sales efficiency (unit economics), churn and burn rate. Example of Baremetrics revenue per user benchmarks.

B2C 141

B2C Technical Review Startup Retention 141

Women Entrepreneurs Can

SEPTEMBER 15, 2022

Whether you’re offering B2C or B2B SaaS, you need to make sure you’re employing the right sales strategies to drive revenue and get your offering into the hands of people and organizations who need it. . Because SaaS is an intangible product, free trials and demos can be an invaluable way to boost sales numbers.

Churn Rate 52

Churn Rate Sales B2C Sales Cycle 52

YoungUpstarts

SEPTEMBER 11, 2013

This concept, according to Extraprise , is seen as real time revenue optimization. In their own words, it’s: “B2C and B2B marketing that optimizes value to the buyer at any stage of the customer life cycle, dramatically increasing the propensity of that customer to purchase.

Metrics 133

Metrics B2C B2B Channel 133

ConversionXL

SEPTEMBER 20, 2018

This isn’t limited to the B2C space. Three out of every four B2B buyers would rather self-educate than learn about a product from a sales representative, according to Forrester. Let me ask you two questions: Would you like to see and use a software product before buying it? You wanted to see the damn product in action!

Marketing 289

Marketing Sales Cycle Acquisition Sales 289

YoungUpstarts

SEPTEMBER 11, 2013

This concept, according to Extraprise , is seen as real time revenue optimization. In their own words, it’s: “B2C and B2B marketing that optimizes value to the buyer at any stage of the customer life cycle, dramatically increasing the propensity of that customer to purchase.

Metrics 100

Metrics B2C B2B Channel 100

VC Cafe

JULY 26, 2020

In a capital scarce environment following the Dot Com crash, startups needed to do more with less and survive long enough to generate revenue. Ditch the business plan and when assumptions are proven wrong, pivot Customer Development: Build a product your customers want (vs. Maximum Viable Product.

Lean 214

Lean Seed Capital Startup Burn Rate 214

ConversionXL

NOVEMBER 22, 2022

Customer Lifetime Value: Learn how to increase retention Where to track customer lifetime value Conclusion. Individually or together, each of these metrics will contribute to common underlying marketing goals: Building awareness; Customer acquisition; Customer retention. What are digital marketing metrics? submits a form).

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

NOVEMBER 15, 2016

Measuring and optimizing in-product activity. SaaS businesses also span a very wide swath of models and products. visit → sale (better indicator of revenue, but this increases the duration of the test). visit → sale (better indicator of revenue, but this increases the duration of the test). Reducing churn rate.

Conversion 48

Conversion Churn Rate Retention Metrics 48

VC Cafe

OCTOBER 23, 2022

The CEO shared the revenue target for the year at X, and the revenue target for next year at 3X. One of the board members asked a simple question: “Why is revenue our North Star KPI? One of the board members asked a simple question: “Why is revenue our North Star KPI?”

Metrics 179

Metrics Revenue B2C Portfolio 179

View from Seed

AUGUST 30, 2016

Regardless of your opinion of any of these companies, their successes or failures in going public, or the future of their businesses, they’ve all succeeded in convincing hundreds of millions of people (or even billions) to use their product. The city I call home, Boston, is not known for its social products. A Story of Impact.

Social Media 185

Social Media B2B North America Media 185

ConversionXL

JUNE 16, 2022

Recommending additional products or services can help customers solve problems while upping their investment. Cross-selling is recommending additional, complementary products or services to increase the sale value or boost CLTV. Cross-selling recommends additional products that complement the one being bought. Focus on value.

B2B 129

B2B Email Sales Acquisition 129

VC Cafe

SEPTEMBER 26, 2022

Before product-market fit… just care about speed of iteration according to your customer feedback. So in terms of hiring, get people that can help you build the product faster… anything that minimizes the time between observing a need or a problem, and the execution or the fix for it.” Team, product, market. What matters most?

Founder 187

Founder Startup Valuation Pre-Money Valuation 187

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. As many as 97% of people read product reviews before making a purchase and 89% consider them an essential resource. . Adding the product to their basket was the right thing to do. Image source.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

NOVEMBER 29, 2018

Freemium and free-trial signups have one thing in common: Neither generates revenue. This post details the freemium and free-trial models and considers the key questions—about your business, your market, and your product—that guide you toward the best option. If you haven’t committed to a product-led strategy, you can stop reading now.

Customer 119

Customer Conversion Acquisition B2B 119

VC Cafe

AUGUST 3, 2023

While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. Israeli B2C – Let’s start with the high level picture. Much has changed since then.

B2C 148

B2C Generative AI Artificial Inteligence 148

ConversionXL

JUNE 24, 2014

The number of visitors directly correlates to revenue – whatever business you are in. On the other hand, Easytobook , a B2C company, had 1.5 It seems that B2C companies might benefit far more from social login than B2Bbut even that seems to depend on a company’s expectations. million monthly unique visitors but low engagement.

Social Network 130

Social Network Viral Social Media B2C 130

ConversionXL

SEPTEMBER 2, 2019

The number of visitors directly correlates to revenue—whatever business you are in. On the other hand, Easytobook , a B2C company, had 1.5 It seems that B2C companies might benefit far more from social login than B2B, but even that seems to depend on a company’s expectations. websites.

Social Network 73

Social Network Viral Social Media B2C 73

Occam's Razor

FEBRUARY 28, 2017

It also has massively delicious implications in your data, acquisition and retention strategies (ignoring the sweet, heavenly, implications on your customers). Revenue Per Human. But, you want people to obsess about Revenue and not Cost. If 10xing your revenue requires that you quadruple your costs, what's the problem?

Metrics 60

Metrics Analytics Acquisition Naming 60

ConversionXL

AUGUST 27, 2020

According to Amplitude , product analytics “show you who your users are, what they want, and how to keep them.” They were able to increase their sign-up rate for their product by 22% while reducing their marketing costs. This article is a comprehensive crash course into the world of product analytics. Get it now.

Analytics 90

Analytics Product eCommerce Channel 90

ConversionXL

JULY 18, 2017

They were able to increase their sign up rate for their product by 22% while reducing their marketing costs. This is power of analytics and more specifically, product analytics. Product Analytics Defined. This is power of analytics and more specifically, product analytics. Product Analytics Defined.

Analytics 123

Analytics Product Channel Retention 123

ConversionXL

JULY 18, 2017

They were able to increase their sign up rate for their product by 22% while reducing their marketing costs. This is power of analytics and more specifically, product analytics. Product Analytics Defined. This is power of analytics and more specifically, product analytics. Product Analytics Defined.

Analytics 107

Analytics Product Channel Retention 107

Hearpreneur

DECEMBER 15, 2017

And I was blessed to receive many awards for our product too. I started my business, Eco-Bags Products in 1989 for three key reasons. Thanks to Sharon Rowe, Eco-Bags Products ! #4- 7- To prioritizes employee and client retention. So Snuggwugg was invented. There are valleys and a lot of ditches. 3- Three key reasons.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Closed revenue – the actual value of the deal after it has closed.

B2B 42

B2B Metrics Marketing Startup 42

ConversionXL

OCTOBER 30, 2021

To capture intent and drum up interest, you run an ad that directs traffic to a product demo page. They already know about your product, and now they’re evaluating whether it’s for them. They already know about your product, and now they’re evaluating whether it’s for them. This person is more likely in the consideration stage.

Customer 140

Customer Marketing Social Media CPA 140