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4 Effective Direct Mail Marketing Tips

YoungUpstarts

Direct-mail marketing is usually expensive, but keep in mind that an effective campaign could easily and quickly offset your costs and increase business profits. It is why most companies take full advantage of direct-mail marketing to engage customers. Personalize your Campaign. Use a Data-Driven Approach.

Marketing 133
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How To Make Better Business Decisions Using Google Analytics

Up and Running

Google Analytics is a platform within Google Marketing that analyzes user activity across and within websites. Google Analytics collects vast amounts of information about users’ behavior across the Internet. That makes it an essential driver of your web marketing strategy and the management of your website. Acquisition.

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10 Startup Prospects That Multiply If You Look Ahead

Startup Professionals Musings

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Then companies can determine promotional effectiveness by narrowly defined customer segments, by location, or by delivery channel. Without predictive targeting, a retention campaign may cost more than it gains. Movie recommendations.

Analytics 248
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[Review] Uprising

YoungUpstarts

In a “hyperconnected, ultra-competitive, and supercluttered marketplace”, doing more of the same big idea advertising on mostly mainstream media channels isn’t going to work anymore. Invent ownable media in online and offline channels to continue the conversation. However, it isn’t always a bed of roses.

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Google Analytics 360: The Features Worth $150k a Year

ConversionXL

Still, those differences only hint at the bottom-line benefits of GA360 , which center on: Connections between Google Analytics data and personally identifiable information. Connections between Google Analytics data and personally identifiable information. Push GA360 data into the Salesforce Marketing Cloud reporting UI.

Analytics 126
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Transcript of Tips for Attracting Local Clients

Duct Tape Marketing

This episode of the Duct Tape marketing podcast is brought to you by Active Campaign. This is really my new go-to CRM, ESP, marketing automation, really low cost. Check out Active Campaign, there will be a link in the show notes but it’s ducttape.me/dtmactive. John: And where does voice search go with that?

Search 30
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Texting: The Killer Application in your Offline Marketing Arsenal

Duct Tape Marketing

That’s true where marketing is concerned too- we usually focus first on digital marketing. You may be overlooking other channels that are even more effective than what’s thought of as traditional offline channels. Online and offline marketing need to work together, for best results. Here’s how. Get a free burger!