Cracking the Code

MARCH 12, 2010

The SaaS growth recovery does not seem to take a "V" shape 2) Sales productivity is ramping up: bottom was hit in the first half of 2009 However, the sales and productivity of the group, measured by the median "Customer Acquisition Cost ratio" or "CAC ratio", seems to be recovering more steeply. Labels: SaaS , sales and marketing.

Software Review 63

Software Review Technical Review Cloud Forecast 63

Cracking the Code

JANUARY 14, 2010

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

JUNE 23, 2008

This video is a very smart viral marketing initiative from Cardo Systems , a provider of bluetooth headsets and it reached more than 6m eyeballs (this number includes the different versions of the video as well as the videos of people trying the experience to show it is a scam!). Detailed SaaS Spreadsheet (Valuation and CAC benchmark).

Software Review 48

Software Review Technical Review Viral Europe 48

Cracking the Code

DECEMBER 1, 2009

Labels: Cloud Computing , SaaS , sales and marketing. Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Posted by Philippe Botteri. at 12:41 PM.

Software Review 48

Software Review Technical Review Cloud Europe 48

Cracking the Code

NOVEMBER 13, 2008

The fact that SaaS valuations are being more affected by the downturn than the Nasdaq can be surprising given the supposed resiliency of the SaaS model (recurring revenues) but it translates the public investors belief that SMB software spend is going to be hit very hard by this recession. How long will the downturn last?

Software Review 48

Software Review Technical Review Valuation Portfolio 48

Cracking the Code

OCTOBER 8, 2009

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Cloud Technical Review Venture Capital 48

Cracking the Code

OCTOBER 9, 2009

Impact of the recession on SaaS Sales&Marketing productivity. However, if the SaaS & Cloud computing industry is doing relatively well in this downturn, the recession has severely impacted the sales&marketing productivity of these companies, with longer sales cycle, smaller deal size and limited upsells opportunity.

Software Review 48

Software Review Technical Review Cloud Europe 48

Cracking the Code

JANUARY 7, 2009

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

NOVEMBER 10, 2009

Recently, however, we have seen the rapid emergence of hyper-growth businesses in the PaaS and IaaS markets demonstrating that these will soon be independent, multi-billion dollar segments in their own rights with the potential for massive sales volume and attractive cash flow characteristics. SaaS 13 Index Valuation. mguinan said.

Software Review 48

Software Review Cloud Technical Review Sales Cycle 48

Cracking the Code

JULY 10, 2009

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 63

Software Review Technical Review RSS Europe 63

Cracking the Code

OCTOBER 27, 2008

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

NOVEMBER 10, 2009

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review IPO Cloud 48

ReadWriteStart

JANUARY 27, 2011

And, oh by the way, we also really like the idea of the 1M/1M entrepreneurs building valuation and negotiating leverage through these business development efforts, instead of signing off large chunks of their company in form of equity early on. The game has started getting some traction already, and has a good virality index.

Dilution 114

Dilution Revenue Finance Entrepreneur 114

Cracking the Code

FEBRUARY 27, 2009

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Partner United States Venture Capital 48

mashable.com

OCTOBER 16, 2010

The competition for funding startups is increasing the valuations of startups, giving entrepreneurs and founders better investment terms. How iPad Magazine Sales Stack Up [REP. The YCombinator founder believes this means great things for entrepreneurs. Angel rounds also tend to close quicker. Its Not Just Facebook: MySpace Trans.

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83

mashable.com

OCTOBER 16, 2010

The competition for funding startups is increasing the valuations of startups, giving entrepreneurs and founders better investment terms. How iPad Magazine Sales Stack Up [REP. The YCombinator founder believes this means great things for entrepreneurs. Angel rounds also tend to close quicker. Its Not Just Facebook: MySpace Trans.

Angel Investor 84

Angel Investor Venture Capital Social Media Technical Review 84

Cracking the Code

FEBRUARY 25, 2008

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

MARCH 30, 2007

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Global Technical Review Europe 48

Cracking the Code

JANUARY 5, 2007

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

DECEMBER 16, 2006

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Venture Capital Technical Review Europe 48

Cracking the Code

FEBRUARY 12, 2007

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

DECEMBER 7, 2006

Labels: anecdotes , sales and marketing. Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Cracking the Code

DECEMBER 28, 2006

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review Technology San Francisco 48

Cracking the Code

APRIL 18, 2007

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Rob Go

MAY 26, 2016

Because you recover your marketing and sales expenses up front, this allows you to start generating cash much more quickly, whereas recurring revenue businesses often consume cash to grow and recover that marketing investment over time. Non-recurring revenue businesses might consume less cash to grow. Some categories just are this way.

Revenue 53

Revenue NPV Valuation Forecast 53

Cracking the Code

DECEMBER 2, 2006

and so I think its a very, very big bet“ - Steve Ballmer, CEO, Microsoft Indeed, the opportunity is large: with 11m+ SMBs in the US only spending more than $300B in IT.but so far nobody managed to "crack the code" and current sales model are facing diminishing returns: (1) HT companies have little insights in their SMB customers (e.g.,

Software Review 48

Software Review Technical Review Europe Software 48

Cracking the Code

JANUARY 28, 2008

Today, thanks to Eloqua , CMOs have a clear visibility on their return allowing them to better allocate their budget and sales people can prioritize prospects to maximize their effectiveness. Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Watch this!

Software Review 48

Software Review Technical Review Los Angeles Europe 48

Cracking the Code

DECEMBER 9, 2006

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Both Sides of the Table

MAY 23, 2012

Yes, it’s true that FOMO (fear of missing out) is driving some irrational behavior and valuations amongst uber competitive deals and well-financed VCs. Try charging customers for your product when you have 12 competitors giving the product away free finances by $20 million of VC. Bottom of the sales funnel. Morning in VC.

Venture Capital 347

Venture Capital Technical Review LP Mobile 347

Cracking the Code

DECEMBER 16, 2006

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. My Investments. CornerstoneOnDemand. internet.

Software Review 48

Software Review Silicon Valley Technical Review Software 48

David Teten

DECEMBER 3, 2019

I previously posted a detailed presentation with sales technology tools useful for B2B sales. Many VC funds rely on general-purpose CRM and sales funnel solutions like Copper , Pipedrive, Salesforce , Streak , and ZenDesk. She is a model for us all! 5) Manage relationships (CRM). If you have one, please contact me.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

reidhoffman.org

NOVEMBER 12, 2013

Friendster’s valuation set the tone for the entire social networking space. You may happen to emphasize the right points that pique an investor’s interest, but you shouldn’t leave your financing up to chance. Second, understand the broader financing climate. We are the leader in the professional domain with viral growth.

Entrepreneur 111

Entrepreneur Revenue Viral Networking 111

Cracking the Code

FEBRUARY 12, 2007

Detailed SaaS Spreadsheet (Valuation and CAC benchmark). SaaS 13 Index Valuation. sales and marketing. (10). Impact of the recession on SaaS Sales&Marketing pr. Building Your SaaS Sales Compensation Plan. Measuring sales and marketing effectiveness of Saa. Popular Media: the key to viral marketing.

Software Review 48

Software Review SEM Marketing Las Vegas 48

The Next Web

SEPTEMBER 29, 2013

You’re basically tinkering with everything at this stage – product, marketing, sales, partnerships, etc. You’re tinkering with your marketing and sales channels. It should never be the financing event that dictates whether to shift or not. For example, Dollar Shave Club created a video that went viral.

Metrics 136

Metrics Cofounder Cram Down Liquidity Event 136

Steve Blank

FEBRUARY 26, 2020

Btw, the definition of each startup financing stage has changed in the last decade. For a Series A round you want to prove you have built a repeatable and scalable sales/revenue model and understand all parts of the business model. On the other hand, in a SaaS business $1 in recurring annual revenue equals ~10x in valuation.).

Cofounder 429

Cofounder Seed Stage Valuation Metrics 429

Cracking the Code

MAY 25, 2010

One of his secret: "Incentivize your marketing team on sales not leads" Jeff Jordan, CEO of OpenTable speaking about his IPO process: " Build relationships with key public investors 2-3 years before going public (Morgan Stanley, Fidelity and T. Labels: design , internet , sales and marketing. SaaS 13 Index Valuation. at 5:39 PM.

Software Review 74

Software Review Cloud IPO Jordan 74

Cracking the Code

MARCH 10, 2008

Measuring sales and marketing effectiveness of SaaS companies. Labels: SaaS , sales and marketing , software. a new entrant trying to gain awareness in the marketplace investing in various mktg programs and sales to get the lead-gen engine flywheel started)? Detailed SaaS Spreadsheet (Valuation and CAC benchmark).

Sales 79

Sales Software Review Marketing Technical Review 79