Steve Blank

MAY 28, 2009

Customer/Market Risk Versus Invention Risk One day I was having lunch with a VC sharing what I learned from my students. Steve,&# he said, “you’re missing the most interesting part of vertical markets. Markets with Customer/Market Risk are those where the unknown is whether customers will adopt the product.

Vertical 144

Vertical Silicon Valley Marketing Customer 144

crowdSPRING Blog

NOVEMBER 30, 2012

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! How To Choose A Market For Your Startup Or Small Business – [link]. How To Choose A Market For Your Startup Or Small Business – [link].

Social Media 100

Social Media Small Business Central African Republic Design 100

Up and Running

MAY 28, 2015

We recently had Tim Berry, Palo Alto Software founder and business planning expert, present our Bplans audience with his latest advice on lean business planning. Start your lean business plan today: Download our Free Lean Plan Template one-page-pitch-download.pdf. I’m going to start with what’s a lean business plan.

Lean 60

Lean Business Plan Video Software Review 60

Steve Blank

DECEMBER 7, 2009

I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. I remember presenting our ideas for Marketing Automation to one VP of Marketing in a large Silicon Valley company. Are These Your Slides?

Silicon Valley 225

Silicon Valley Non-disclosure Agreement NDA Startup 225

Steve Blank

AUGUST 31, 2009

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. So what’s wrong the product development model?

Customer Development 238

Customer Development Developer Customer Silicon Valley 238

Steve Blank

SEPTEMBER 7, 2009

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Morale in Sales and Marketing starts to plummet. Blame it On Marketing In the next 3-6 months, a new VP of Sales is hired.

Customer Development 224

Customer Development Developer Customer Silicon Valley 224

Steve Blank

MARCH 19, 2009

Why they were looking to me to run marketing wasn’t clear. The company was the laughing stock of the Mac market. The two other players in the add-on graphics business, Radius and RasterOps, had a combined 90% market share. The assets were a series of products already developed and on the market or in the development pipeline.

Silicon Valley 146

Silicon Valley Software Review Technical Review RSS 146

crowdSPRING Blog

OCTOBER 3, 2014

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! David vs. Goliath: Lean Startup Advantages | OpenView Blog – crowdspring.co/1x2JFtG. Lookalike audiences: the next big thing in marketing? 1na6mf3. .

Social Media 94

Social Media Small Business Design Media 94

Steve Blank

NOVEMBER 16, 2009

And without revenue how do we know if we achieved product/market fit to exit Customer Validation?” However the Customer Development Model and the Lean Startup work equally well for startups on the web. Yet some startups such as Biotech don’t have market risk, instead they are dominated by technical risk.

Customer Development 219

Customer Development Web Developer Customer 219

Steve Blank

AUGUST 13, 2009

Customer Development/Lean Startups In hindsight startups and the venture capital community left out the most important first step any startup ought to be doing – hypothesis testing in front of customers- from day one. Steve Blanks 30 years of Silicon Valley startup advice. I was an idiot. Berkeley and at Stanford. Now In Print!

Silicon Valley 179

Silicon Valley RSS Technical Review Lean 179

Steve Blank

JULY 7, 2009

Steve Blanks 30 years of Silicon Valley startup advice. luck… and as one of Steve Blank’s posts today mentioned, you can’t test hypotheses from within your building. luck… and as one of Steve Blank’s posts today mentioned, you can’t test hypotheses from within your building. Now In Print!

Customer Development 124

Customer Development Developer Silicon Valley Customer 124

Steve Blank

MARCH 25, 2009

Was SuperMac attempting to introduce radically new products and create a new market ? Was the company attempting to be a low cost provider by introducing cheaper products to an existing market? Was the company attempting to be a low cost provider by introducing cheaper products to an existing market? No, not really.

Silicon Valley 141

Silicon Valley Marketing RSS California 141

crowdSPRING Blog

MARCH 16, 2011

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Lean Marketing: Customer service strategies for small businesses and startups – [link]. Top 5 myths about the lean startup – [link]. – [link].

Social Media 91

Social Media Small Business Design Media 91

crowdSPRING Blog

APRIL 5, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Small Business Marketing Tip: Send Email Campaigns At Night To Increase Revenue | crowdSPRING Blog – [link]. Leadership Rule No. by Adam Kleinberg – [link].

Social Media 92

Social Media Small Business Design Media 92

Steve Blank

OCTOBER 5, 2009

It was the best of times, it was the worst of times Ardent would be my third technology company as a VP of Marketing (Convergent Technologies and MIPS Computers were the other two.) I’ve convinced the team you’d be perfect, come join us as the VP of Marketing.” It would be the company where I actually earned the title.

North Carolina 125

North Carolina Silicon Valley Fractional VPE Part-Time VPE 125

Steve Blank

NOVEMBER 26, 2009

So no post today on entrepreneurship, Secret History of Silicon Valley, Customer Development, Lean Startups, etc. After more customer interviews, we have shifted our market type hypothesis to- entering an existant market. Steve Blanks 30 years of Silicon Valley startup advice. Order Here.

Silicon Valley 137

Silicon Valley Turkey United States RSS 137

crowdSPRING Blog

MAY 10, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! What Steve Jobs Can Teach Us About Management and Leadership – [link]. Defending the Brash Arrogance of Silicon Valley | by Mike Greenfield – [link].

Social Media 93

Social Media Small Business Design Media 93

Steve Blank

APRIL 6, 2009

Two years out of the Air Force, serendipity (which would be my lifelong form of career planning) found me in Silicon Valley working for my first company: ESL. But part of his life that that doesn’t even merit a Wikipedia entry is that Bill Perry used Silicon Valley to help end the cold war.

Silicon Valley 171

Silicon Valley Stealth RSS California 171

Steve Blank

JUNE 11, 2009

» Dig for Leadership - Stories that try to make the world a better place. , AKPC_IDS += "499,"; (No Ratings Yet) Loading … Posted in Leadership | Tagged [.] Steve Blanks 30 years of Silicon Valley startup advice. But make sure it fits who you are. The rest is worth reading as well. carry on reading.

Cofounder 219

Cofounder Founder Silicon Valley Technical Cofounder 219

Steve Blank

SEPTEMBER 14, 2009

To do this they have to accomplish five things; 1) get deal flow – via networking and legwork, they identify likely industries, companies and teams with the potential for rapid growth (less than 10 years), 2) evaluate those companies and teams on the basis of technology, market opportunity, and team.

Silicon Valley 217

Silicon Valley IPO Technical Review Venture Capital 217

Steve Blank

JUNE 25, 2009

Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. what Market Type is your startup? The next thing you need to do is match your sales team with your market type.

Technology 138

Technology Silicon Valley Fractional VPE Part-Time VPE 138

Steve Blank

JANUARY 20, 2014

When Customer Development and the Lean Startup were just a sketch on the napkin, Dino Vendetti, a VC at Bay Partners, was one of the first venture capitalists I shared my ideas with. Over the years we brainstormed about how Lean entrepreneurship would affect regional development. Silicon Valley Transplants.

Silicon Valley 312

Silicon Valley Oregon Lean Venture Capital 312

Steve Blank

APRIL 10, 2009

Steve Blanks 30 years of Silicon Valley startup advice. To Order Outside of the U.S. Now In Print!

Silicon Valley 300

Silicon Valley RSS Startup Agile 300

Steve Blank

FEBRUARY 23, 2009

The same issues arose time and again: big company management styles versus entrepreneurs wanting to shoot from the hip, founders versus professional managers, engineering versus marketing, marketing versus sales, missed schedule issues, sales missing the plan, running out of money, raising new money. To Order Outside of the U.S.

Silicon Valley 125

Silicon Valley RSS Venture Capital Customer Development 125

Steve Blank

APRIL 9, 2009

At the same time we were educating the press , we began to educate our own marketing department about what exactly we were supposed to be doing inside the company. During the first few weeks I asked each of my department heads what they did for marketing and the company. Titles are not the same as what your job is. This is a big idea.

Silicon Valley 259

Silicon Valley Technical Review RSS PR 259

Steve Blank

SEPTEMBER 24, 2009

Pattern Recognition One of the great things about being an entrepreneur is that you are constantly running a pattern recognition algorithm against a continual collection of customer and market data. Steve Blanks 30 years of Silicon Valley startup advice. But at times it’s why entrepreneurs can sink their own companies.

Customer 195

Customer Silicon Valley RSS California 195

Steve Blank

JULY 9, 2009

I remember after a month or two of talking to 14-22 year old male gamers (our potential target market,) I realized that for the first time in my career I had no emotional connection to my customers or channel partners. There couldn’t have been a worse choice for CEO in Silicon Valley. I was in the entertainment business.

Silicon Valley 139

Silicon Valley RSS California Video 139

Steve Blank

AUGUST 3, 2009

If you read only one previous post, read this one (or this one.) ————- The Birth of Entrepreneurship in The Hot Cold War Silicon Valley entrepreneurship was born in the middle of a secret war with the Soviet Union. political leadership with a much bigger picture.

Silicon Valley 153

Silicon Valley RSS Europe Germany 153

Steve Blank

APRIL 2, 2009

We had thought really hard about “ market type ” and decided to reposition the company from a technology provider to a solutions provider. Over the years marketers have found that using numbers to compare yourself to other products works well. Now as VP of Marketing, I could have sat back and let my PR agency handle the press.

Silicon Valley 124

Silicon Valley Technical Review RSS Software Review 124

Steve Blank

JULY 30, 2009

As the (very junior) product marketing manager I got a call from our local salesman that someone at Apple wanted more technical information than just the spec sheets about our new (not yet shipping) chip. Market Type But most startups aren’t in existing markets. Your board nods sagely at your target customer list.

Silicon Valley 131

Silicon Valley RSS California Customer Development 131

Steve Blank

MARCH 20, 2009

Our first question was, did the total number of customers that had already bought products from our competitors and us represent a saturated market or the tip of the iceberg? In other words what was the Total Available Market (TAM) and how much of the market had been already served? First, I presented what I had learned.

Silicon Valley 134

Silicon Valley Customer RSS Philippines 134

Up and Running

MARCH 11, 2015

But, getting in the doors of a Sand Hill Road VC in Silicon Valley can be an incredibly difficult undertaking. Eric Ries of The Lean Startup has called Andrew Chen’s blog “one of the best entrepreneurship blogs of all time.” Inside the Minds of Top Venture Capitalists: Blogs You Need to Read to Understand How VCs Think.

Venture Capital 60

Venture Capital Technical Review Silicon Valley Cofounder 60

Both Sides of the Table

SEPTEMBER 10, 2021

With the enormous changes to our economies and financial markets?—?how how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued?

Pre-Money Valuation 471

Pre-Money Valuation Valuation Venture Capital Early Stage 471

Steve Blank

JULY 27, 2009

We four instructors would grumble and complain to one another about our lack of leadership. What’s Marketing? But the one group that had me stumped was something called “marketing.&# &# Explain it to me again,&# I’d ask. For entrepreneurs good things come to those who ask. But Intel was kicking our rear.

Silicon Valley 120

Silicon Valley RSS Technical Review California 120

Steve Blank

MAY 11, 2009

This is the first way to get video into a computer, we’re going to sell and market this board like there’s no tomorrow. That’s every marketeers excuse for putting their kids in an ad.) Marketing knew who the Spigot customers were; we had all the registration cards and all the data. It was fun watching it happen.

Video 164

Video Silicon Valley RSS California 164

Steve Blank

APRIL 30, 2009

Maybe It’s Me When I got to the SuperMac, our Marketing Communications group told me about our “award-winning&# retail packaging for our graphics boards. Her packaging class was so good that we sent every new marketer at SuperMac to take it. Yet when I saw our retail package, I was confused.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Steve Blank

APRIL 20, 2009

The Man Who Shot Liberty Valance I always had been curious about how Silicon Valley, a place I had lived and worked in, came to be. The Man Who Shot Liberty Valance I always had been curious about how Silicon Valley, a place I had lived and worked in, came to be. How did Silicon Valley start?

Silicon Valley 270

Silicon Valley RSS San Francisco Technical Review 270