From Loyalty Programs To Fan Clubs, A Paradigm Shift
YoungUpstarts
DECEMBER 5, 2013
Or this: “Apple doesn’t do loyalty because they produce outrageously awesome products.” If you own an Apple product, you know what I’m talking about. We discovered that fan pages on Facebook could become the heart of new generation loyalty programs. All they need is a fan page, which they inevitably already have.
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