SoCal CTO

MARCH 20, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, March 20, 2007 Kevin Federline Search Engine Just saw a post - Sleep with a pop star, get your own branded search engine. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. talking about Prodeges Search with Kevin Site - [link].

Technical Cofounder 150

Technical Cofounder Southern California Search Engineer 150

ConversionXL

JANUARY 6, 2021

The starting point for any effective SEO strategy is understanding what Google chooses to show and why. If you target the wrong intent with your content, you’ll have a difficult time ranking and, even if you do, any traffic that arrives is more likely to bounce, which has its own (negative) SEO impact.

SEO 147

SEO Search Video Metrics 147

ConversionXL

NOVEMBER 23, 2022

This defines how to connect problem themes to a metric strategy, building a metric-driven action system. Product should be your main channel for customer acquisition, retention and expansion. What are the priority customer problems and opportunities? This defines what to test by adapting to the customer priority.

B2B 94

B2B Marketing Curation PPC 94

abovethecrowd.com

OCTOBER 1, 2013

Over 13 years ago, in March of 2000, I wrote a blog post titled “ The Most Powerful Internet Metric of All. ” The key thesis was this: if an Internet company could obsess about only one metric, it should be conversion. As such, it is time to pound the table again – conversion is by far the most powerful Internet metric of all.

Metrics 93

Metrics Conversion Internet Acquisition 93

ConversionXL

FEBRUARY 3, 2022

SEO, email marketing, Facebook advertising). After this initial success, Airbnb then reverse-engineered Craiglist forms with a tool that allowed users to repost their listings: By communicating benefits and removing barriers to success, they gave users a reason to get involved. Acquisition. Image source. Activation.

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

SEPTEMBER 3, 2021

Like with SEO, there are rules you need to follow (to satisfy algorithms), best practices (depending on your goals and audience), and consistent testing and optimization. Done right, ASO can reduce user acquisition costs, increase app downloads, and improve your app’s value. Lowering your customer acquisition costs (CAC).

Metadata 121

Metadata Technical Review Retention Metrics 121

ConversionXL

FEBRUARY 19, 2016

You’d think conversion optimization and SEO should play together nicely, right? There are issues that I’ve heard marketers bring up where there can be a conflict between CRO and SEO. In addition, in silo’d teams or with limited budgets, there can be tradeoffs and decisions to be made between investing in CRO or SEO.

SEO 48

SEO Technical Review Algorithm Jacksonville 48

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

OCTOBER 4, 2022

From here, attach valid marketing metrics to each goal. Common examples include: Average order value; Sales conversion rate; Cart abandonment rate; Customer acquisition cost; Customer lifetime value; Bounce rate; Click-through rates; Pop-up engagement rates; ROI (return on investment; Average inventory sold per day.

eCommerce 129

eCommerce Marketing Social Media Retention 129

Up and Running

AUGUST 21, 2014

In this webinar, we take time to discuss the different metrics that startups—and established businesses—should be tracking. In terms of pre-purchase, traffic and content metrics. In terms of driving traffic in the pre-purchase funnel, you will want to separate your funnel between paid traffic and SEO traffic.

Metrics 84

Metrics Startup Churn Rate Forecast 84

ConversionXL

MARCH 31, 2021

For this article, let’s consider just two metrics—an engagement metric—social shares and an SEO metric—keyword rank. Shares are often considered a ‘vanity metric’ in the sense they don’t always directly help a business generate more revenue. Search Engine Optimization (SEO). The premise is flawed.

SEO 163

SEO Metrics Social Media Audience 163

The Startup Magazine

SEPTEMBER 12, 2023

Source: Pixabay Search Engine Optimization (SEO) SEO, or search engine optimisation, is crucial for attracting natural visitors to your site. Search engine optimisation is the process of enhancing a website’s visibility in SERPs. You should hire the best SEO Company for better search engine optimisation.

Channel 130

Channel Social Media Marketing PPC 130

ConversionXL

SEPTEMBER 9, 2020

Without it, the page will take longer to load, which can damage the user experience and, ultimately, search engine rankings. How does server response time impact SEO? More recently, Google Search Console rolled out a Core Web Vitals section, which tracks a set of website performance metrics that focus on user experience.

Caching 102

Caching Development Team Review Hosting Software Review 102

Duct Tape Marketing

SEPTEMBER 22, 2022

Experimentation is the engine that drives innovation. 4:52] As a CMO, given the DNA, and all these acronyms of the organization, do you feel a tug to just do more SEO sometimes? [6:38] 17:16] Is there a small set of metrics that you rely on? [19:43] Kind of die hard SEO community. Not only SEO, not only at the sweet spot.

SEO 85

SEO Channel Campaign Audience 85

Occam's Razor

OCTOBER 21, 2013

This led to the problem we, Marketers, SEOs, Analysts, fondly refer to as not provided. As an analyst, I was upset that this change would hurt my ability to analyze the effectiveness of my beloved search engine optimization (SEO) efforts – which are really all about finding the right users using optimal content strategies.

Search 154

Search SEO Analytics Engineer 154

Up and Running

APRIL 17, 2018

Implement SEO best practices. Using SEO best practices is like putting a bright, flashing neon sign on your storefront. SEO, or search engine optimization, makes your website and its content more visible to search engines. Check out the video below for an easy-to-understand definition of SEO.

SEO 80

SEO eCommerce Analytics Software Review 80

Duct Tape Marketing

JANUARY 4, 2023

Experimentation is the engine that drives innovation. 4:52] As a CMO, given the DNA, and all these acronyms of the organization, do you feel a tug to just do more SEO sometimes? [6:38] 17:16] Is there a small set of metrics that you rely on? [19:43] Kind of diehard SEO community. No, actually it, yeah. I hate to say it.

SEO 87

SEO Audience Channel Campaign 87

ConversionXL

JANUARY 8, 2018

Search Engine Optimization (SEO) is one of the biggest levers that a business can use within their acquisition strategy as part of their Growth goals. You’re likely familiar with the different Growth frameworks like AARRR (Acquisition, Activation, Retention, Referral, Revenue). It all start with Acquisition.

SEO 134

SEO Metrics Analytics Search 134

ConversionXL

OCTOBER 30, 2021

In digital marketing, this will most likely be through search engines and social media. Generating awareness through SEO. SEO can be used to raise awareness through guest posting , too. . You can do this by tracking metrics and user behavior. Cost per acquisition (CPA). social media, email, paid ads, SEO, etc.)

Customer 140

Customer Marketing Social Media CPA 140

ConversionXL

NOVEMBER 22, 2022

Marketing metrics are a competitive advantage. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. – Seth Godin.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

APRIL 14, 2021

And while analyzing and refreshing content may take a lot of time and effort, the results for generating more traffic and improving SEO are clear. . While using the TF-IDF technique isn’t exclusive to the world of SEO, Moz defines it best: TF-IDF stands for t erm f requency- i nverse d ocument f requency. TF-IDF for SEO.

SEO 140

SEO Marketing Algorithm Search 140

SoCal CTO

MARCH 20, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Venture Capital 150

Venture Capital Technical Cofounder Southern California Los Angeles 150

Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

SoCal CTO

MARCH 9, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

ConversionXL

APRIL 13, 2017

A growth team, however, is largely overlapped with product, engineering, and design as well. Anyone who figured out how to game Google’s algorithm (aka SEO) was leveraging both creativity and analytics to rapidly grow their company. There’s lot of overlap, but what it comes down to is metrics and goals. Software Engineer.

Analytics 99

Analytics Engineer SEO Channel 99

SoCal CTO

MARCH 13, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles Internet 150

SoCal CTO

FEBRUARY 25, 2007

skip to main | skip to sidebar SoCal CTO Sunday, February 25, 2007 Challenge of Predicting Winners I just read a bit on the payout to YouTube from the Google Acquisition ( Internet News , CNN ). Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

MARCH 1, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Technical Cofounder 150

Technical Cofounder Networking Southern California Los Angeles 150

The Next Web

MARCH 2, 2014

Measuring the success of your search engine optimization efforts is important to ascertain whether your time, money and efforts are allocated effectively. An increase in traffic to your website is typically a good sign that your company is well-matched for its keyword searches in the search engine results. Increased inbound links.

SEO 159

SEO Analytics Social Media Metrics 159

SoCal CTO

MARCH 12, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

FEBRUARY 28, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles Mobile 150

SoCal CTO

FEBRUARY 25, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

FEBRUARY 17, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Technical Cofounder 150

Technical Cofounder Los Angeles Southern California CTO Hire 150

SoCal CTO

MARCH 20, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

ConversionXL

SEPTEMBER 10, 2019

I use a more restrictive definition: A growth team is a product tech team that’s focused on acquisition instead of core product features. It other words, it’s a team of designers and engineers. We had a designer, a front-end engineer, and a data scientist. Two engineers keeps the whole team moving without downtime.

Conversion 133

Conversion Technical Review Channel Engineer 133

SoCal CTO

MARCH 5, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Open Source 150

Open Source Business Model Technical Cofounder Southern California 150

SoCal CTO

FEBRUARY 17, 2007

Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. in Computer Science.

Los Angeles 150

Los Angeles Technical Cofounder Southern California CTO Hire 150