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How to Make Your Lean Startup Work With Almost No Money

ReadWriteStart

Use Organic Marketing Your business isn’t going to grow reliably unless you employ some kind of marketing or advertising strategy. The problem is, marketing and advertising can be expensive. That’s why it’s important to lean on organic marketing strategies whenever possible.

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Making the Most of Your Startup Marketing Budget in a Post Pandemic World

The Startup Magazine

Startups are always the hardest hit during difficult economic times, especially if your business is built on bootstrapping efforts. Search Engine Optimization (SEO). PPC (pay-per-click) and other types of paid advertising can have a great ROI but SEO is the superior long-term marketing strategy.

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25 Entrepreneurs Share Their Thoughts on the Future of Entrepreneurship

Hearpreneur

Advertisements, search engines, and social media all provide businesses with the opportunity to grow brand awareness and gain influence in the market. Thanks to Nick Chernets, Data for SEO ! #17- 17- Saturated with bootstrapped businesses. More entrepreneurs will therefore have to bootstrap their business.

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6 ways to monetize a user-based business model

The Next Web

In other words, advertisers pay to present special offers to our customers. Not only is your revenue going to be negligible if the customer numbers aren’t there, but it’s hard to attract offers from tier-A advertisers. But as you scale, the advertisers will come. Wave is proof of that.”. – Kirk Simpson , Wave Accounting.

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SEO DIY: Optimize Your Startup's Website Yourself

ReadWriteStart

Anyone who pays attention to the world of search engine optimization knows that maximizing your company's search results on Google and other search engines is not something you can do with a quick pin here and a hasty status update there. So should you hire an expert to run your SEO campaigns? It's a full-time job.

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Twitter Link Roundup #63 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

9 Step SEO Checkup Using Google Webmaster Tools – [link]. Bootstrapping is Bullshit – [link]. The History of Coca-Cola Print Advertising – [link]. Advertising: Clever Automobile Ads – [link]. 40+ Most Impressive Print Media Advertisements – [link]. Will Freemium Work for You?

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The Cost Equation for a Startup is Better Than Ever

Startup Professionals Musings

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Skip the IT consultants and build an entry website yourself to save $50K. Sales and marketing costs. Of course, a word of caution is also in order here.

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