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30 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. 1- Family history lead to a business entity name . My business name came from family tradition. Photo Credit: Ryan-David.

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Business Apologies: What You Should (and Shouldn’t) Do

ConversionXL

Pete Fader, Professor of Marketing at the University of Pennsylvania, shares why in his book Customer Centricity : Not all customers deserve your company’s best efforts. ConvertKit faced backlash when they announced a planned name change to “Seva.” The result wasn’t as damaging for the brand as advertising experts predicted.

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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Advertising. NAME Comcast. NAME Verizon Communications. NAME Yahoo. NAME Shikhar Ghosh. NAME Toby Stuart. NAME Daniel Dreymann. NAME Charles Holloway. NAME David Cowan. Domain Name/Basic Site. Pennsylvania. Pennsylvania. » More. Loading… Asia.

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The myth of the brainstorming session: The best ideas don’t always come from meetings

The Next Web

Over dinner a couple months ago, one of my friends said he needed some help coming up with a name for a new website. Many people I’ve come across, including the most creative ones, need individual time to let ideas marinate before the best concept reveals itself (even if it’s something that seems as simple as naming a website).

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Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

It's generally whether they have ongoing marketing and advertising activities, they have salespeople or a shopping cart or subscription, and they have multiple people doing things that improve the performance of the business. So they can even see how is your performance in Texas compared to your performance in Pennsylvania.

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4 Tips For A Successful Crowdfunding Campaign

YoungUpstarts

Social media advertising is a no-brainer. The great thing about social media advertising platforms like Facebook is that you can work with nearly any budget and have several ways to publish your ad. Many successful campaign owners develop thorough marketing plans prior to launch. Additionally, there are companies like Agency 2.0

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Transcript of Crafting Growth-Focused Content for Your Business

Duct Tape Marketing

John Jantsch: So I got to know, what’s in the name? So, in full disclosure, you mentioned about your name, Duct Tape Marketing, when you and I were offline a second ago. So I actually named my company … You’re going to laugh at me now … Nearly Freelance, because you know, my name’s Lance.

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