Cracking the Code

JANUARY 28, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Eloqua is bringing this revolution to the B2B marketers by providing on-demand applications and best-practice expertise for B2B marketers to execute, automate and measure effective marketing programs that drive revenue.

Software Review 48

Software Review Technical Review Los Angeles Europe 48

SoCal CTO

NOVEMBER 11, 2009

We do a lot of B2B and also have an "Early Stage Branding" practice for technology startups. Oh, and I forget to mention in my introduction about B2B. I need to get you into both the Southern California Tech Central and the B2B Marketing Zone. Clients use our templates for things like sales sheets. Absolutely.

Early Stage 150

Early Stage Southern California Los Angeles Marketing 150

Agile VC

MARCH 8, 2012

The secondary wave of VC-backed IPOs has also come to fruition… both consumer facing (Yelp, Demand Media, Pandora, Carbonite, HomeAway, Angie’s List, et al) and B2B (Jive Software, Brightcove, Imperva, Responsys, etc). I remember when it was a rare, extraordinary thing for a software/internet startup to even file an S-1.

IPO 100

IPO Silicon Valley Revenue Seed Stage 100

Duct Tape Marketing

MAY 6, 2013

You could make a case for the fact that the Internet in general is little more than a really, really big marketplace – containing everything that has ever been made along with everything that’s ever been said. eBay aggregated buyers and sellers of stuff, mostly stuff in the attic and garage, and took a fee on the sale.

Channel 60

Channel Small Business Distribution B2C 60

David Teten

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. Meyler Capital is taking the analytical rigor of modern internet marketing and applying it to fund marketing. . I previously posted a detailed presentation with sales technology tools useful for B2B sales. She is a model for us all!

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

SEPTEMBER 2, 2019

77% of users believe social login is a good registration solution… …and should be offered by any website, according to the aggregated research published by WebHostingBuzz. Whether you make money through sales or ads, you always need more user engagement on your website. Impressive, but since only 3.4% Image source.

Social Network 73

Social Network Viral Social Media B2C 73

Occam's Razor

MAY 20, 2013

Part of the reason is that even if you work for a multi-channel company you are likely in the "web," "interactive," "internet," or "digital" division. As is common in these types of educational companies, aggregators rule the roost. The answer is simple: Aggregators. They do everything.

Analytics 139

Analytics Aggregator Channel B2B 139

ConversionXL

JUNE 24, 2014

77% of Users Believe Social Login Is A Good Registration Solution… … and should be offered by any website, according to the same aggregated research published by WebHostingBuzz. Whether you make money through sales or ads, you ALWAYS need more user engagement on your website. Impressive, but given only 3.4%

Social Network 130

Social Network Viral Social Media B2C 130

Occam's Razor

JANUARY 28, 2013

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. "Let's just get people on the phone and our sales reps will convert!" by creating a great experience, reassuring me with clear pricing, and they won't even have to pay a bounty to their aggregators!

Web 164

Web Design Marketing Security 164

The Next Web

DECEMBER 8, 2013

One such business model is the “online marketplace,” an entirely new business category not possible (at scale) before the Internet. By the end, 99 percent of the B2B marketplaces had cratered and only B2C eBay was left standing and thriving. The prevailing consensus at the time was that B2B marketplaces were too hard (e.g.

B2C 136

B2C B2B Demand Vertical 136

Occam's Razor

APRIL 21, 2014

How do you come up with compelling analytics KPIs if there isn't a simple relationship between online activity and profit, for example when you sell online content via a traditional offline annual subscription sales process?? If you have a lot of them, aggregate them up. Fruition Internet Marketing. Josh Thomas.

Analytics 131

Analytics Marketing Campaign Metrics 131

mashable.com

SEPTEMBER 22, 2008

Bootstrap – Online bookkeeping software that lets you track sales and expenses, organize your records for tax time, and more. NetBooks – Marketing, sales, inventory and financial control in one place. Free CRM – This is a Web-based customer relationship management software that allows for sales force automation.

Software Review 78

Software Review Social Media Social Network Software 78

Cracking the Code

OCTOBER 10, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Labels: SaaS , sales and marketing , software. Cracking The Code. Friday, October 10, 2008.

Software Review 48

Software Review North America Europe Metrics 48

VC Cafe

JUNE 22, 2010

CDI Systems ’ NetIS is the first electronic publishing platform that integrates Digital Rights Management, Web Content Management, information retrieval, SEO and e-commerce tools into a single, seamless platform for the secure delivery and sale of digital content (textual, images, rich media etc’).

Media 145

Media Social Network Flash 145

VC Cafe

JANUARY 16, 2011

. - Aerotel Medical Systems is a world leading manufacturer of modular, home and mobile telecare and telemedicine solutions designed to transfer essential data over the telephone, mobile phone and the Internet. Flash Networks’ Harmony Content Control enables safer, more productive mobile use of the open Internet for consumer or business use.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

SoCal CTO

AUGUST 3, 2010

SaaS 101: 7 Simple Lessons From Inside HubSpot - OnStartups , July 19, 2010 It’s been a little over 4 years since I officially launched my internet marketing software company , HubSpot. So, I’ve had about 4 years on the “inside” of a fast-growing, venture-backed B2B SaaS startup. Here’s an example in a direct sales channel.

Software Review 217

Software Review Startup Venture Capital Technical Review 217

abovethecrowd.com

JUNE 2, 2021

Also, take a look at this critically important data point , also aggregated by Professor Jay Ritter. forward 2022 sales which compares favorably with its top comparable $VEEV (which trades at 18X 2022 sales). The others are all B2B companies. This data set looks at 8,610 IPOS over 39 years from 1980-2019.

IPO 82

IPO Customer Matching Silicon Valley 82

www.vccafe.com

MARCH 11, 2013

Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 by Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. turn customer feedback into sales and relationships. SaaS Sales Team Compensation â??

Software Review 53

Software Review Technical Review Startup 53