Startup Professionals Musings

AUGUST 25, 2023

These are necessary to attract customers, investors, and give you a line of defense with competitors. Test your plan to get feedback from real customers. Use social media or reward target customers to volunteer for a feedback session. Take advantage of inexpensive tools to gather data and provide analytics.

Intellectual Property 245

Intellectual Property Social Media Angel Investor Metrics 245

Duct Tape Marketing

MARCH 26, 2021

Staples has developed a reputation in the marketing industry for being a creator of viral content. He then went on to found his own business and run marketing for a number of early-stage startups. Solo Show – Google Analytics Simplified for Small Business. Biggest takeaway: Today everybody has a megaphone.

Marketing 97

Marketing Silicon Valley Cofounder Framework 97

Startup Lessons Learned

OCTOBER 23, 2013

Analytics spark more questions and discussion than almost any other aspect of the Lean Startup method. If you’re coming to them from outside the tech sector, the language around analytics can be particularly confusing. For those new to analytics, Alistair and Ben have a free Udemy course well worth checking out.

Analytics 167

Analytics Lean Widget Metrics 167

Both Sides of the Table

APRIL 4, 2011

4 times / 100 means if a customer uses your app frequently (say 10-20 times / day) then they are crashing nearly every day. And given your stage of development you sure better at least know what your goal is. Because it can be hard to define or agree company objectives at an early stage I believe most people avoid them.

Metrics 346

Metrics Startup Acquisition SEM 346

David Teten

DECEMBER 3, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I walk through below how progressive investors are using technology and analytics throughout all of their operations. The 11 Steps of Investing in Private Companies. 1) Manage the firm . 3) Raise capital.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Occam's Razor

APRIL 8, 2013

This thought was in my mind as I was reading Lean Analytics a new book by my friend Alistair Croll and his collaborator Benjamin Yoskovitz. In this post, we’ll look at each of the four steps in the Lean Analytics Cycle in more detail. If it's the number of invites sent, it's virality. But it is not routine.

Metrics 157

Metrics Analytics Lean Churn Rate 157

Both Sides of the Table

APRIL 28, 2010

Here’s why that is important: when users are on your website you want to convert them to become paying customers. It’s true that the carrier then gets their huge slice for being the billing and payment engine but the idea is that you as a website more than make up for this in terms of customer conversion. 10mm in Series C.

Venture Capital 270

Venture Capital Cofounder Spain San Diego 270

Reid Hoffman

MARCH 23, 2021

For example, if you haven’t achieved product-market fit, instrumenting every aspect of customer acquisition is overkill. It’s hard to acquire more customers and drive more engagement if you can’t measure what is driving customer growth or where they’re spending their time in the product.

Venture Capital 50

Venture Capital Metrics Investment Bankers Framework 50

Startup Lessons Learned

MARCH 21, 2013

Lean Analytics is the latest addition to the Lean Series. If you're working on the Sticky Engine of Growth , you're focused on very different metrics from those that you care about in the Viral Engine of Growth. In the early days of a SaaS business, churn really doesn’t matter that much.

Analytics 167

Analytics Lean Metrics Churn Rate 167

Occam's Razor

MAY 2, 2017

The goal is for each company’s Google Data Studio to not look like a CDP (customized data puke), but to be a focused strategic dashboard with an emphasis on IABI. If your dashboards are CDPs (customized data pukes) do this every three months. Please be creative and don’t take no for an answer when it comes to the value of analytics.

Metrics 143

Metrics Acquisition eCommerce Analytics 143

Up and Running

MAY 23, 2016

A description of the problem you’re solving for your customers, and your solution to the problem, which is usually your product or service. Also, make a bullet list of the marketing activities that will drive customers to your door. Also, make a bullet list of the marketing activities that will drive customers to your door.

Software Review 74

Software Review Software Delaware Forecast 74

Steve Blank

FEBRUARY 26, 2020

You (think) you have product-market fit with real customers and real revenue and need money to grow and expand. What most founders don’t realize is: Every stage of a startup requires a different set of metrics and milestones and founder skills. Better answer, “Because I’m the customer.”) The Startup Investment Landscape.

Cofounder 433

Cofounder Seed Stage Valuation Metrics 433

View from Seed

OCTOBER 18, 2017

It’s a daily, habitual product with a pretty large customer base. As a monitoring and analytics software for DevOps, there are relatively few end users that live in their software day in and day out. The focus of these businesses also tends to be quite different at the seed stage depending on which axis you lie.

Vertical 166

Vertical Seed Stage Viral Portfolio 166

A Crowded Space

AUGUST 4, 2011

But on the very first sales call that I was doing, I was talking to the customer and showed them a demo of the oDesk platform, and they basically just took it away. Then about a year and half ago, I moved on from oDesk, really just because it was becoming a later stage company and I personally prefer the earlier stage challenges.

Technical Review 60

Technical Review Venture Capital San Francisco Boston 60

mashable.com

SEPTEMBER 14, 2011

While the aforementioned example may not fit every startup, regardless, you need to have an actionable, scalable business model with measurable metrics (downloads, customers, etc.) In other words, angel investors and early stage venture capital (VC) firms will have different expectations than late stage VC firms.

France 77

France Marketing Social Media Startup 77

Rob Go

JULY 11, 2013

I was asked recently how NextView evaluates such early stage companies for investment. Sometimes, this comes from a prior business with an existing user-base or customer list (eg: Fab). Some products have what look like great viral loops, but aren’t very successful. This tends to be pretty hit-or-miss, I find.

Distribution 66

Distribution Vertical Viral B2B 66

Cracking the Code

OCTOBER 10, 2008

Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. ” Take advantage of being on-demand and allow customers to try and buy your service with as little friction as possible. Labels: SaaS , sales and marketing , software. 16 comments: BdH. Brian, Paglo www.paglo.com.

Software Review 48

Software Review North America Europe Metrics 48

Both Sides of the Table

JULY 10, 2011

Finally, DataSift has an enormous about of historical data already stored we we can help you go back and retrieve some older data for analytical purposes. We’re co-leading the $6 million investment with Roger Ehrenberg at IA Ventures in NY and one of the most respected early-stage investors in the country in “big data&# companies.

Viral 307

Viral Las Vegas Tunisia Syndication 307