A Smart Bear: Startups and Marketing for Geeks

JANUARY 13, 2015

and 5%” or “cost to acquire a customer between $50 and $500″ or “average monthly revenue per customer between $20 and $200.” So they’ll need 1666 customers to achieve their revenue target. (We ” Estimating with these extremely wide ranges can be surprisingly useful. So what can be shifted?

Business Model 120

Business Model Affiliate Startup Bootstrapping 120

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 23, 2012

After I sold Smart Bear, that division has increased revenue and profit every year, for five years, even through the 2008/2009 economic disaster. GroupOn’s engine that turned capital into revenue growth was a form of force-feeding rather than building a product). But really, are all those acquirers so stupid? Surely not.

IPO 240

IPO Flash Bootstrapping Private Equity 240

Startup Professionals Musings

JUNE 18, 2012

Founders now routinely use their home to operate their startup until they are well into the revenue phase. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. I now see and believe business plans that budget $1K for all this, versus a previous $20K or more. Facilities and staff.

Cost 255

Cost Burn Rate SEM Startup 255

The Next Web

NOVEMBER 16, 2013

A few years ago, this is where you would sink all your hard earned bootstrap cash – but these days our friends at Amazon have given you a bunch of free hosting and space to get your next venture launched at no cost. Step 5: Marketing and sales. You don’t need to be a marketing MBA to learn how to generate sales leads.

Cofounder 159

Cofounder Analytics Java PHP 159

Duct Tape Marketing

JUNE 27, 2017

As a bootstrap company without investors we always have to use cash flow as our development and maintenance funds. We got to thousands of customers and millions in recurring revenue. They’re the point of contact for the sale, but they’re also doing the substance of work for them as well. We came together in 2010.

Community 46

Community SEO Technical Review Audience 46

Hearpreneur

OCTOBER 20, 2017

1- Converting more leads and offering more SEO packages. During 2017, my major focus was to increase my amount of outbound sales efforts. I have hired staff to continuously perform outreach for my SEO business, which has led to sales nearly tripling this year. 9- More business growth, double revenue and personal income.

Forecast 77

Forecast Artificial Inteligence Entrepreneur SEO 77

Startup Professionals Musings

FEBRUARY 15, 2011

Founders now routinely use their home to operate their startup until they are well into the revenue phase. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. I now see and believe business plans that budget $1K for all this, versus a previous $20K or more. Facilities and staff.

Entrepreneur 235

Entrepreneur Burn Rate SEM Social Network 235

Hippoland

AUGUST 8, 2018

Diving in a bit more into some thoughts here: 1b) Ad-based revenue streams generally have terrible unit economics. A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). For example, if you are running affiliate ads for hotels, you might get 3-5% on a sale.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

Diving in a bit more into some thoughts here: 1b) Ad-based revenue streams generally have terrible unit economics. A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). For example, if you are running affiliate ads for hotels, you might get 3-5% on a sale.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Gust

JUNE 10, 2012

Founders now routinely use their home to operate their startup until they are well into the revenue phase. Do basic Search Engine Optimization (SEO) and Marketing (SEM), like cohort analysis , yourself. Sales and marketing costs. I now see and believe business plans that budget $1K for all this, versus a previous $20K or more.

Cost 139

Cost Burn Rate SEM Startup 139

ReadWriteStart

OCTOBER 14, 2010

These are areas that may be gaps in the portfolio of large companies, and are perfect for M&A deals in three to five years after building enough validation and $10-$20 million in revenue. Well, my advice for Chak is to focus steadily on a worldwide list of greeting card distributors using Telewebsales and Sales 2.0

Bootstrapping 114

Bootstrapping Marketing Angel Investor Silicon Valley 114

Software By Rob

MARCH 26, 2015

The interesting part is that my own path moving from consulting to products followed the same steps, as you can see in my product revenue chart from the past decade: Each revenue jump is when I made the move to the next step of the Stairstep Approach. Getting those initial early sales is a big win. all at once.

Bootstrapping 41

Bootstrapping Technical Review SEO Revenue 41

Startup Professionals Musings

FEBRUARY 13, 2010

Founders now routinely use their home to operate their startup until they are well into the revenue phase. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. I now see and believe business plans that budget $1K for all this, versus a previous $20K or more. Facilities and staff.

Burn Rate 125

Burn Rate SEM Social Network Angel Investor 125

Software By Rob

MARCH 26, 2015

The interesting part is that my own path moving from consulting to products followed the same steps, as you can see in my product revenue chart from the past decade: Each revenue jump is when I made the move to the next step of the Stair Step Approach. Getting those initial early sales is a big win. all at once.

Bootstrapping 36

Bootstrapping Technical Review SEO Revenue 36

Software By Rob

MARCH 26, 2015

The interesting part is that my own path moving from consulting to products followed the same steps, as you can see in my product revenue chart from the past decade: Each revenue jump is when I made the move to the next step of the Stairstep Approach. Getting those initial early sales is a big win. all at once.

Bootstrapping 27

Bootstrapping Technical Review SEO Revenue 27

www.readwriteweb.com

OCTOBER 18, 2010

These are areas that may be gaps in the portfolio of large companies, and are perfect for M&A deals in three to five years after building enough validation and $10-$20 million in revenue. Well, my advice for Chak is to focus steadily on a worldwide list of greeting card distributors using Telewebsales and Sales 2.0

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

www.readwriteweb.com

OCTOBER 18, 2010

These are areas that may be gaps in the portfolio of large companies, and are perfect for M&A deals in three to five years after building enough validation and $10-$20 million in revenue. Well, my advice for Chak is to focus steadily on a worldwide list of greeting card distributors using Telewebsales and Sales 2.0

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

Duct Tape Marketing

JANUARY 19, 2023

And it's the same thing for individuals because at that early stage of a business, when you don't yet have a product, even sometimes when you don't yet have, um, customers, you don't yet have traction in sales, how are you gonna judge it? Should you bootstrap? Well, you're gonna judge it by the team, by the co-founders.

Audio 95

Audio Cofounder Framework Early Stage 95

Spencer Fry

FEBRUARY 28, 2013

Do some basic keyword analysis: Not every app is great for SEO, but if you think that people are searching with a problem you're solving, then you should do the keyword analysis and build your site's copy around it. Model our potential revenue: You should never found a company without a good idea about how you plan on making money.

Startup 78

Startup Ruby XML Email 78

A Smart Bear: Startups and Marketing for Geeks

JANUARY 11, 2010

In the last interview Peldi Guilizzoni (Balsamiq Studios) gave detailed advice about how he earned almost a million dollars in revenue in his first year of operation. And depending on your startup’s market, traditional marketing (paper spam, email spam, sales visits, shows, conferences, display ads, etc.) Podcast: Startup Success.

Entrepreneur 225

Entrepreneur Social Media Software Web 225

Software By Rob

NOVEMBER 2, 2011

This applies to bootstrapped companies. I’ve seen first-hand how funded competition can crush a bootstrapping company. And your search engine rankings drop as competitors hire high-end SEO firms. All of this combines to make vertical niches the best option, by far, for someone bootstrapping a company. #3:

Bootstrapping 75

Bootstrapping Revenue Vertical Advertising 75

Duct Tape Marketing

DECEMBER 14, 2017

Being a guest on podcast, getting yourself booked on podcast is a really really great SEO tactic, great brand building tactic, Podcast Bookers can get you booked on two to three to four podcast every single month on auto-pilot. You get great back links. People want to share that content, maybe you can even transcribe that content.

Kansas City 47

Kansas City CTO Hire Las Vegas Software Developers 47

Transformify

FEBRUARY 1, 2019

A business professional can guide you on everything from hiring employees to marketing to sales. Bootstrapping. Your own savings and help from family and friends may be enough to develop an MVP ( a minimum viable product), launch it and start generating revenues. SEO & Social Media. Word of Mouth.

Affiliate 49

Affiliate Equity Valuation SEO 49

Software By Rob

JULY 21, 2011

If you’re bootstrapping, use bottom-up.). SEO is a tricky one since your investment will pay out over time rather than send you a few clicks and die. If you can convert that traffic at 1% you’ll make 2 sales per month. If your LTV is $250 per customer this is $500 in future revenue per month. Cold Calling.

CPA 73

CPA Churn Rate Customer Acquisition 73

techcrunch.com

OCTOBER 23, 2010

Jones This is roughly how I bootstrapped my current startup (just raised a decent series B so things seem to be on the right track). link] SEO India Wonderful!! Take the top 10 largest tech innovators (take your pick of largest by revenue or largest by idea) of the last 20 years in Silicon Valley. From Nothing To Something.

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84

sivers.org

JUNE 25, 2010

Im a UX and front end designer bootstrapping my own products with pure sweat equity at night but always looking for someone else to partner with(engineer/programmer)to bring these ideas life. Sales is more difficult and more important that you think, if you build it they wont just come. Insightful. Thanks much. Keep it Simple.

CTO Hire 84

CTO Hire Hiring Software Review Technical Review 84