Remove Business Model Remove Customer Development Remove Founder Remove Software
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How To Find the Right Co-Founders?

Steve Blank

How do you figure out what’s the right mix of skills for the co-founders of your startup? Surprisingly if you’ve filled out the business model canvas you already know who you need. She started by sketching her business model canvas on a napkin, but somehow the conversation quickly shifted to what was really on her mind.

Cofounder 335
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Customer Development for Web Startups

Steve Blank

Customer Development is a technique startups use to quickly iterate and test each part of their business model. How you execute Customer Development varies, depending on your type of business. In my book, “ The Four Steps to the Epiphany ” I use enterprise software as the business model example.

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

In the next few posts that follow, I’ll describe more specifically how this model distorts startup sales, marketing and business development. The greatest risk in startups —and hence the greatest cause of failure—is not the technology risk of developing a product but in the risk of developing customers and markets.

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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. And without revenue how do we know if we achieved product/market fit to exit Customer Validation?”

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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

The product or website (be it software, e-commerce, or a service) might be awesome , but if it puts itself in front of the wrong market, or packages itself so the right market can’t figure out why it’s awesome, the startup will fail. This is a customer development problem. So What is Customer Development?

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Why Real Learning is Outside the Building, Not Demo Day

Steve Blank

Over the last three years our Lean LaunchPad / NSF Innovation Corps classes have been teaching hundreds of entrepreneurial teams a year how to build their startups by getting out of the building and testing their hypotheses behind their business model. The next customer segment we tried was startup founders.

Lean 320
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Customer Validation - 33 Great Articles

SoCal CTO

" One was an enterprise software product. In both cases, the founder and I brainstormed on ways to shift the product in order to get closer to what I perceived as something that would be great. Customer Validation 101. The other was a consumer play with possible viral growth. Neither felt like a slam dunk.

Customer 227