The Startup Magazine

SEPTEMBER 2, 2021

As part of The Startup Magazine Founders Interview Series , we interviewed Luisa Mendoza and Tim Carter—CEO and COO of UKONIK —a true startup that began early this year. We provide three services: digital marketing, public relations and executive coaching. Are these pandemic-inspired changes to marketing here to stay?

Founder 143

Founder New York City Marketing New York 143

crowdSPRING Blog

MARCH 25, 2012

These companies typically have limited budgets, thin resources, and strained capacity which combine to create a challenge for managers and owners: how to develop an effective marketing campaign using tactics that will work for their business. Related posts: Lean Marketing tips: not-for-profit edition. Direct mail. Photo: Howard Lake.

Lean 98

Lean Channel Marketing Software Review 98

YoungUpstarts

AUGUST 5, 2014

By Ginny Grimsley, print campaign manager at EMSI Public Relations. Getting a call from a reporter who wants to quote you as an expert for his story, review your book or product, or invite you to write an exclusive article for a publication, is a major coup. Reporters love sources who understand their needs.

Public Relations 180

Public Relations Tampa New York Media 180

crowdSPRING Blog

NOVEMBER 10, 2010

Designing Objectively (UX Magazine) – [link]. SPEC Campaign [link]. Amazon Allows Kindle Magazine And Newspaper Publishers To Take 70 Percent Of Revenue [link]. US News & World Report cancels magazine [link]. Facebook Backlash Inundates Food Magazine Over Content Theft – [link].

Social Media 92

Social Media Costa Rica Small Business Design 92

YoungUpstarts

MARCH 21, 2017

There certainly isn’t time or money left over for a major marketing campaign to generate good PR for the business. Any person with an online public relations degree earned through an accredited online public relations program should understand what is and isn’t newsworthy.

PR 147

PR Public Relations Merger Startup 147

The Startup Magazine

OCTOBER 15, 2021

The great thing is you may not realize when the company creates a targeted campaign. Their employees can answer your inquiries about Public Relations and Marketing and can even offer insights into how they function. The post 8 Tips To Choose The Right Marketing Company appeared first on The Startup Magazine.

Marketing 158

Marketing Social Media Public Relations Portfolio 158

crowdSPRING Blog

OCTOBER 18, 2013

TV Ads Trigger Facebook Ad Campaigns | Business Insider - crowdspring.co/GRv3IA. Exploring the Brain Through Experience Design | UX Magazine - crowdspring.co/GZD2V1. Sometimes it’s about the package | Inspired Magazine - crowdspring.co/1dYTSy4. Marketing Automation has big promise, but also big holes - crowdspring.co/16aWGYX.

Social Media 92

Social Media Small Business Design Media 92

crowdSPRING Blog

JULY 21, 2010

The Old Spice Social Media Campaign by the Numbers – [link]. Behind The Scenes of Smashing Magazine: Interview With Our Writers – [link]. Designing Style Guidelines For Brands And Websites – [link]. What the F**k is social media now? – [link]. Social Media is F**king Addictive – [link].

Social Media 93

Social Media Small Business Design Media 93

crowdSPRING Blog

JULY 21, 2010

The Old Spice Social Media Campaign by the Numbers – [link]. Behind The Scenes of Smashing Magazine: Interview With Our Writers – [link]. Designing Style Guidelines For Brands And Websites – [link]. What the F**k is social media now? – [link]. Social Media is F**king Addictive – [link].

Social Media 93

Social Media Small Business Design Media 93

crowdSPRING Blog

JULY 14, 2010

6 traits of successful small businesses, from Entrepreneur Magazine – [link]. Not sure how long Old Spice can keep it up – but this is a BRILLIANT social media campaign – [link]. Web Design: Awesome Magazine Style Sites – [link]. Can Killer Systems Make Up For Lack of Passion Or Vision? – [link].

Social Media 92

Social Media Small Business Design Media 92

crowdSPRING Blog

JULY 14, 2010

6 traits of successful small businesses, from Entrepreneur Magazine – [link]. Not sure how long Old Spice can keep it up – but this is a BRILLIANT social media campaign – [link]. Web Design: Awesome Magazine Style Sites – [link]. Can Killer Systems Make Up For Lack of Passion Or Vision? – [link].

Social Media 92

Social Media Small Business Design Media 92

crowdSPRING Blog

NOVEMBER 1, 2013

A Collection of Intelligent Print Ad Campaigns - crowdspring.co/1bPatCX. Six Mobile Myths | UX Magazine - crowdspring.co/GZCJJG. Incredible Typography Inspiration - crowdspring.co/1bPazKP. 45 Photo Editing Tutorials for Photoshop | Vandelay Design Blog - crowdspring.co/HarsGH. Free Subtle Grunge Brushes – crowdspring.co/1ccIhdq.

Social Media 94

Social Media Small Business Design Media 94

Hearpreneur

APRIL 9, 2017

My mother found some magazines that would have Basic programs to code. 21 years ago, I ventured into the music business launching a public relations and marketing firm — Webster Public Relations. Thanks to Kirt Webster, Webster Public Relations ! My parents bought me an IBM PC Jr.

San Diego 115

San Diego Entrepreneur Software Review Southern California 115

crowdSPRING Blog

NOVEMBER 30, 2012

Campaigns | NYT FiveThirtyEight – [link]. 15 Cool jQuery Modal Plugins | Tripwire Magazine – [link]. A Comprehensive Collection of Free UI Kits & Templates | Front-end Magazine – [link]. Campaigns | NYT FiveThirtyEight – [link]. Who says startups are easy | Om Malik – [link].

Social Media 100

Social Media Small Business Central African Republic Design 100

crowdSPRING Blog

OCTOBER 6, 2011

40 Witty Campaign Posters for a Cause - [link]. 40 Witty Campaign Posters for a Cause - [link]. 20 Great Magazine Layouts - [link]. Intelligently automate online conversations – [link]. Welcome IBM, Seriously. One of the great great Apple ads - [link]. 44 Clever Outdoor Advertising Samples - [link].

Social Media 98

Social Media Small Business Design Media 98

YoungUpstarts

JUNE 11, 2017

For the past three years, I’ve overseen book marketing campaigns for a range of titles on topics ranging from health to business to lifestyle and even celebrity memoirs. And when I made the switch from publicity to marketing, I also had to learn about how they differed in the overall scheme of a book campaign.

Marketing 100

Marketing New York City New York Social Media 100

The Startup Magazine

MARCH 26, 2024

Financial public relations (PR) has moved past conventional techniques in today’s fast-paced digital environment, adopting new platforms to increase its influence and reach. In order to remain competitive and relevant, companies in the financial industry need to use digital platforms for their financial PR campaigns.

PR 116

PR Public Relations Social Media Audience 116

crowdSPRING Blog

DECEMBER 7, 2012

If your small business or startup sends email newsletters or other email marketing campaigns, what is the best time of day to send those emails? 10 New Free Fonts | Front-end Magazine - [link]. 10 New Free Fonts | Front-end Magazine - [link]. Here are some of the links that I’ve liked and shared this past week!

Social Media 104

Social Media Small Business Design Media 104

crowdSPRING Blog

DECEMBER 14, 2012

Great piece by Jon Morris in Inc magazine on building your business team – [link]. 20 Effective and Amazing Ad Campaigns | PelFusion – [link]. Showcase of Awesome Branding Collections | Front-end Magazine – [link]. In Silicon Valley, Hardware Is Hot Again | Businessweek – [link].

Social Media 100

Social Media Small Business Design Media 100

YFS Magazine

JANUARY 24, 2018

When it comes to PR, many startups and small businesses don't have deep pockets. But brand recognition can be achieved without spending thousands.

PR 106

PR Campaign Small Business Startup 106

crowdSPRING Blog

DECEMBER 3, 2010

Modern Element Trends In Magazine-Styled Webdesign Of 2010 – [link]. 24 Email Newsletters Inspiration For Your Next Campaign – [link]. Two Campaigns, One Theme, Different Outcomes – [link]. Six Keys to Being Excellent at Anything – [link]. The History of Coca-Cola Print Advertising – [link].

Social Media 93

Social Media Small Business Design Media 93

The Startup Magazine

DECEMBER 1, 2020

Are you getting the desired results from your marketing campaigns? You want to have peace of mind knowing you have trusted hands marketing your campaign while you invest your time in other areas of interest. Why not leave your marketing campaigns to the experts to handle? Public relations officers. Accountants.

Marketing 105

Marketing Public Relations Campaign Social Media 105

Up and Running

APRIL 25, 2011

When it comes to setting up your public relations/media exposure plan, WHEN you launch your campaign can be just as important as what and how you launch. If you are planning to implement a PR/media exposure campaign for your business or product in the coming weeks – congratulations. 2nd quarter = 41%. 3rd quarter = 21%.

Media 72

Media Public Relations Syndicate Syndication 72

YoungUpstarts

JULY 23, 2012

We’re also given a run through of POM’s Integrated Marketing Communications (IMC) strategy and how channels like product placements, celebrity endorsements, television, newspapers, magazines, and public relations are deployed. Image source.

Ruby 159

Ruby Fiji America Dilution 159

YoungUpstarts

NOVEMBER 4, 2018

Press releases on a random public relations website? Maybe you belong to a membership organization in your field, and always read their monthly newsletter or magazine because you know it contains high quality information. Think about where you get the most important news in your industry. Is it from long, obscure white papers?

Audience 159

Audience Framework Community Search 159

Steve Blank

APRIL 5, 2017

They created the “Intel Inside” campaign. Apple was trying to resurrect a then-dying company by reminding people what Apple stood for with their “Think Different” ad campaign. Is could be print (newspapers/magazine), Internet (website, podcasts, etc.), Both Intel Inside and Think Different became sticky corporate messages.

Marketing 310

Marketing Audience Technical Review PR 310

Hearpreneur

NOVEMBER 11, 2017

While I would like to say there was a very expensive marketing and PR campaign for our company that really was not the case. PR gets a bad rap for spinning stories, but I believe that telling great, authentic stories is the real heart and soul of communications and public relations. Thanks to Jase Rodley, Otium Boutique ! #5-

Naming 55

Naming Baltimore PR Entrepreneur 55

Steve Blank

APRIL 15, 2011

Many of the students had heard phrases that fall under Customer Relationships before; “customer acquisition, SEO/SEM, public relations, Social Network, Advertising, Loyalty programs, cross-sell and up-sell” etc., They also increased their daily campaign budget to $20.00. but now they were actually trying to implement it. (If

Customer 247

Customer Cloud EC2 Channel 247

crowdSPRING Blog

SEPTEMBER 30, 2012

” ~ Chris Anderson, editor Wired Magazine . An important part of your overall marketing strategy is public relations. Related posts: 5 great viral marketing campaigns (and what small businesses can learn from them!). Lean Marketing: Public Relations strategies for small businesses and startups.

Small Business 88

Small Business Public Relations Social Media New York 88

Up and Running

APRIL 5, 2016

Start building your social media campaign in advance. For one of our restaurant clients, we planned an online social campaign, teasing the opening and showcasing the unique atmosphere and food,” says Erin Pearlman, Communications Coordinator for Appleton Creative, Inc. Get in early. Start building interest as soon as you can.

Social Media 60

Social Media Elevator Pitch Guerilla Campaign 60

YoungUpstarts

JUNE 12, 2015

The benefits of launching a book are many: increased visibility and credibility, tighter messaging, an angle around which to build a publicity campaign, a tool to acquire new business, and more. Some ideas originally intended for book form are really more appropriate for magazine articles, short ebooks, or even blog posts.

Marketing 100

Marketing Differentiation Distribution Audience 100

Up and Running

APRIL 4, 2014

When Ford’s public relations manager, C. Ignore your research and you’ll end up, as Time Magazine described the Edsel in 1959, resembling “an Oldsmobile sucking a lemon.”. Customers loyal to the brand began a vocal campaign to bring back their beloved Coke. ” It was less a question than a command.

Sales 126

Sales IPO Texas Advertising 126

Duct Tape Marketing

OCTOBER 10, 2017

Public Relations – This includes activities aimed at receiving coverage in traditional media outlets. This includes advertising in offline print and broadcast outlets such as magazine, TV, and radio. Using targeted and automated email campaigns based on conversion actions is a great way to get your message to the right people.

Channel 57

Channel Marketing SEO Social Media 57

Duct Tape Marketing

MAY 4, 2016

Public Relations– This includes activities aimed at receiving coverage in traditional media outlets. Public Relations Category on Duct Tape Marketing. The New Face Of Public Relations: Tricks And Tools Of Today’s Practitioner. The PR Masterclass : How to develop a public relations strategy that works!

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

crowdSPRING Blog

MAY 8, 2015

Mistakes many make when looking at website statistics • Inspired Magazine crowdspring.co/1GFPzGD. Brilliant Video Marketing Campaigns You’ll Actually Enjoy Watching crowdspring.co/1HRwXF7. 2015 AIGA Medalist Emory Douglas – Print Magazine bit.ly/1PYFDfz. Increase Your Leads By More Than 108% on Facebook bit.ly/1OEByA4.

Small Business 48

Small Business Design Social Media Startup 48

crowdSPRING Blog

JUNE 5, 2015

The business world is utilizing crowd-based marketplaces to solve their needs | Kellogg Magazine crowdspring.co/1FHLNQ3. Draw Yourself Happy: Drawing, Creativity + Your Brain – Print Magazine crowdspring.co/1IdtWB4. The Nation of Illustration – Print Magazine crowdspring.co/1KSJWWn. 1EadN7z.

Small Business 48

Small Business Design Social Media Nepal 48

Up and Running

NOVEMBER 15, 2016

“Your idea would make a good subscription company if the product is a specialty item that’s in high demand and can be versatile when the market shifts,” says Bryanne Lawless of BLND Public Relations. “It Think Dollar Shave Club for an example of this type of business. Consider the advantages of selling a service versus a product.

Business Model 60

Business Model Demand Audience Forecast 60