Campaign Networking Silicon Valley Viral 
The Next Web
DECEMBER 12, 2013
A marketplace is not often a natural hangout, and relies on a barrage of emails, offers and marketing campaigns to get you to remember to go back to check out the site or app. “In The non-monetary motivator can be especially significant in expert networks, where one’s professional reputation is at stake.
ConversionXL
FEBRUARY 3, 2022
It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing.
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Both Sides of the Table
MAY 19, 2010
Helps content publishers and advertisers launch campaigns that develop viral distribution attributes and therefore gain “buzz.”. We both loved this company (and lamented the fact that we weren’t investors since they were founded in LA before relocating to Silicon Valley). Total raised: $29.5mm. Total Raised: $17.7mm.
Both Sides of the Table
APRIL 28, 2010
It is a platform to help brands building viral marketing campaigns. They focus on trying to drive engagbranded social media marketing campaigns (e.g. Clients include Pepsi, Sony, CNN, Universal, AT&T, Victoria’s Secret and Facebook, which has used the service for multiple campaigns.
Both Sides of the Table
DECEMBER 5, 2010
I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking. The Past (1985-2002).
Reid Hoffman
MARCH 19, 2019
O’Reilly’s article describes two businesses from his own career at O’Reilly—the Global Network Navigator (GNN) web portal, which he sold to AOL, and the Website web server, which eventually fell by the wayside. Thanks to the internet and other globalizing technologies, the entire world has entered the Networked Age.
VC Cafe
SEPTEMBER 5, 2012
Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product.
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