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Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

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Choosing A Bank For Your Startup: Here’s Some Things To Consider

ReadWriteStart

Although smaller community banks may be centered around the direct market, focussing on providing businesses in the area with the right capital and resources, it’s often riskier to place long-term bets on these institutions, especially if you’re considering expanding in the coming months or years.

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How To Begin Using Social Media In Your Business

Startup Professionals Musings

It seems to me that there is abundant proof in the marketplace of the financial returns to both large and small businesses, the low cost of entry, and the ubiquity of social networks. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

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Too Busy for Social Media Marketing Could Be Fatal

Startup Professionals Musings

He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. Read everything you can about viral marketing. Then continue to measure and learn what works, at what cost.

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Healthbox Picks Seven Startups For Inaugural Accelerator Program

YoungUpstarts

“When you are able to match the interests of the community, established organizations will take notice and be more engaged in the growth of the startups.” “When you are able to match the interests of the community, established organizations will take notice and be more engaged in the growth of the startups.”

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Don’t Be Too Busy for Social Media Marketing

Startup Professionals Musings

According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

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From Airbnb to TaskRabbit to Zimride, sharing is becoming big business

www.usatoday.com

Struggling to manage costs, the start-up closed shop as quickly as it opened. The $40 to $50 she charges for a one-way ride helps shave her costs on gas. Sign up to get: Top viewed stories, photo galleries and community posts of the day. Julianna Iran, a tax consultant from Pasadena, Calif., Most Popular E-mail Newsletter.