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Digital marketers are the tech industry’s trailblazers, according to Pathrise

The Startup Magazine

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” SEO – Search Engine Optimization for Online Marketing Concept. These search engine optimization (SEO) skills are absolutely essential for digital marketers.

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Digital marketers are the tech industry’s trailblazers, according to Pathrise

The Startup Magazine

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” SEO – Search Engine Optimization for Online Marketing Concept. These search engine optimization (SEO) skills are absolutely essential for digital marketers.

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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

There’s an article making the rounds in tech circles titled “ Growth Hacking is Bull ” written by Muhammad Saleem. they’ll flock to your channel with marketing budgets and tech prowess. The more the supply of dollars spent in your channel the higher the cost-to-acquire new customers.

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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

Search engine marketing (SEM). Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. Viral marketing costs real money, but is often worth it. Facebook alone has 800 million active members. Do you have a business presence there?

Internet 239
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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. While many tech startups do this intuitively (say, SnapChat thinking it would be much better if our photos out partying disappeared) it still happens. It’s worth a quick read. My argument is pretty simple. Rebelling is simply a form of snobbery.

SEM 379
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Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

Search engine marketing (SEM). Techniques include search engine optimization (SEO) and paid result placement. No SEM plan means you are missing a huge marketing opportunity. Viral marketing costs real money, but is often worth it. Facebook alone has 500 million members. Do you have a business presence there?

Internet 224
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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Only one guy in the room knew – their tech lead. Once you churn a user due to stability or performance problems it can be hard to get them back. How many adds came through organic SEO? How many through SEM? The next step after measuring the customers you’re adding is to add the “cost to acquire” by channel.

Metrics 346