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Is the Lean Startup Dead?

Steve Blank

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim.

Lean 335
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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

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Lean startup intro (with no buzzwords)

The Startup Toolkit

Slides from “ Lean startup intro (with no buzzwords) ” by robfitz. Lean gets bogged down in tactics & tools. This presentation is about what are, in my opinion, the big principles behind lean startup. The typical startup spends little money, focuses on product, and tries to build traction.

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

This post describes how the traditional product development model distorts startup sales, marketing and business development. What kind of objectives would a startup want or need for sales and marketing? For example, some startup sales execs believe hiring the core sales team is a key objective.

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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

If these sound like reasonable answers to you, and you are in a startup/small company, update your resume. Most startups put together a corporate mission statement because the CEO remembered seeing one at their last job, or the investors said they needed one. What I was actually hearing was a failure of management.

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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

This is part of my ongoing posts on Startup Advice. As organizations we have become more open and I believe this is great for businesses and their customers. Where we designed what we perceived to be a simple product they turned the customer development process it into a science. Turn Your Organization Inside Out.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. Paid - if your product monetizes customers better than your competitors, you have the opportunity to use your lifetime value advantage to drive growth.