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How to Make Product Pages That Sell

Up and Running

Product descriptions are meant to convince customers to buy things, right? But if a shopper can’t find your product description, it will never work its magic. That’s why you need to make sure that your product descriptions pop up higher in the search rankings. That helps search engines identify the product properly.

Product 101
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Why Some Startups Win

Steve Blank

His company had marched through customer discovery, learning about the customer problem, validated solutions and was now scaling sales and marketing. But he was getting uneasy that as his headcount was growing the productivity of his marketing department seemed to be rapidly declining. Help Engineering understand customer needs.

Startup 310
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The Secret Sauce Of Start-Up Success

YoungUpstarts

You want the starting market you have chosen to be narrow enough to allow your product/service to be easily differentiated, but not so narrow that there isn’t enough market for the business to be viable. Now with your deep insights, you can start to define the unique value you bring to the customer. Sound harsh?

Georgia 238
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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

Categorizing keyword modifiers is especially useful for sites that have hundreds or thousands of similar pages, like review sites with city-specific content or sites with hundreds of similar products. Customers use search engines from initial consideration through the purchase—and past it. A Think with Google report contends that.

Search 126
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How To Drive Online Sales With A Printed Catalog In 2019 And Beyond

YoungUpstarts

This is mainly because it is easier to find customers online. Catalogs are basically designed to give customers an insight into your business. It consists of all the products and services that you offer, details about all your online and offline stores, and all the contact information. Connects & Adds Value to the Customer.

Sales 138
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How to Create a Compelling Unique Selling Proposition

ConversionXL

Why should customers buy from you? In this guide, you’ll learn how to differentiate your business and attract your ideal customers by creating a unique selling proposition. How a unique selling proposition (USP) attracts better customers and builds your brand (and where marketers get it wrong).

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Five Tips For Startups And Small Businesses To Improve Their Customer Service

crowdSPRING Blog

A few days ago, Gary Vaynerchuk and I exchanged a few thoughts on Twitter about customer service. Real relationships are nearly always better (and more important) than customer service. Moreover, there’s a big difference between great customer service and poor customer service.