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Effective Ways To Differentiate And Scale Your Business

Duct Tape Marketing

Effective Ways To Differentiate And Scale Your Business written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Debbie Howard. In this episode of the Duct Tape Marketing Podcast , I interview Debbie Howard. How's that kind of color your thinking in terms of marketing? It's so emotional.

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Elevating Your Business Profile: The Strategic Value of a PR Company

The Startup Magazine

In today’s competitive business landscape, differentiating your brand and amplifying your message requires more than just a great product or service. They are adept at identifying the unique aspects of your brand and strategically positioning them in the market.

PR 146
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Does Your Brand Walk the Walk? (The How’s & Why’s of Brand Authenticity)

Women Entrepreneurs Can

No longer are potential customers impressed by how well a business bamboozles them into buying into the hype around their product or brand. Instead what modern consumers want is to buy products that work from a company they can trust, and this is precisely where authenticity comes in. A real-world example: Colgate ready meals.

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Power In Your Pocket – 6 Reasons Why Your Business Needs To Get On The App Bandwagon

YoungUpstarts

You have to use the power of technology to reach your market and compete with the big boys in business. Improve Your Direct Marketing Efforts. Let’s face it, marketing through social media and your website simply isn’t enough. There is no better way to achieve this goal than investing in savvy app development.

Mobile 113
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How To Publicize Your Credentials When Starting A Business

YoungUpstarts

In this highly competitive corporate world, you’ll need an excellent product or service that stands out from the crowd, and you’ll also need to be able to attract customers who will pay for it. Your website is the most important place for you to publicize your credentials as well as the products and services you sell.

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5 Attributes of a Can’t Miss New Product

Duct Tape Marketing

Grow America announces its $35,000 Innovative Product Competition for passionate entrepreneurs. There are lots of great product ideas floating around out there. Many start-up businesses are founded on someone’s big can’t miss product idea and, unfortunately, far too many fail before any part of the dream is realized.

Product 68
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A Tradeshow Checklist, born of experience

A Smart Bear: Startups and Marketing for Geeks

Sure you want to pitch your stuff, but this is a fantastic opportunity for direct market research on your potential customers! The head-height differential is psychologically off-putting. People are willing to talk about your product to reciprocate. Ask questions, don't just transmit. Stand, don't sit. It's uninviting.