ConversionXL

NOVEMBER 9, 2021

You invest in a variety of digital marketing channels to get in front of new audiences and drive traffic back to your site. Your landing page is the make or break of these efforts. Unfortunately, most landing pages are ineffective, with an average conversion rate of only 4.6% across all industries. Image source.

Audience 156

Audience Video Software Review Conversion 156

ConversionXL

JUNE 25, 2021

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase.

Product 96

Product Social Media Audience Software Review 96

Duct Tape Marketing

SEPTEMBER 3, 2019

It’s the critical first step in developing your SEO strategy , and making sure that your business ranks well in organic results on the major search engines. As you research your keywords and begin to understand how prospects are searching, you can create content that speaks directly to searchers’ intent and needs.

Kansas City 78

Kansas City Search Semantic Kansas 78

Duct Tape Marketing

MARCH 5, 2019

Why Storytelling Can Help Your Business’ Bottom Line written by John Jantsch read more at Duct Tape Marketing. When you’re thinking about how to promote your business, it can be tempting to focus solely on your products and services. So how do you stand out from your global competition?

Conversion 76

Conversion Social Media Differentiation Media 76

ConversionXL

OCTOBER 25, 2018

Instead, it identifies the fault lines within tactics and between tactics that keep demand generation campaigns from amounting to more than their component parts. According to HubSpot , demand generation is “the umbrella of marketing programs that get customers excited about your company’s product and services.”.

Demand 132

Demand Vertical Campaign Channel 132

Duct Tape Marketing

MARCH 8, 2022

The 4-step marketing strategy - How to stand out from your competition in the minds of your ideal customer With the current obsession around marketing tactics, it has become increasingly harder to figure out the best marketing strategy for your business. It is harder than ever to decide the right direction for your marketing.

Marketing 90

Marketing Software Review Technical Review Retention 90

ConversionXL

NOVEMBER 19, 2019

How do you compete with one of the biggest names in your industry—and with a brand new product? a team chat app for accounting companies). We wanted to spend money on product development, not market research. Instead, we saved most of that money for product development. Differentiating our product.

Differentiation 108

Differentiation Non-Compete Audio Algorithm 108

Hearpreneur

OCTOBER 28, 2018

The idea of exactly what your business is going to usually come first. Secondly, most often, is giving a title to your idea. What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO.

Naming 77

Naming Entrepreneur Green Lead Generation 77

ConversionXL

NOVEMBER 19, 2019

How do you compete with one of the biggest names in your industry—and with a brand new product? a team chat app for accounting companies). We wanted to spend money on product development, not market research. Instead, we saved most of that money for product development. Differentiating our product.

Differentiation 48

Differentiation Non-Compete Audio Algorithm 48

ConversionXL

JULY 9, 2015

Let me take a guess: it’s in the quality of your leads and the signup process you’re guiding them through. Your free trial signups are hardly equal. For the purpose of this post, we’re assuming two things: your product is great (it is, right?) The first step in getting there is attracting more qualified leads.

Analytics 48

Analytics Conversion Software Review Email 48