Startup Lessons Learned
SEPTEMBER 13, 2008
Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? Trying to answer that question at IMVU led me to discover Google AdWords and the world of search engine marketing. SEM is a simple idea.
Startup Lessons Learned
SEPTEMBER 7, 2008
Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Its a nice complement on the product engineering side to his customer development methodology.
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Startup Lessons Learned
SEPTEMBER 18, 2008
Lessons Learned by Eric Ries Thursday, September 18, 2008 How to get distribution advantage on the iPhone I have had the opportunity to meet a lot of iPhone-related companies lately. There are other models, in other distribution channels. On Facebook, viral distribution has proved decisive. I havent found any yet.
The Next Web
OCTOBER 26, 2013
On the enterprise side of our business, we’ve seen the increasing demand from traditional large corporate buyers looking for ways to manage a more distribute workforce,” Cooper said. “In Every part of our organization has members of the team that are distributed all over the world. Focus on the East.
Startup Lessons Learned
SEPTEMBER 22, 2008
I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc.
A Smart Bear: Startups and Marketing for Geeks
OCTOBER 31, 2011
If you’re Oracle with 47 product lines in 100 countries and 20 languages with distributed teams of tech writers is this the best tool? I spent only hundreds of dollars a month and covered the entire spectrum of SEM. If printing and binding the documentation is important, is his the best tool? And what’s the point anyway?
Startup Lessons Learned
SEPTEMBER 15, 2008
See Customer Development Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the Customer Development process. Since that time we've seen a massive change from product engineering to financial engineering. Seth Godin: How often should you publish?
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